Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – Tripewire Thank You Pages Clickfunnels
Hey everybody, this is Russell Brunson, and also today we’re talking about sales funnels tutorials for beginners, as well as to do that I wish to show you individuals my extremely first sales funnel I built as a beginner. Tripewire thank you pages clickfunnels.
As a matter of fact, this is a image of me below on the slide. This is me with my cut head making a potato gun. Tripewire thank you pages clickfunnels. This is the extremely first, one of the really first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, but we’re gon na speak about simply the basic concepts behind a sales funnel since I think at first people obtain all complicated, like oh, it’s gon na be actually challenging, it’s gon na be hard, but I desire you to comprehend this is truly, actually simple.
So below is an real potato gun. I do not understand if you can see it on the cam or not, but we’re gon na stroll you people via this. Tripewire thank you pages clickfunnels. When I first created this with my friend Nate Plohn, I was most likely to university at the time, I was trying to determine like exactly how do I earn money on the Internet, and also someone stated you need to sell information products.
I was like, that’s incredible, yet I do not know anything regarding anything, and then that weekend was springtime break, and Nate and I went and also we made potato weapons as well as had a fantastic weekend break, and afterwards fast forward to like the next Monday, I’m back in college, resting there type of like doing the bored school point, and all of a unexpected I resembled wait a minute, I recognize exactly how to make a potato weapon currently.
Tripewire thank you pages clickfunnels. That’s information, can I create a product regarding that? And so I was freaking out, I browsed the web. At the time, there’s a website you could look to see the number of people were searching for different search phrases and also there were 18,000 people a month searching for the phrase how to make a potato gun or potato gun plans or potato gun plans, and also no one had a product, and I was like light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we went down to Home Depot, we got a video camera out, we shot this whole thing, and we made our extremely first, very first product, and I place it online and I really did not know exactly how to sell anything so I just had like a basic website.
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The website was like hi, come and also buy my thing, and then I went to this thing called Google. Tripewire thank you pages clickfunnels. You men might have come across it previously, and on Google they had these points right here, and also on the side there were these ads, therefore I would certainly spend for the Google ad, somebody would certainly click on the ad, they would certainly come over right here, they would certainly see this point, as well as they would certainly be like oh my gosh, I must get this DVD so I can learn just how to make a potato weapon, and several of them would certainly give me money, and originally when we first started selling this, we were selling it for $37 a piece, and so people would buy that, which was my business, as well as I keep in mind placing the ads up and also I was investing concerning $10 a day.
Let me do the math over below, so I was investing $10 a day in ads over below, and from that I was averaging about one sale a day, fine? Now, as a college youngster, I’m taking a look at this and also I stated all right, I give Mr.Google $10 and then he offers me back 37. That means I got $27 to put in my pocket. Next day I gave Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and I maintained doing this, and also I resembled I am the most intelligent guy to life, and after that something evil took place.
The individuals over at Google determined they intended to make more money, therefore they transformed their formulas. I’m not gon na get into that, however they changed their algorithm, and so no longer was it like I spend $10 and also I make 37.
Tripewire thank you pages clickfunnels. Rather, I started investing $10. Excuse me, like my ad cost increased so I started spending $50 a day to make one sale, okay? Now I’m not the sharpest tool in the toolbox, yet I offered Google $50 as well as they gave me back 37, as well as I was like wait, I lost money, and after that I gave them 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a min. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can not play this video game, and also I keep in mind being annoyed, and someday I got a telephone call from my friend, and my friend had a similar business to me.
He stated, hello Russell, I assume I figured it out. I said, figured what out? Tripewire thank you pages clickfunnels. He’s like, I stopped, and also he really did not call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, once offer.
He claimed, what I did is that every single individual that purchased my product, I after that upsold them something else, and I was like, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and also he’s like, well you know how you most likely to McDonald’s and also you undergo the drive-through and also you’re like, hi, I want to purchase a Big Mac, as well as the dude’s like cool, do you intend to very size it? Do you want french fries and a coke with that said? And he begins offering you upsells.
I’m like yeah, and he’s like if you consider the mathematics, he’s like, McDonald’s actually sheds money selling a Big Mac however they make all their earnings when a person purchases the fries or the Coke.
I resembled, alright. Tripewire thank you pages clickfunnels. He’s like, today, you’re losing money selling your potato weapon DVD. You simply got ta sell these guys fries and a coke and then you’ll pay, and also I was like, I still don’t rather get it.
He’s like, if somebody purchases this, like what’s the next thing you can do? Tripewire thank you pages clickfunnels. If you were attempting to offer this person, what’s the next thing you could offer them with? As well as I stated well, when somebody acquires the DVD one of the most frustrating point is currently they have to go to Home Depot as well as they need to acquire the pipelines, and also they have to cut them, and like all this stuff to make this impressive weapon, and also he claimed, well what happens if rather than you telling them to go purchase right stuff, what happens if you upsold them a package that did this whole thing? I have no concept if this is gon na show up on the camera or not yet I believed it looked type of cool, and so he said, make an upsell where you sell them the kit.
So here is, here is the set, so I did some math and I began calling around and also I discovered these individuals in northern Idaho that actually made potato gun packages, and I would certainly spend, I would begin selling these for $197, as well as currently this became my extremely first funnel ever.
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Once more, I didn’t understand it was called a funnel at the time, however somebody come, they click on the ad, they would certainly see my DVD, they would purchase my DVD. Tripewire thank you pages clickfunnels. On the next page, our upsell states hey, the DVD’s coming, do you want me to ship the pipes with you also so it’ll conserve you a long time? Simply $197, people resemble that would be amazing, and they would certainly click the switch and also they would certainly buy it, all right? Currently, what occurred, if you consider the mathematics, was fascinating is that Google didn’t transform their ad costs.
They still were charging me $50 a day, right? To make sure that really did not transform, yet I came here as well as I spent $37, so I lost some money, yet after that what occurred is that out of 3 people who purchased the DVD would acquire this, right? So let’s state I obtained a lot of clicks over here, boom, and say there’s three people right here that got the DVD.
Among these people after that would certainly go as well as acquire this. Tripewire thank you pages clickfunnels. For each DVD I marketed, so I made $37, 1/3 of those people purchased this, so I take $197, I divide it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, seven plus five equals 12, 9, 10, 102.
So currently I was making $102 for every single single individual that acquired the DVD, does that make sense? ‘Cause one out of 3 purchased the set also, fine? So currently I was on Google, I was paying $50 a day in ads, yet I was making, generally, $102 a day.
I placed $50 in, I got $102 back, all right, and all of a abrupt, I began looking, I resembled I am the smartest man alive once again. Tripewire thank you pages clickfunnels. I invested $50, I come back $102, therefore I was back in business, potato gun sales were cranking, I was having fun, and afterwards I realized wait a min, potato guns are great, but the market’s like this little.
Like what other markets could I do this with? And I started assuming, I stated well, what happens if I did this in speed analysis? I satisfied a person that was the world’s fastest viewers, Howard Berg, and so we established a funnel for rate analysis and it worked, and also we claimed, what happens if we did this in the dating market? And I discovered someone that was a dating expert, we connected it in.
What happens if we did this with supplements? What if we did? And also we began doing this, and also the funnels clearly fine-tune every time, but the concepts coincide, and I came to be consumed, as well as over the next 5 or six years, I released over 100 different funnels in 100 various markets as well as came to be consumed with it and also it came to be so much enjoyable, but this concept of a funnel works in any business, therefore what I want you individuals to comprehend is this is exactly how simple it actually is.
It’s not some complex thing. Tripewire thank you pages clickfunnels. In some cases we obtain all complicated. It’s very simple, so like we acquire an ad to sell something. Someone gets that point, after that what’s the next sensible thing they require? Well, if they got a potato weapon, the next thing they require is they need a potato weapon set, and that becomes my funnel, which’s type of what we take people through.
All right, hope you liked that tutorial about just how I turned among my leisure activities right into a sales funnel and also turned it right into money as well as just how you can do it as well. Tripewire thank you pages clickfunnels. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial along with a whole lot of other really cool perks that you are gon na love, and also in addition to that I want you to stay tuned ’cause the next video clip is coming up right here in about five secs.
I’m gon na stroll you guys via seven different sales funnel keys that’ll help increase the conversions and also how much money you make on every one of your funnels. Tripewire thank you pages clickfunnels.
Tripewire Thank You Pages Clickfunnels