Sales Funnel Explained – Sales Funnel Tutorial For Beginners (Step By Step) – Share Funnels For Clickfunnels
Hey everybody, this is Russell Brunson, as well as today we’re talking about sales funnels tutorials for beginners, and to do that I intend to show you men my really first sales funnel I built as a beginner. Share funnels for clickfunnels.
As a matter of fact, this is a image of me right here on the slide. This is me with my shaved head making a potato weapon. Share funnels for clickfunnels. This is the very first, among the very first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, but we’re gon na speak about just the basic concepts behind a sales funnel due to the fact that I assume in the beginning people obtain all made complex, like oh, it’s gon na be really difficult, it’s gon na be hard, but I desire you to recognize this is really, really straightforward.
So right here is an actual potato weapon. I don’t recognize if you can see it on the electronic camera or otherwise, yet we’re gon na walk you men with this. Share funnels for clickfunnels. When I first produced this with my pal Nate Plohn, I was most likely to college at the time, I was trying to identify like just how do I make money on the Internet, and also someone stated you ought to sell information products.
I resembled, that’s remarkable, yet I don’t recognize anything concerning anything, and after that that weekend break was spring break, and Nate and also I went and we made potato guns as well as had a excellent weekend break, and after that fast forward to like the next Monday, I’m back in college, sitting there type of like doing the bored institution point, and all of a abrupt I resembled wait a minute, I know exactly how to make a potato gun currently.
Share funnels for clickfunnels. That’s information, can I create a product regarding that? And so I was freaking out, I went online. At the time, there’s a website you could browse to see how many people were searching for various keywords and there were 18,000 people a month looking for the expression just how to make a potato gun or potato gun strategies or spud gun plans, and also no one had a product, and also I resembled light bulb, I’m gon na make a product training that.
So I obtained Nate, we went down to Home Depot, we obtained a video camera out, we shot this whole thing, as well as we made our extremely first, really first product, and also I place it online as well as I didn’t recognize just how to sell anything so I just had like a basic website.
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The website was like hi there, come as well as get my point, and afterwards I went to this thing called Google. Share funnels for clickfunnels. You individuals might have become aware of it in the past, and also on Google they had these points right here, and on the side there were these ads, and so I would spend for the Google ad, someone would certainly click on the ad, they would certainly come here, they would certainly see this point, and they ‘d resemble oh my gosh, I must purchase this DVD so I can learn just how to make a potato gun, and also several of them would certainly provide me money, and also originally when we first began selling this, we were selling it for $37 a item, therefore people would certainly buy that, and that was my business, and also I keep in mind placing the ads up and I was investing regarding $10 a day.
Let me do the mathematics over right here, so I was investing $10 a day in ads over below, and from that I was balancing regarding one sale a day, okay? Currently, as a university youngster, I’m considering this and also I claimed okay, I give Mr.Google $10 and then he gives me back 37. That implies I obtained $27 to put in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I put 27 in my pocket, and I maintained doing this, and I resembled I am the most intelligent guy active, and afterwards something bad happened.
The men over at Google determined they wished to make even more money, and so they altered their formulas. I’m not gon na enter that, however they altered their algorithm, therefore no more was it like I spend $10 as well as I make 37.
Share funnels for clickfunnels. Rather, I began spending $10. Excuse me, like my ad expense went up so I began spending $50 a day to make one sale, fine? Now I’m not the sharpest tool in the tool kit, however I provided Google $50 as well as they provided me back 37, and I was like wait, I lost money, and then I provided 50 and also I lost 37.
That’s 3 or four days, I’m like wait a minute. This game draws, I’m losing, therefore I turned my ads off. I’m like I can not play this game, and also I remember being annoyed, as well as one day I got a phone call from my friend, as well as my friend had a comparable business to me.
He claimed, hey Russell, I think I figured it out. I stated, figured what out? Share funnels for clickfunnels. He’s like, I stopped, as well as he didn’t call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, one time offer.
He claimed, what I did is that each and every single person that got my product, I after that upsold them something else, and also I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, as well as he’s like, well you recognize how you most likely to McDonald’s and you go through the drive-through and also you’re like, hello, I intend to get a Big Mac, as well as the dude’s like cool, do you intend to incredibly dimension it? Do you want fries as well as a coke with that? And also he starts using you upsells.
I’m like yeah, and he’s like if you take a look at the mathematics, he’s like, McDonald’s in fact loses money selling a Big Mac however they make all their earnings when somebody buys the fries or the Coke.
I resembled, all right. Share funnels for clickfunnels. He’s like, right now, you’re losing money selling your potato gun DVD. You simply got ta sell these guys french fries and also a coke and afterwards you’ll be profitable, and I resembled, I still do not quite get it.
He’s like, if somebody acquires this, like what’s the next thing you can do? Share funnels for clickfunnels. If you were trying to offer he or she, what’s the next point you could offer them with? As well as I claimed well, when someone acquires the DVD the most frustrating thing is currently they have to go to Home Depot and they have to purchase the pipelines, as well as they have to reduce them, and like all this stuff to make this fantastic gun, as well as he said, well what if as opposed to you telling them to go buy right stuff, suppose you upsold them a kit that did this whole thing? I have no concept if this is gon na show up on the electronic camera or otherwise however I thought it looked type of cool, therefore he stated, make an upsell where you sell them the package.
So below is, below is the kit, so I did some math and also I started calling around and also I located these people in north Idaho who actually made potato gun sets, and also I would certainly spend, I would certainly begin selling these for $197, as well as now this became my extremely first funnel ever.
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Once more, I didn’t recognize it was called a funnel at the time, but a person come, they click on the ad, they would certainly see my DVD, they would buy my DVD. Share funnels for clickfunnels. On the next page, our upsell states hey, the DVD’s coming, do you want me to ship the pipelines with you as well so it’ll save you a long time? Simply $197, people resemble that would certainly be amazing, and also they ‘d click the button as well as they would certainly buy it, all right? Currently, what occurred, if you check out the math, was interesting is that Google really did not alter their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t change, however I came right here and also I invested $37, so I lost some money, but after that what occurred is that a person out of 3 people that got the DVD would acquire this, right? So let’s claim I got a number of clicks over here, boom, and say there’s 3 people right here that got the DVD.
One of these people then would go and buy this. Share funnels for clickfunnels. For each DVD I offered, so I made $37, 1/3 of those people acquired this, so I take $197, I divide it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus 5 amounts to 12, 9, 10, 102.
So currently I was making $102 for every single individual that acquired the DVD, does that make sense? ‘Cause one out of three acquired the package too, okay? So now I got on Google, I was paying $50 a day in ads, but I was making, generally, $102 a day.
I put $50 in, I got $102 back, alright, and all of a unexpected, I began looking, I resembled I am the most intelligent guy alive once more. Share funnels for clickfunnels. I invested $50, I return $102, and so I was back in business, potato gun sales were cranking, I was having fun, and then I understood wait a minute, potato weapons are good, yet the marketplace’s such as this little.
Like what various other markets could I do this with? And also I began thinking, I claimed well, what if I did this in speed analysis? I fulfilled a guy who was the globe’s fastest visitor, Howard Berg, therefore we set up a funnel for rate analysis and it worked, and we claimed, suppose we did this in the dating market? And I found somebody that was a dating expert, we connected it in.
What happens if we did this with supplements? Suppose we did? As well as we began doing this, and also the funnels certainly modify every single time, but the concepts coincide, and also I came to be obsessed, and also over the next five or six years, I released over 100 different funnels in 100 various markets and became consumed with it and also it ended up being a lot enjoyable, however this idea of a funnel operate in any business, therefore what I want you individuals to understand is this is how easy it really is.
It’s not some difficult thing. Share funnels for clickfunnels. Often we obtain all made complex. It’s extremely easy, so like we get an ad to sell something. Somebody buys that thing, then what’s the next logical thing they need? Well, if they acquired a potato weapon, the next thing they require is they require a potato weapon package, which becomes my funnel, which’s kind of what we take people via.
All right, hope you liked that tutorial regarding exactly how I turned among my hobbies right into a sales funnel and also turned it right into money as well as just how you can do it as well. Share funnels for clickfunnels. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free test along with a entire lot of other truly cool bonuses that you are gon na love, as well as on top of that I want you to remain tuned ’cause the next video clip is turning up below in about five seconds.
I’m gon na stroll you men via seven various sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Share funnels for clickfunnels.
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