Sales Funnel Discussed – Sales Funnel Tutorial For Beginners ( Detailed) – Site: Clickfunnels + Blakesnodgrass
Hey everyone, this is Russell Brunson, and today we’re talking about sales funnels tutorials for beginners, and also to do that I want to show you men my really first sales funnel I built as a beginner. Site: clickfunnels + blakesnodgrass.
In fact, this is a image of me here on the slide. This is me with my cut head making a potato gun. Site: clickfunnels + blakesnodgrass. This is the very first, one of the very first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, but we’re gon na talk about just the basic concepts behind a sales funnel due to the fact that I believe initially people get all complicated, like oh, it’s gon na be actually challenging, it’s gon na be hard, yet I want you to comprehend this is really, truly straightforward.
So right here is an real potato gun. I do not understand if you can see it on the camera or not, however we’re gon na stroll you men with this. Site: clickfunnels + blakesnodgrass. When I first produced this with my pal Nate Plohn, I was going to college at the time, I was trying to identify like how do I make money on the net, and also somebody said you should sell information products.
I resembled, that’s outstanding, however I do not know anything about anything, and afterwards that weekend was spring break, and also Nate and also I went and we made potato weapons as well as had a terrific weekend, and after that fast forward to such as the next Monday, I’m back in college, sitting there kind of like doing the bored school thing, and all of a sudden I resembled wait a minute, I understand how to make a potato weapon currently.
Site: clickfunnels + blakesnodgrass. That’s information, can I create a product about that? Therefore I was going nuts, I went online. At the time, there’s a website you can look to see the amount of people were searching for different search phrases and there were 18,000 people a month looking for the expression just how to make a potato weapon or potato weapon strategies or potato gun strategies, as well as no one had a product, and also I resembled light bulb, I’m gon na make a product training that.
So I got Nate, we went down to Home Depot, we obtained a camera out, we filmed this whole thing, and we made our really first, very first product, and I place it online and also I really did not know exactly how to sell anything so I just had like a basic website.
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The website resembled hey, come and get my thing, and then I went to this point called Google. Site: clickfunnels + blakesnodgrass. You men may have become aware of it previously, and also on Google they had these things right here, and also on the side there were these ads, and so I would certainly spend for the Google ad, a person would certainly click on the ad, they would certainly come by here, they would certainly see this thing, as well as they ‘d resemble oh my gosh, I need to acquire this DVD so I can learn just how to make a potato gun, and also some of them would certainly provide me money, and originally when we first began selling this, we were selling it for $37 a piece, and so people would certainly acquire that, which was my business, as well as I remember placing the ads up and I was spending regarding $10 a day.
Let me do the math over below, so I was spending $10 a day in ads over right here, and from that I was balancing about one sale a day, fine? Now, as a college kid, I’m looking at this and I said fine, I offer Mr.Google $10 and after that he offers me back 37. That suggests I got $27 to place in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I put 27 in my pocket, as well as I kept doing this, and I was like I am the most intelligent guy to life, and then something evil happened.
The people over at Google chose they wanted to make even more money, therefore they changed their formulas. I’m not gon na get involved in that, however they changed their algorithm, and so no more was it like I spend $10 and also I make 37.
Site: clickfunnels + blakesnodgrass. Rather, I started investing $10. Excuse me, like my ad expense went up so I started investing $50 a day to make one sale, okay? Now I’m not the sharpest tool in the tool kit, yet I gave Google $50 as well as they provided me back 37, as well as I resembled wait, I lost money, and after that I gave them 50 and I lost 37.
That’s 3 or 4 days, I’m like wait a min. This game draws, I’m losing, therefore I turned my ads off. I’m like I can’t play this video game, as well as I remember being discouraged, and also eventually I got a telephone call from my friend, and my friend had a comparable business to me.
He claimed, hey Russell, I think I figured it out. I said, figured what out? Site: clickfunnels + blakesnodgrass. He’s like, I quit, and also he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, one-time offer.
He said, what I did is that each and every single person who bought my product, I then upsold them something else, and also I was like, well why would I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, and also he’s like, well you recognize exactly how you go to McDonald’s and you undergo the drive-through and also you’re like, hey, I intend to get a Big Mac, and the man’s like cool, do you want to extremely dimension it? Do you want french fries and also a coke keeping that? And also he begins supplying you upsells.
I’m like yeah, and he’s like if you check out the math, he’s like, McDonald’s in fact sheds money selling a Big Mac yet they make all their revenue when someone gets the fries or the Coke.
I was like, alright. Site: clickfunnels + blakesnodgrass. He’s like, right now, you’re losing money selling your potato weapon DVD. You simply got ta sell these individuals fries and a coke and afterwards you’ll be profitable, as well as I resembled, I still don’t fairly get it.
He’s like, if a person gets this, like what’s the next point you can do? Site: clickfunnels + blakesnodgrass. If you were trying to serve he or she, what’s the next point you could serve them with? And also I stated well, when someone purchases the DVD one of the most bothersome point is now they need to go to Home Depot and they have to get the pipes, and also they need to reduce them, and like all this things to make this outstanding gun, as well as he stated, well what happens if instead of you telling them to go buy right stuff, suppose you upsold them a set that did this whole thing? I have no concept if this is gon na appear on the cam or otherwise but I thought it looked type of cool, therefore he stated, make an upsell where you sell them the package.
So here is, here is the kit, so I did some mathematics as well as I started calling about as well as I located these men in northern Idaho that actually made potato weapon packages, as well as I would spend, I would begin selling these for $197, and also now this became my extremely first funnel ever before.
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Once more, I didn’t know it was called a funnel at the time, however somebody come, they click on the ad, they would certainly see my DVD, they would acquire my DVD. Site: clickfunnels + blakesnodgrass. On the next page, our upsell states hey, the DVD’s coming, do you want me to deliver the pipes with you also so it’ll conserve you time? Just $197, people resemble that would be superb, and they ‘d click the button and also they would buy it, fine? Now, what took place, if you take a look at the math, was fascinating is that Google didn’t change their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t alter, but I came below as well as I spent $37, so I lost some money, but then what happened is that out of 3 people who bought the DVD would get this, right? So allow’s state I obtained a lot of clicks over right here, boom, as well as say there’s 3 people right here that got the DVD.
One of these people then would go and get this. Site: clickfunnels + blakesnodgrass. For each DVD I sold, so I made $37, 1/3 of those people bought this, so I take $197, I split it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus five equates to 12, 9, 10, 102.
So now I was making $102 for every single single individual that bought the DVD, does that make good sense? ‘Cause one out of 3 bought the kit also, okay? So currently I got on Google, I was paying $50 a day in ads, but I was making, on average, $102 a day.
I put $50 in, I obtained $102 back, fine, and all of a sudden, I started looking, I resembled I am the smartest man active once again. Site: clickfunnels + blakesnodgrass. I spent $50, I come back $102, and so I was back in business, potato gun sales were cranking, I was having a good time, and then I understood wait a min, potato guns are great, but the market’s such as this little.
Like what other markets could I do this with? And also I started thinking, I claimed well, suppose I did this in speed reading? I satisfied a man who was the globe’s fastest reader, Howard Berg, and so we set up a funnel for speed analysis as well as it worked, and we claimed, what happens if we did this in the dating market? As well as I discovered somebody who was a dating expert, we plugged it in.
What if we did this with supplements? What if we did? And we started doing this, and also the funnels obviously tweak each and every single time, however the concepts coincide, and also I ended up being obsessed, and also over the next 5 or six years, I launched over 100 various funnels in 100 different markets and also came to be stressed with it and also it ended up being a lot fun, yet this principle of a funnel works in any type of business, and so what I want you individuals to comprehend is this is just how straightforward it really is.
It’s not some complex thing. Site: clickfunnels + blakesnodgrass. Often we obtain all made complex. It’s extremely simple, so like we buy an ad to sell something. Somebody buys that thing, after that what’s the next logical point they require? Well, if they purchased a potato gun, the next point they need is they need a potato gun package, which becomes my funnel, and that’s sort of what we take people with.
All right, hope you loved that tutorial about exactly how I transformed among my hobbies into a sales funnel and turned it right into money and just how you can do it as well. Site: clickfunnels + blakesnodgrass. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free trial along with a entire bunch of various other really cool bonuses that you are gon na love, and in addition to that I want you to remain tuned ’cause the next video clip is showing up right here in concerning 5 seconds.
I’m gon na stroll you individuals via seven various sales funnel tricks that’ll help increase the conversions as well as how much money you make on each of your funnels. Site: clickfunnels + blakesnodgrass.
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