Sales Funnel Clarified – Sales Funnel Tutorial For Beginners (Step By Step) – Redirect Your Clickfunnels Page To A Website
Hey everyone, this is Russell Brunson, and today we’re discussing sales funnels tutorials for beginners, and also to do that I want to show you men my really first sales funnel I built as a novice. Redirect your clickfunnels page to a website.
Actually, this is a image of me right here on the slide. This is me with my shaved head making a potato gun. Redirect your clickfunnels page to a website. This is the extremely first, one of the very first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, but we’re gon na discuss just the basic concepts behind a sales funnel because I assume in the beginning people get all complicated, like oh, it’s gon na be truly challenging, it’s gon na be hard, but I desire you to comprehend this is really, truly easy.
So right here is an actual potato weapon. I don’t know if you can see it on the cam or not, yet we’re gon na walk you individuals via this. Redirect your clickfunnels page to a website. When I first created this with my friend Nate Plohn, I was going to college at the time, I was trying to identify like just how do I earn money on the web, and somebody stated you should sell information products.
I resembled, that’s amazing, but I do not recognize anything concerning anything, and then that weekend was spring break, and also Nate and I went as well as we made potato weapons and had a great weekend, and afterwards fast forward to like the next Monday, I’m back in institution, resting there type of like doing the bored institution thing, and all of a unexpected I was like wait a minute, I know just how to make a potato weapon now.
Redirect your clickfunnels page to a website. That’s information, can I create a product regarding that? And so I was flipping out, I went on the internet. At the time, there’s a website you can look to see the amount of people were looking for different key words and also there were 18,000 people a month looking for the expression exactly how to make a potato weapon or potato weapon strategies or potato weapon plans, and nobody had a product, as well as I resembled light bulb, I’m gon na make a product training that.
So I obtained Nate, we went down to Home Depot, we obtained a video camera out, we shot this whole thing, and we made our really first, really first product, and I place it online as well as I didn’t know how to sell anything so I simply had like a basic website.
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The website was like hello, come and buy my point, and then I mosted likely to this thing called Google. Redirect your clickfunnels page to a website. You people might have heard of it previously, and on Google they had these points right here, as well as on the side there were these ads, therefore I would pay for the Google ad, a person would click on the ad, they would certainly come by below, they would see this point, as well as they would certainly be like oh my gosh, I should get this DVD so I can learn exactly how to make a potato weapon, and a few of them would certainly provide me money, as well as originally when we first began selling this, we were selling it for $37 a piece, and so people would buy that, and that was my business, and also I keep in mind placing the ads up as well as I was spending regarding $10 a day.
Let me do the mathematics over below, so I was spending $10 a day in ads over below, and also from that I was balancing regarding one sale a day, okay? Now, as a university youngster, I’m considering this as well as I claimed alright, I provide Mr.Google $10 and after that he offers me back 37. That means I got $27 to place in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and I maintained doing this, and I resembled I am the smartest man to life, and afterwards something evil occurred.
The men over at Google chose they wished to make even more money, and so they altered their formulas. I’m not gon na get into that, but they transformed their formula, therefore no more was it like I spend $10 and also I make 37.
Redirect your clickfunnels page to a website. Instead, I began investing $10. Excuse me, like my ad expense went up so I started spending $50 a day to make one sale, okay? Currently I’m not the sharpest tool in the tool kit, however I gave Google $50 and also they provided me back 37, and also I was like delay, I lost money, and afterwards I gave them 50 and I lost 37.
That’s three or four days, I’m like wait a min. This video game sucks, I’m losing, therefore I transformed my ads off. I’m like I can not play this video game, and I keep in mind being irritated, and also eventually I got a phone call from my friend, and also my friend had a comparable business to me.
He claimed, hey Russell, I believe I figured it out. I stated, figured what out? Redirect your clickfunnels page to a website. He’s like, I quit, as well as he really did not call it the funnel, he’s like I developed this point called an upsell. He called it an OTO, one time deal.
He stated, what I did is that each and every single individual that purchased my product, I then upsold them another thing, as well as I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, as well as he’s like, well you know how you go to McDonald’s and also you experience the drive-through as well as you’re like, hi there, I intend to order a Big Mac, and also the guy’s like cool, do you want to extremely size it? Do you want fries as well as a coke with that? And he begins offering you upsells.
I’m like yeah, and also he’s like if you consider the math, he’s like, McDonald’s actually loses money selling a Big Mac but they make all their earnings when a person buys the fries or the Coke.
I resembled, okay. Redirect your clickfunnels page to a website. He’s like, today, you’re losing money selling your potato weapon DVD. You simply got ta sell these guys fries and a coke and afterwards you’ll be profitable, and I resembled, I still don’t quite get it.
He’s like, if a person purchases this, like what’s the next thing you can do? Redirect your clickfunnels page to a website. If you were attempting to offer he or she, what’s the next point you could offer them with? As well as I claimed well, when someone purchases the DVD one of the most bothersome thing is now they need to go to Home Depot and also they need to purchase the pipes, and they have to cut them, and like all this things to make this impressive weapon, and he said, well what if instead of you telling them to go get right stuff, what if you upsold them a kit that did this whole thing? I have no suggestion if this is gon na turn up on the video camera or not however I assumed it looked kind of cool, therefore he stated, make an upsell where you sell them the kit.
So right here is, below is the set, so I did some math and also I began calling around as well as I discovered these people in northern Idaho that actually made potato weapon kits, as well as I would certainly spend, I would certainly begin selling these for $197, as well as currently this became my very first funnel ever.
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Again, I really did not understand it was called a funnel at the time, but somebody come, they click on the ad, they would certainly see my DVD, they would purchase my DVD. Redirect your clickfunnels page to a website. On the next page, our upsell claims hey, the DVD’s coming, do you want me to ship the pipelines with you also so it’ll conserve you a long time? Just $197, people are like that would certainly be superb, and also they would certainly click the switch and also they would certainly buy it, okay? Currently, what occurred, if you consider the math, was intriguing is that Google didn’t transform their ad costs.
They still were charging me $50 a day, right? To ensure that didn’t transform, yet I came here and I spent $37, so I lost some money, but then what took place is that out of 3 people that purchased the DVD would acquire this, right? So allow’s say I got a number of clicks over here, boom, as well as say there’s 3 people right here that purchased the DVD.
One of these people after that would go and acquire this. Redirect your clickfunnels page to a website. For every DVD I offered, so I made $37, 1/3 of those people acquired this, so I take $197, I split it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus five amounts to 12, nine, 10, 102.
So currently I was making $102 for every single person that got the DVD, does that make good sense? ‘Cause one out of 3 bought the kit also, fine? So now I got on Google, I was paying $50 a day in ads, but I was making, usually, $102 a day.
I placed $50 in, I got $102 back, okay, and all of a sudden, I started looking, I resembled I am the most intelligent man alive once more. Redirect your clickfunnels page to a website. I invested $50, I get back $102, therefore I was back in business, potato weapon sales were cranking, I was enjoying, and after that I realized wait a minute, potato guns are good, yet the market’s like this little.
Like what various other markets could I do this with? As well as I started thinking, I said well, suppose I did this in rate analysis? I satisfied a individual that was the globe’s fastest viewers, Howard Berg, therefore we established a funnel for rate reading as well as it worked, as well as we stated, what if we did this in the dating market? And I located somebody who was a dating expert, we plugged it in.
What happens if we did this with supplements? What if we did? And also we started doing this, and the funnels obviously tweak each and every single time, yet the concepts are the same, as well as I ended up being stressed, as well as over the next five or 6 years, I introduced over 100 various funnels in 100 various markets and also became stressed with it and also it became a lot fun, however this concept of a funnel works in any kind of business, therefore what I want you men to recognize is this is how simple it truly is.
It’s not some complicated point. Redirect your clickfunnels page to a website. In some cases we get all complicated. It’s extremely straightforward, so like we get an ad to sell something. Somebody acquires that thing, after that what’s the next rational thing they need? Well, if they purchased a potato gun, the next thing they require is they need a potato gun package, which becomes my funnel, which’s type of what we take people via.
All right, wish you enjoyed that tutorial about just how I turned among my pastimes into a sales funnel and also transformed it into money and also exactly how you can do it also. Redirect your clickfunnels page to a website. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free test along with a entire bunch of other really cool bonus offers that you are gon na love, as well as in addition to that I want you to stay tuned ’cause the next video clip is turning up below in concerning five secs.
I’m gon na stroll you men with 7 different sales funnel secrets that’ll help increase the conversions as well as just how much money you make on each of your funnels. Redirect your clickfunnels page to a website.
Redirect Your Clickfunnels Page To A Website