Sales Funnel Explained – Sales Funnel Tutorial For Beginners (Step By Step) – Setting Up Affiliate Platform Clickfunnels
Hey everyone, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, and to do that I want to show you men my very first sales funnel I built as a beginner. Setting up affiliate platform clickfunnels.
In fact, this is a photo of me here on the slide. This is me with my cut head making a potato gun. Setting up affiliate platform clickfunnels. This is the really first, one of the really first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, yet we’re gon na talk about just the basic concepts behind a sales funnel since I assume in the beginning people obtain all made complex, like oh, it’s gon na be actually difficult, it’s gon na be hard, however I want you to comprehend this is truly, really easy.
So here is an actual potato weapon. I don’t recognize if you can see it on the cam or otherwise, yet we’re gon na stroll you guys via this. Setting up affiliate platform clickfunnels. When I first developed this with my buddy Nate Plohn, I was most likely to university at the time, I was attempting to identify like how do I make money on the net, and a person said you should sell information products.
I resembled, that’s awesome, yet I do not know anything regarding anything, and after that that weekend was springtime break, as well as Nate as well as I went and we made potato weapons as well as had a terrific weekend break, and afterwards fast forward to like the next Monday, I’m back in institution, sitting there sort of like doing the bored institution thing, and all of a abrupt I resembled wait a minute, I know just how to make a potato weapon currently.
Setting up affiliate platform clickfunnels. That’s information, can I create a product regarding that? Therefore I was going crazy, I went online. At the time, there’s a website you can search to see the amount of people were looking for different keyword phrases and also there were 18,000 people a month looking for the expression how to make a potato gun or potato weapon strategies or spud weapon plans, and nobody had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I obtained Nate, we went down to Home Depot, we got a video camera out, we recorded this whole thing, as well as we made our really first, really first product, and also I put it online and I didn’t know exactly how to sell anything so I simply had like a basic website.
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The website resembled hi there, come as well as get my thing, and after that I went to this point called Google. Setting up affiliate platform clickfunnels. You guys might have become aware of it in the past, and also on Google they had these points right here, as well as on the side there were these ads, and so I would spend for the Google ad, somebody would click on the ad, they ‘d come right here, they would see this point, and also they ‘d be like oh my gosh, I must acquire this DVD so I can learn just how to make a potato gun, and also several of them would certainly give me money, as well as at first when we first started selling this, we were selling it for $37 a item, therefore people would acquire that, which was my business, and also I bear in mind putting the ads up and I was spending concerning $10 a day.
Let me do the mathematics over right here, so I was investing $10 a day in ads over below, and from that I was averaging about one sale a day, alright? Currently, as a university youngster, I’m considering this as well as I stated alright, I provide Mr.Google $10 and afterwards he gives me back 37. That means I got $27 to place in my pocket. Next day I gave Mr. Google $10, he gave me back 37, I put 27 in my pocket, as well as I maintained doing this, and I resembled I am the smartest guy alive, and afterwards something bad took place.
The men over at Google chose they wished to make more money, therefore they changed their algorithms. I’m not gon na enter that, however they changed their algorithm, therefore no longer was it like I spend $10 and also I make 37.
Setting up affiliate platform clickfunnels. Rather, I began spending $10. Excuse me, like my ad cost rose so I started investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, yet I provided Google $50 and also they offered me back 37, as well as I was like delay, I lost money, and afterwards I provided 50 and I lost 37.
That’s three or four days, I’m like wait a minute. This video game sucks, I’m losing, and so I transformed my ads off. I’m like I can not play this video game, and I bear in mind being irritated, and also someday I obtained a call from my friend, and also my friend had a similar business to me.
He claimed, hi there Russell, I think I figured it out. I stated, figured what out? Setting up affiliate platform clickfunnels. He’s like, I quit, and he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, once offer.
He stated, what I did is that every single person who bought my product, I after that upsold them another thing, and also I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and also he’s like, well you understand how you most likely to McDonald’s and you undergo the drive-through and also you’re like, hello, I intend to buy a Big Mac, and also the man’s like cool, do you intend to super dimension it? Do you want fries as well as a coke with that? And also he starts supplying you upsells.
I’m like yeah, as well as he’s like if you consider the mathematics, he’s like, McDonald’s really loses money selling a Big Mac but they make all their profit when a person buys the fries or the Coke.
I was like, all right. Setting up affiliate platform clickfunnels. He’s like, now, you’re losing money selling your potato weapon DVD. You just got ta sell these individuals fries and a coke and then you’ll pay, and I was like, I still do not fairly get it.
He’s like, if someone purchases this, like what’s the next point you can do? Setting up affiliate platform clickfunnels. If you were attempting to serve this person, what’s the next point you could offer them with? And also I stated well, when somebody acquires the DVD the most irritating thing is currently they need to go to Home Depot as well as they have to buy the pipes, and they need to cut them, as well as like all this stuff to make this remarkable weapon, and also he claimed, well suppose rather than you telling them to go acquire the stuff, suppose you upsold them a kit that did this whole thing? I have no suggestion if this is gon na appear on the camera or otherwise however I assumed it looked sort of cool, therefore he claimed, make an upsell where you sell them the package.
So right here is, here is the kit, so I did some mathematics and also I started calling about as well as I located these people in northern Idaho that in fact made potato gun packages, as well as I would certainly spend, I would begin selling these for $197, as well as currently this became my extremely first funnel ever.
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Again, I really did not understand it was called a funnel at the time, but someone come, they click the ad, they would certainly see my DVD, they would certainly get my DVD. Setting up affiliate platform clickfunnels. On the next page, our upsell claims hey, the DVD’s coming, do you want me to ship the pipes with you also so it’ll save you a long time? Just $197, people are like that would certainly be great, and they ‘d click the switch as well as they would certainly buy it, fine? Currently, what took place, if you consider the math, was intriguing is that Google really did not change their ad costs.
They still were billing me $50 a day, right? To ensure that didn’t transform, yet I came here and I spent $37, so I lost some money, yet after that what happened is that one out of 3 people who got the DVD would buy this, right? So allow’s state I obtained a bunch of clicks over right here, boom, and also state there’s 3 people right here that got the DVD.
One of these people then would certainly go and get this. Setting up affiliate platform clickfunnels. For each DVD I sold, so I made $37, 1/3 of those people purchased this, so I take $197, I split it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, seven plus five amounts to 12, 9, 10, 102.
So now I was making $102 for every single single individual that purchased the DVD, does that make good sense? ‘Cause one out of three acquired the package too, all right? So currently I was on Google, I was paying $50 a day in ads, however I was making, usually, $102 a day.
I put $50 in, I got $102 back, all right, and all of a unexpected, I began looking, I resembled I am the most intelligent male alive once again. Setting up affiliate platform clickfunnels. I spent $50, I return $102, and so I was back in business, potato weapon sales were cranking, I was having fun, and then I realized wait a min, potato guns are great, yet the market’s like this little.
Like what other markets could I do this with? And also I began believing, I claimed well, suppose I did this in speed analysis? I fulfilled a man who was the world’s fastest visitor, Howard Berg, therefore we set up a funnel for rate analysis and also it worked, and we said, suppose we did this in the dating market? And also I located somebody that was a dating expert, we plugged it in.
What if we did this with supplements? What if we did? And we started doing this, and the funnels certainly modify every single time, however the concepts are the same, as well as I ended up being obsessed, and also over the next five or six years, I launched over 100 different funnels in 100 different markets and came to be stressed with it and also it became a lot enjoyable, but this idea of a funnel works in any type of business, and so what I desire you individuals to comprehend is this is just how straightforward it really is.
It’s not some complicated point. Setting up affiliate platform clickfunnels. Occasionally we get all complicated. It’s really simple, so like we buy an ad to sell something. Somebody gets that point, after that what’s the next logical point they need? Well, if they bought a potato weapon, the next point they require is they need a potato gun package, and that becomes my funnel, which’s sort of what we take people via.
All right, wish you enjoyed that tutorial about how I transformed one of my hobbies into a sales funnel as well as transformed it right into money and also exactly how you can do it too. Setting up affiliate platform clickfunnels. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, get a free trial in addition to a entire number of other actually cool benefits that you are gon na love, as well as in addition to that I desire you to remain tuned ’cause the next video clip is turning up right here in concerning five secs.
I’m gon na stroll you men through 7 different sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Setting up affiliate platform clickfunnels.
Setting Up Affiliate Platform Clickfunnels