Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – Thrive Content Builder Vs Clickfunnels
Hey everybody, this is Russell Brunson, and also today we’re speaking about sales funnels tutorials for beginners, and to do that I want to show you men my really first sales funnel I built as a novice. Thrive content builder vs clickfunnels.
In fact, this is a image of me right here on the slide. This is me with my cut head making a potato weapon. Thrive content builder vs clickfunnels. This is the really first, one of the very first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, but we’re gon na speak about simply the basic concepts behind a sales funnel since I assume at first people obtain all made complex, like oh, it’s gon na be really hard, it’s gon na be hard, however I want you to comprehend this is truly, really basic.
So here is an actual potato weapon. I do not recognize if you can see it on the video camera or not, however we’re gon na stroll you men via this. Thrive content builder vs clickfunnels. When I first created this with my buddy Nate Plohn, I was most likely to university at the time, I was attempting to identify like how do I make money on the Internet, as well as a person stated you must sell information products.
I was like, that’s awesome, but I don’t understand anything concerning anything, and afterwards that weekend was springtime break, and Nate and I went and we made potato weapons and also had a wonderful weekend, and afterwards fast forward to like the next Monday, I’m back in institution, sitting there sort of like doing the bored school point, and all of a unexpected I resembled wait a min, I recognize exactly how to make a potato gun now.
Thrive content builder vs clickfunnels. That’s information, can I create a product about that? And so I was going nuts, I went on the internet. At the time, there’s a website you might browse to see the number of people were searching for various keyword phrases as well as there were 18,000 people a month looking for the phrase exactly how to make a potato weapon or potato gun plans or potato weapon plans, and also no one had a product, and I resembled light bulb, I’m gon na make a product mentor that.
So I got Nate, we went down to Home Depot, we got a camera out, we filmed this whole thing, and we made our very first, very first product, and also I place it online and also I didn’t understand how to sell anything so I simply had like a basic website.
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The website resembled hello, come and also purchase my thing, and then I mosted likely to this point called Google. Thrive content builder vs clickfunnels. You guys might have become aware of it previously, as well as on Google they had these things right here, as well as on the side there were these ads, and so I would pay for the Google ad, somebody would certainly click the ad, they would certainly come over right here, they would certainly see this thing, and they would certainly resemble oh my gosh, I should purchase this DVD so I can learn just how to make a potato gun, and some of them would provide me money, and at first when we first began selling this, we were selling it for $37 a item, and so people would certainly get that, which was my business, and I keep in mind putting the ads up as well as I was spending regarding $10 a day.
Let me do the mathematics over below, so I was spending $10 a day in ads over right here, and from that I was averaging concerning one sale a day, okay? Currently, as a college child, I’m considering this and also I stated alright, I provide Mr.Google $10 and after that he gives me back 37. That means I got $27 to place in my pocket. Next day I gave Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and I kept doing this, and I was like I am the smartest man active, and then something bad happened.
The guys over at Google decided they wished to make more money, and so they changed their formulas. I’m not gon na get into that, however they transformed their formula, therefore no more was it like I spend $10 and I make 37.
Thrive content builder vs clickfunnels. Rather, I started spending $10. Excuse me, like my ad price increased so I began investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, yet I offered Google $50 as well as they gave me back 37, as well as I was like wait, I lost money, and then I gave them 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a minute. This game draws, I’m losing, therefore I transformed my ads off. I’m like I can’t play this video game, as well as I remember being irritated, as well as eventually I obtained a telephone call from my friend, and my friend had a comparable business to me.
He stated, hello Russell, I believe I figured it out. I said, figured what out? Thrive content builder vs clickfunnels. He’s like, I quit, and also he didn’t call it the funnel, he’s like I developed this point called an upsell. He called it an OTO, one time deal.
He claimed, what I did is that every individual who purchased my product, I after that upsold them something else, and I resembled, well why would certainly I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, as well as he’s like, well you know how you most likely to McDonald’s as well as you go through the drive-through as well as you’re like, hi there, I intend to get a Big Mac, and the man’s like cool, do you intend to incredibly size it? Do you desire fries and also a coke with that? As well as he starts supplying you upsells.
I’m like yeah, and also he’s like if you look at the math, he’s like, McDonald’s really sheds money selling a Big Mac yet they make all their profit when a person buys the french fries or the Coke.
I resembled, all right. Thrive content builder vs clickfunnels. He’s like, today, you’re losing money selling your potato weapon DVD. You simply obtained ta sell these individuals fries and also a coke and then you’ll pay, and I resembled, I still don’t quite get it.
He’s like, if somebody buys this, like what’s the next thing you can do? Thrive content builder vs clickfunnels. If you were trying to serve this person, what’s the next point you could offer them with? And I said well, when a person acquires the DVD one of the most bothersome point is currently they need to go to Home Depot and they have to purchase the pipelines, and also they have to reduce them, and like all this stuff to make this fantastic gun, and he stated, well suppose rather than you telling them to go purchase right stuff, suppose you upsold them a kit that did this whole thing? I have no idea if this is gon na show up on the camera or not however I assumed it looked type of cool, therefore he claimed, make an upsell where you sell them the kit.
So here is, right here is the package, so I did some math and also I started calling about and I found these people in northern Idaho that in fact made potato gun packages, as well as I would spend, I would certainly begin selling these for $197, as well as currently this became my very first funnel ever.
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Once more, I really did not recognize it was called a funnel at the time, however someone come, they click on the ad, they would certainly see my DVD, they would certainly get my DVD. Thrive content builder vs clickfunnels. On the next page, our upsell states hey, the DVD’s coming, do you desire me to ship the pipelines with you as well so it’ll conserve you time? Simply $197, people resemble that would be wonderful, as well as they ‘d click the switch as well as they would certainly buy it, all right? Now, what took place, if you look at the mathematics, was fascinating is that Google really did not change their ad costs.
They still were charging me $50 a day, right? To ensure that really did not change, yet I came right here and I spent $37, so I lost some money, however after that what took place is that a person out of 3 people that got the DVD would certainly acquire this, right? So allow’s state I got a bunch of clicks over right here, boom, and also claim there’s three people right here that bought the DVD.
Among these people after that would go as well as get this. Thrive content builder vs clickfunnels. For every single DVD I marketed, so I made $37, 1/3 of those people purchased this, so I take $197, I separate it by 3. If I do the math on that particular, that’s $65. So if I take $65 plus $37, seven plus five equals 12, nine, 10, 102.
So currently I was making $102 for every single single individual that acquired the DVD, does that make good sense? ‘Cause one out of three got the set also, okay? So now I got on Google, I was paying $50 a day in ads, yet I was making, usually, $102 a day.
I put $50 in, I obtained $102 back, all right, and all of a abrupt, I began looking, I was like I am the most intelligent male to life once more. Thrive content builder vs clickfunnels. I invested $50, I come back $102, therefore I was back in business, potato gun sales were cranking, I was enjoying, and afterwards I recognized wait a minute, potato guns are excellent, yet the market’s similar to this little.
Like what various other markets could I do this with? And I started assuming, I said well, what happens if I did this in speed reading? I satisfied a guy who was the globe’s fastest visitor, Howard Berg, therefore we set up a funnel for speed analysis and also it worked, as well as we claimed, suppose we did this in the dating market? And also I found a person that was a dating expert, we plugged it in.
What happens if we did this with supplements? What happens if we did? And also we started doing this, and the funnels clearly modify every single time, but the concepts are the same, and I ended up being consumed, and over the next five or six years, I launched over 100 different funnels in 100 various markets as well as came to be stressed with it and also it came to be so much enjoyable, but this principle of a funnel operate in any business, therefore what I want you guys to recognize is this is exactly how easy it really is.
It’s not some complicated point. Thrive content builder vs clickfunnels. In some cases we obtain all complicated. It’s extremely easy, so like we purchase an ad to sell something. Someone gets that thing, then what’s the next logical point they need? Well, if they acquired a potato gun, the next point they need is they need a potato weapon package, and that becomes my funnel, and that’s kind of what we take people via.
All right, hope you liked that tutorial regarding exactly how I transformed one of my leisure activities right into a sales funnel as well as transformed it into money as well as how you can do it as well. Thrive content builder vs clickfunnels. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free test along with a entire lot of other truly cool rewards that you are gon na love, and in addition to that I want you to remain tuned ’cause the next video is showing up right here in concerning five seconds.
I’m gon na walk you individuals via seven different sales funnel tricks that’ll help increase the conversions and also how much money you make on each of your funnels. Thrive content builder vs clickfunnels.
Thrive Content Builder Vs Clickfunnels