Sales Funnel Described – Sales Funnel Tutorial For Beginners ( Detailed) – Using Clickfunnels With Hubspot
Hey everyone, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, as well as to do that I intend to reveal you guys my extremely first sales funnel I built as a novice. Using clickfunnels with hubspot.
In fact, this is a photo of me below on the slide. This is me with my cut head making a potato weapon. Using clickfunnels with hubspot. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, yet we’re gon na talk about just the basic concepts behind a sales funnel since I believe initially people get all complicated, like oh, it’s gon na be really difficult, it’s gon na be hard, however I desire you to recognize this is truly, truly basic.
So here is an actual potato gun. I don’t understand if you can see it on the camera or otherwise, yet we’re gon na stroll you people with this. Using clickfunnels with hubspot. When I first created this with my friend Nate Plohn, I was going to university at the time, I was attempting to identify like how do I generate income on the web, as well as a person claimed you need to sell information products.
I resembled, that’s amazing, yet I do not understand anything concerning anything, and then that weekend break was springtime break, as well as Nate and also I went and also we made potato weapons and had a terrific weekend break, and then fast forward to like the next Monday, I’m back in college, sitting there kind of like doing the bored college thing, and all of a sudden I resembled wait a min, I recognize exactly how to make a potato weapon now.
Using clickfunnels with hubspot. That’s information, can I create a product regarding that? Therefore I was going nuts, I went online. At the time, there’s a website you can browse to see the amount of people were searching for various search phrases and also there were 18,000 people a month searching for the phrase how to make a potato gun or potato gun plans or potato weapon plans, and nobody had a product, as well as I was like light bulb, I’m gon na make a product training that.
So I got Nate, we went down to Home Depot, we obtained a video camera out, we shot this whole thing, and we made our extremely first, extremely first product, and also I put it online and I didn’t understand just how to sell anything so I simply had like a basic website.
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The website resembled hello, come and get my point, and then I mosted likely to this thing called Google. Using clickfunnels with hubspot. You people might have heard of it previously, as well as on Google they had these things right here, as well as on the side there were these ads, and so I would pay for the Google ad, somebody would click the ad, they ‘d come over below, they would see this thing, and they would certainly resemble oh my gosh, I have to purchase this DVD so I can learn how to make a potato weapon, as well as several of them would provide me money, and also originally when we first began selling this, we were selling it for $37 a piece, therefore people would buy that, and that was my business, as well as I bear in mind putting the ads up as well as I was investing about $10 a day.
Let me do the mathematics over here, so I was investing $10 a day in ads over right here, and also from that I was averaging about one sale a day, alright? Now, as a college youngster, I’m taking a look at this and I stated alright, I provide Mr.Google $10 and after that he provides me back 37. That implies I got $27 to place in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and I kept doing this, and also I resembled I am the most intelligent guy active, and after that something wicked took place.
The guys over at Google determined they intended to make even more money, and so they changed their formulas. I’m not gon na get involved in that, but they changed their algorithm, and so no longer was it like I spend $10 and also I make 37.
Using clickfunnels with hubspot. Instead, I started investing $10. Excuse me, like my ad price increased so I started spending $50 a day to make one sale, okay? Now I’m not the sharpest tool in the toolbox, yet I offered Google $50 and also they gave me back 37, as well as I was like delay, I lost money, and after that I provided 50 as well as I lost 37.
That’s 3 or 4 days, I’m like wait a min. This game sucks, I’m losing, and so I transformed my ads off. I’m like I can not play this game, and I bear in mind being frustrated, and someday I obtained a call from my friend, as well as my friend had a comparable business to me.
He stated, hi there Russell, I assume I figured it out. I stated, figured what out? Using clickfunnels with hubspot. He’s like, I quit, as well as he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, one time deal.
He claimed, what I did is that every single person who acquired my product, I then upsold them something else, as well as I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, as well as he’s like, well you understand just how you go to McDonald’s and you experience the drive-through as well as you’re like, hello, I wish to buy a Big Mac, as well as the man’s like cool, do you wish to extremely size it? Do you desire french fries and a coke with that said? As well as he begins using you upsells.
I’m like yeah, as well as he’s like if you consider the mathematics, he’s like, McDonald’s really sheds money selling a Big Mac however they make all their revenue when somebody gets the fries or the Coke.
I resembled, okay. Using clickfunnels with hubspot. He’s like, right now, you’re losing money selling your potato gun DVD. You just got ta sell these guys french fries as well as a coke and then you’ll pay, as well as I was like, I still do not rather get it.
He’s like, if somebody acquires this, like what’s the next point you can do? Using clickfunnels with hubspot. If you were trying to offer he or she, what’s the next point you could serve them with? And I stated well, when someone buys the DVD the most aggravating thing is currently they need to go to Home Depot as well as they need to buy the pipelines, as well as they have to reduce them, and like all this things to make this incredible weapon, as well as he said, well what happens if rather than you telling them to go acquire right stuff, what happens if you upsold them a kit that did this whole thing? I have no idea if this is gon na show up on the cam or otherwise yet I assumed it looked sort of cool, therefore he said, make an upsell where you sell them the package.
So here is, here is the kit, so I did some math and I started calling around as well as I discovered these guys in northern Idaho that in fact made potato weapon packages, and I would spend, I would certainly begin selling these for $197, as well as now this became my really first funnel ever.
Best Clickfunnels Funnels – Using Clickfunnels With Hubspot
Again, I didn’t understand it was called a funnel at the time, but someone come, they click the ad, they would certainly see my DVD, they would certainly purchase my DVD. Using clickfunnels with hubspot. On the next page, our upsell states hey, the DVD’s coming, do you want me to deliver the pipelines with you too so it’ll conserve you time? Just $197, people are like that would be great, and they ‘d click the button and they would buy it, fine? Now, what occurred, if you consider the mathematics, was intriguing is that Google really did not transform their ad costs.
They still were billing me $50 a day, right? To ensure that didn’t alter, but I came here and also I invested $37, so I lost some money, but after that what occurred is that one out of three people that purchased the DVD would buy this, right? So allow’s say I got a bunch of clicks over below, boom, as well as state there’s three people right here that got the DVD.
Among these people after that would certainly go and also get this. Using clickfunnels with hubspot. For every single DVD I sold, so I made $37, 1/3 of those people got this, so I take $197, I separate it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, 7 plus five equals 12, nine, 10, 102.
So now I was making $102 for every single individual that got the DVD, does that make sense? ‘Cause one out of three purchased the package also, okay? So currently I got on Google, I was paying $50 a day in ads, but I was making, on average, $102 a day.
I placed $50 in, I got $102 back, okay, and all of a unexpected, I began looking, I was like I am the most intelligent guy alive once again. Using clickfunnels with hubspot. I spent $50, I return $102, therefore I was back in business, potato weapon sales were cranking, I was having fun, and then I realized wait a min, potato weapons are good, but the market’s similar to this little.
Like what other markets could I do this with? And also I started thinking, I said well, what happens if I did this in rate reading? I satisfied a person who was the globe’s fastest viewers, Howard Berg, and so we set up a funnel for rate reading and it functioned, as well as we stated, what happens if we did this in the dating market? And also I found a person who was a dating expert, we plugged it in.
Suppose we did this with supplements? Suppose we did? As well as we began doing this, and the funnels certainly tweak every single time, but the concepts are the same, and also I ended up being obsessed, and also over the next five or six years, I introduced over 100 various funnels in 100 different markets and also came to be consumed with it and it came to be so much enjoyable, but this idea of a funnel operate in any business, and so what I want you individuals to understand is this is how straightforward it really is.
It’s not some complex thing. Using clickfunnels with hubspot. Often we get all complicated. It’s extremely simple, so like we buy an ad to sell something. Someone buys that point, after that what’s the next sensible point they need? Well, if they purchased a potato gun, the next point they require is they require a potato gun package, which becomes my funnel, and that’s type of what we take people via.
All right, hope you enjoyed that tutorial about just how I transformed one of my leisure activities right into a sales funnel and turned it into money and also just how you can do it also. Using clickfunnels with hubspot. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free test together with a entire lot of other actually cool bonus offers that you are gon na love, and in addition to that I desire you to remain tuned ’cause the next video is coming up here in regarding five seconds.
I’m gon na walk you people through 7 various sales funnel tricks that’ll help increase the conversions and also just how much money you make on every one of your funnels. Using clickfunnels with hubspot.
Using Clickfunnels With Hubspot