Sales Funnel Described – Sales Funnel Tutorial For Beginners (Step By Step) – Platforms Like Clickfunnels
Hey everybody, this is Russell Brunson, and also today we’re talking about sales funnels tutorials for beginners, and also to do that I intend to reveal you individuals my extremely first sales funnel I built as a beginner. Platforms like clickfunnels.
Actually, this is a image of me right here on the slide. This is me with my shaved head making a potato weapon. Platforms like clickfunnels. This is the extremely first, among the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, yet we’re gon na talk about just the basic concepts behind a sales funnel since I think at first people get all made complex, like oh, it’s gon na be truly tough, it’s gon na be hard, yet I desire you to recognize this is truly, truly easy.
So right here is an real potato gun. I don’t understand if you can see it on the electronic camera or not, however we’re gon na stroll you guys through this. Platforms like clickfunnels. When I first developed this with my buddy Nate Plohn, I was most likely to college at the time, I was attempting to find out like exactly how do I make money on the Internet, as well as a person stated you should sell information products.
I resembled, that’s incredible, but I don’t recognize anything about anything, and afterwards that weekend was springtime break, and Nate as well as I went and also we made potato guns as well as had a excellent weekend break, and afterwards fast forward to like the next Monday, I’m back in school, sitting there type of like doing the bored college thing, and all of a unexpected I resembled wait a minute, I know how to make a potato gun now.
Platforms like clickfunnels. That’s information, can I create a product regarding that? And so I was flipping out, I went on the internet. At the time, there’s a website you might browse to see how many people were searching for different key words and also there were 18,000 people a month looking for the phrase exactly how to make a potato weapon or potato weapon strategies or spud weapon plans, and also nobody had a product, as well as I was like light bulb, I’m gon na make a product training that.
So I obtained Nate, we dropped to Home Depot, we obtained a camera out, we filmed this whole thing, and we made our very first, extremely first product, as well as I put it online and I didn’t know how to sell anything so I simply had like a basic website.
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The website resembled hi, come as well as buy my point, and after that I went to this thing called Google. Platforms like clickfunnels. You people might have heard of it previously, and also on Google they had these things right here, and on the side there were these ads, therefore I would pay for the Google ad, somebody would certainly click on the ad, they ‘d come below, they would see this thing, and also they ‘d resemble oh my gosh, I should purchase this DVD so I can learn just how to make a potato weapon, and also several of them would certainly provide me money, and at first when we first started selling this, we were selling it for $37 a item, and so people would purchase that, which was my business, and I bear in mind placing the ads up and I was spending regarding $10 a day.
Let me do the mathematics over below, so I was investing $10 a day in ads over here, as well as from that I was balancing regarding one sale a day, all right? Currently, as a college child, I’m considering this as well as I stated alright, I give Mr.Google $10 and then he provides me back 37. That implies I got $27 to put in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I put 27 in my pocket, and I maintained doing this, and also I resembled I am the smartest man alive, and afterwards something bad occurred.
The people over at Google chose they wished to make even more money, therefore they transformed their algorithms. I’m not gon na enter into that, however they transformed their algorithm, and so no longer was it like I spend $10 and I make 37.
Platforms like clickfunnels. Instead, I began investing $10. Excuse me, like my ad cost went up so I began investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, however I offered Google $50 and they offered me back 37, as well as I was like delay, I lost money, and then I gave them 50 and also I lost 37.
That’s 3 or four days, I’m like wait a min. This video game draws, I’m losing, and so I turned my ads off. I’m like I can not play this game, and I keep in mind being annoyed, and one day I obtained a phone call from my friend, and my friend had a comparable business to me.
He said, hi Russell, I believe I figured it out. I stated, figured what out? Platforms like clickfunnels. He’s like, I stopped, and he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, one time offer.
He said, what I did is that each and every single person that got my product, I then upsold them something else, as well as I resembled, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and he’s like, well you know exactly how you go to McDonald’s and you go through the drive-through as well as you’re like, hi, I intend to buy a Big Mac, and the man’s like cool, do you wish to incredibly dimension it? Do you want french fries and also a coke keeping that? And he starts offering you upsells.
I’m like yeah, as well as he’s like if you check out the mathematics, he’s like, McDonald’s really sheds money selling a Big Mac yet they make all their revenue when somebody buys the french fries or the Coke.
I resembled, alright. Platforms like clickfunnels. He’s like, today, you’re losing money selling your potato weapon DVD. You simply got ta sell these men french fries and also a coke and after that you’ll be profitable, and I resembled, I still do not quite get it.
He’s like, if somebody gets this, like what’s the next thing you can do? Platforms like clickfunnels. If you were attempting to serve he or she, what’s the next thing you could serve them with? As well as I claimed well, when someone gets the DVD the most irritating thing is now they have to go to Home Depot and they need to acquire the pipelines, and also they need to reduce them, and like all this stuff to make this impressive gun, and also he said, well what if instead of you telling them to go purchase the stuff, suppose you upsold them a kit that did this whole thing? I have no idea if this is gon na appear on the camera or otherwise yet I believed it looked sort of cool, therefore he claimed, make an upsell where you sell them the set.
So right here is, right here is the kit, so I did some mathematics and I began calling about and also I discovered these men in northern Idaho who really made potato weapon packages, and I would certainly spend, I would start selling these for $197, and also now this became my really first funnel ever before.
Best Clickfunnels Funnels – Platforms Like Clickfunnels
Again, I really did not recognize it was called a funnel at the time, yet someone come, they click on the ad, they would certainly see my DVD, they would acquire my DVD. Platforms like clickfunnels. On the next page, our upsell says hey, the DVD’s coming, do you desire me to deliver the pipelines with you also so it’ll conserve you a long time? Just $197, people are like that would certainly be great, and they would certainly click the switch and they would certainly buy it, okay? Currently, what took place, if you consider the math, was intriguing is that Google really did not transform their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t transform, but I came right here as well as I spent $37, so I lost some money, however after that what took place is that one out of 3 people that acquired the DVD would certainly acquire this, right? So let’s state I obtained a number of clicks over below, boom, as well as say there’s three people right here that got the DVD.
One of these people after that would go and purchase this. Platforms like clickfunnels. For every DVD I sold, so I made $37, 1/3 of those people purchased this, so I take $197, I split it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, seven plus five equals 12, 9, 10, 102.
So now I was making $102 for each single person that got the DVD, does that make good sense? ‘Cause one out of 3 purchased the kit also, alright? So currently I got on Google, I was paying $50 a day in ads, yet I was making, typically, $102 a day.
I put $50 in, I obtained $102 back, alright, and all of a sudden, I started looking, I was like I am the most intelligent man active once more. Platforms like clickfunnels. I spent $50, I return $102, and so I was back in business, potato gun sales were cranking, I was having fun, and afterwards I recognized wait a min, potato weapons are excellent, however the marketplace’s such as this little.
Like what other markets could I do this with? And I began assuming, I claimed well, what happens if I did this in speed reading? I met a person that was the world’s fastest reader, Howard Berg, and so we set up a funnel for rate analysis as well as it worked, as well as we stated, suppose we did this in the dating market? And I discovered somebody who was a dating expert, we connected it in.
Suppose we did this with supplements? Suppose we did? And we started doing this, and the funnels obviously fine-tune every time, but the concepts coincide, and I came to be obsessed, and over the next five or six years, I launched over 100 various funnels in 100 different markets as well as became stressed with it and it came to be so much fun, but this concept of a funnel works in any type of business, therefore what I desire you men to comprehend is this is exactly how straightforward it really is.
It’s not some challenging thing. Platforms like clickfunnels. In some cases we get all made complex. It’s really easy, so like we purchase an ad to sell something. Someone buys that thing, then what’s the next sensible thing they require? Well, if they acquired a potato weapon, the next point they require is they require a potato gun package, which becomes my funnel, and that’s type of what we take people via.
All right, hope you enjoyed that tutorial concerning how I transformed one of my leisure activities right into a sales funnel as well as turned it into money and also just how you can do it also. Platforms like clickfunnels. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free test in addition to a whole lot of other actually cool incentives that you are gon na love, and on top of that I want you to remain tuned ’cause the next video clip is coming up right here in regarding five seconds.
I’m gon na stroll you guys through seven different sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Platforms like clickfunnels.
Platforms Like Clickfunnels