Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – Test Payment In Clickfunnels
Hey everyone, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, as well as to do that I want to reveal you individuals my very first sales funnel I built as a beginner. Test payment in clickfunnels.
In fact, this is a picture of me here on the slide. This is me with my shaved head making a potato gun. Test payment in clickfunnels. This is the very first, one of the really first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, yet we’re gon na discuss just the basic concepts behind a sales funnel because I believe at first people obtain all complicated, like oh, it’s gon na be actually tough, it’s gon na be hard, however I desire you to understand this is actually, actually simple.
So below is an actual potato weapon. I do not recognize if you can see it on the video camera or not, however we’re gon na stroll you men through this. Test payment in clickfunnels. When I first developed this with my pal Nate Plohn, I was going to university at the time, I was attempting to identify like just how do I generate income on the net, as well as someone said you ought to sell information products.
I was like, that’s remarkable, however I do not recognize anything about anything, and after that that weekend break was spring break, as well as Nate and also I went as well as we made potato guns and also had a wonderful weekend break, and afterwards fast forward to like the next Monday, I’m back in college, sitting there type of like doing the bored college point, and all of a sudden I resembled wait a min, I recognize just how to make a potato weapon currently.
Test payment in clickfunnels. That’s information, can I create a product concerning that? And so I was flipping out, I browsed the web. At the time, there’s a website you can look to see how many people were looking for different key words as well as there were 18,000 people a month looking for the phrase just how to make a potato gun or potato gun plans or spud weapon plans, and nobody had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we went down to Home Depot, we got a camera out, we shot this whole thing, and also we made our extremely first, extremely first product, and I place it online and also I didn’t understand just how to sell anything so I simply had like a basic website.
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The website was like hi, come and get my thing, and after that I went to this point called Google. Test payment in clickfunnels. You guys may have become aware of it previously, and also on Google they had these things right here, as well as on the side there were these ads, therefore I would certainly spend for the Google ad, a person would certainly click on the ad, they would certainly come right here, they would see this thing, as well as they ‘d be like oh my gosh, I have to buy this DVD so I can learn just how to make a potato weapon, and also some of them would certainly offer me money, and also at first when we first began selling this, we were selling it for $37 a piece, and so people would certainly buy that, and that was my business, and also I keep in mind putting the ads up and I was spending concerning $10 a day.
Let me do the math over here, so I was spending $10 a day in ads over below, and also from that I was balancing concerning one sale a day, fine? Now, as a college child, I’m considering this and also I claimed all right, I provide Mr.Google $10 and afterwards he offers me back 37. That implies I got $27 to put in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and also I kept doing this, as well as I was like I am the smartest male to life, and after that something wicked happened.
The men over at Google chose they intended to make more money, and so they changed their algorithms. I’m not gon na enter that, yet they transformed their algorithm, therefore no more was it like I spend $10 and also I make 37.
Test payment in clickfunnels. Instead, I started investing $10. Excuse me, like my ad price went up so I started spending $50 a day to make one sale, alright? Now I’m not the sharpest tool in the toolbox, however I offered Google $50 and also they provided me back 37, as well as I resembled wait, I lost money, and afterwards I gave them 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a minute. This video game sucks, I’m losing, therefore I turned my ads off. I’m like I can not play this video game, and also I keep in mind being irritated, as well as one day I got a phone call from my friend, as well as my friend had a similar business to me.
He stated, hi Russell, I believe I figured it out. I said, figured what out? Test payment in clickfunnels. He’s like, I quit, and also he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, once offer.
He said, what I did is that every individual who bought my product, I after that upsold them another thing, as well as I resembled, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, as well as he’s like, well you recognize exactly how you most likely to McDonald’s and you go through the drive-through and you’re like, hi, I intend to purchase a Big Mac, and also the guy’s like cool, do you intend to very dimension it? Do you want french fries and also a coke with that said? As well as he begins offering you upsells.
I’m like yeah, as well as he’s like if you take a look at the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac but they make all their profit when somebody acquires the french fries or the Coke.
I resembled, alright. Test payment in clickfunnels. He’s like, today, you’re losing money selling your potato weapon DVD. You simply got ta sell these guys french fries and a coke and afterwards you’ll be profitable, as well as I was like, I still do not fairly get it.
He’s like, if a person acquires this, like what’s the next point you can do? Test payment in clickfunnels. If you were attempting to offer he or she, what’s the next point you could serve them with? And I stated well, when a person gets the DVD one of the most aggravating point is now they need to go to Home Depot and they need to purchase the pipelines, and also they need to reduce them, as well as like all this things to make this incredible weapon, as well as he claimed, well what if instead of you telling them to go purchase the stuff, what if you upsold them a set that did this whole thing? I have no idea if this is gon na show up on the cam or otherwise however I assumed it looked sort of cool, therefore he claimed, make an upsell where you sell them the kit.
So here is, here is the set, so I did some mathematics and I started calling about and also I discovered these men in north Idaho that actually made potato weapon sets, and I would certainly spend, I would certainly start selling these for $197, as well as currently this became my very first funnel ever.
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Once more, I really did not understand it was called a funnel at the time, however somebody come, they click the ad, they would certainly see my DVD, they would get my DVD. Test payment in clickfunnels. On the next page, our upsell claims hey, the DVD’s coming, do you want me to ship the pipelines with you too so it’ll conserve you time? Just $197, people resemble that would certainly be superb, and also they would certainly click the switch and also they would certainly buy it, alright? Now, what took place, if you take a look at the mathematics, was intriguing is that Google didn’t transform their ad costs.
They still were charging me $50 a day, right? So that didn’t alter, however I came here as well as I spent $37, so I lost some money, yet after that what occurred is that a person out of three people that acquired the DVD would certainly acquire this, right? So allow’s claim I got a bunch of clicks over below, boom, as well as state there’s 3 people right here that got the DVD.
Among these people after that would go and get this. Test payment in clickfunnels. For every single DVD I marketed, so I made $37, 1/3 of those people bought this, so I take $197, I separate it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 equals 12, 9, 10, 102.
So currently I was making $102 for every single single individual that got the DVD, does that make sense? ‘Cause one out of 3 purchased the package too, okay? So now I got on Google, I was paying $50 a day in ads, but I was making, typically, $102 a day.
I placed $50 in, I got $102 back, fine, and all of a abrupt, I began looking, I resembled I am the most intelligent guy active again. Test payment in clickfunnels. I invested $50, I get back $102, therefore I was back in business, potato gun sales were cranking, I was having fun, and then I understood wait a minute, potato weapons are good, however the market’s such as this little.
Like what other markets could I do this with? And I started thinking, I said well, suppose I did this in speed reading? I satisfied a individual that was the globe’s fastest visitor, Howard Berg, and so we set up a funnel for speed reading as well as it functioned, as well as we stated, what if we did this in the dating market? As well as I discovered a person who was a dating expert, we plugged it in.
Suppose we did this with supplements? What if we did? And we began doing this, and the funnels clearly tweak every time, but the concepts coincide, and I came to be obsessed, and also over the next five or six years, I launched over 100 different funnels in 100 various markets and also came to be consumed with it and it came to be so much enjoyable, but this concept of a funnel works in any kind of business, and so what I want you men to comprehend is this is how basic it really is.
It’s not some difficult point. Test payment in clickfunnels. Occasionally we obtain all made complex. It’s really straightforward, so like we acquire an ad to sell something. Someone acquires that thing, then what’s the next sensible point they need? Well, if they bought a potato gun, the next thing they need is they need a potato weapon kit, which becomes my funnel, and that’s type of what we take people with.
All right, hope you liked that tutorial concerning just how I turned one of my hobbies right into a sales funnel as well as transformed it into money and also exactly how you can do it too. Test payment in clickfunnels. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, get a free trial in addition to a entire bunch of other truly cool bonuses that you are gon na love, as well as on top of that I desire you to stay tuned ’cause the next video is coming up below in about five secs.
I’m gon na walk you people through 7 different sales funnel tricks that’ll help increase the conversions as well as how much money you make on each of your funnels. Test payment in clickfunnels.
Test Payment In Clickfunnels