Sales Funnel Discussed – Sales Funnel Tutorial For Beginners (Step By Step) – Personal Training For Fitness Clickfunnels
Hey everyone, this is Russell Brunson, and also today we’re speaking about sales funnels tutorials for beginners, and also to do that I wish to reveal you people my very first sales funnel I built as a newbie. Personal training for fitness clickfunnels.
As a matter of fact, this is a photo of me below on the slide. This is me with my cut head making a potato gun. Personal training for fitness clickfunnels. This is the really first, one of the very first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, but we’re gon na talk about simply the basic concepts behind a sales funnel since I assume in the beginning people obtain all complicated, like oh, it’s gon na be actually hard, it’s gon na be hard, yet I want you to recognize this is really, actually easy.
So here is an actual potato gun. I don’t know if you can see it on the cam or otherwise, however we’re gon na walk you people with this. Personal training for fitness clickfunnels. When I first created this with my friend Nate Plohn, I was going to college at the time, I was attempting to determine like exactly how do I earn money on the Internet, and also someone stated you should sell information products.
I resembled, that’s remarkable, yet I do not recognize anything concerning anything, and after that that weekend break was spring break, as well as Nate as well as I went as well as we made potato guns and had a wonderful weekend, and afterwards fast forward to such as the next Monday, I’m back in institution, sitting there sort of like doing the bored school thing, and all of a unexpected I was like wait a min, I recognize exactly how to make a potato gun currently.
Personal training for fitness clickfunnels. That’s information, can I create a product concerning that? Therefore I was going crazy, I went on the internet. At the time, there’s a website you can browse to see the amount of people were searching for different key words and there were 18,000 people a month looking for the phrase how to make a potato weapon or potato gun strategies or potato weapon strategies, and also nobody had a product, as well as I was like light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we went down to Home Depot, we obtained a video camera out, we filmed this whole thing, and we made our very first, extremely first product, and also I place it online as well as I didn’t understand how to sell anything so I just had like a basic website.
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The website was like hi there, come as well as buy my thing, and after that I mosted likely to this thing called Google. Personal training for fitness clickfunnels. You guys may have heard of it previously, and on Google they had these points right here, and on the side there were these ads, and so I would spend for the Google ad, someone would click on the ad, they would certainly come over right here, they would certainly see this point, and also they ‘d resemble oh my gosh, I have to get this DVD so I can learn how to make a potato weapon, and some of them would certainly offer me money, and also at first when we first began selling this, we were selling it for $37 a item, therefore people would certainly purchase that, and that was my business, and also I keep in mind putting the ads up and also I was investing concerning $10 a day.
Let me do the mathematics over below, so I was spending $10 a day in ads over right here, and also from that I was balancing concerning one sale a day, all right? Now, as a university youngster, I’m taking a look at this and I stated all right, I offer Mr.Google $10 and then he provides me back 37. That indicates I got $27 to put in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I placed 27 in my pocket, and I maintained doing this, and also I resembled I am the smartest male alive, and after that something bad occurred.
The men over at Google determined they wanted to make more money, therefore they transformed their algorithms. I’m not gon na enter into that, but they transformed their formula, therefore no more was it like I spend $10 and also I make 37.
Personal training for fitness clickfunnels. Rather, I started investing $10. Excuse me, like my ad cost went up so I started spending $50 a day to make one sale, alright? Currently I’m not the sharpest tool in the tool kit, however I offered Google $50 and also they offered me back 37, as well as I was like wait, I lost money, and after that I provided 50 and I lost 37.
That’s 3 or 4 days, I’m like wait a min. This game draws, I’m losing, and so I transformed my ads off. I’m like I can’t play this video game, and also I remember being irritated, and also eventually I got a phone call from my friend, and also my friend had a comparable business to me.
He stated, hello Russell, I think I figured it out. I stated, figured what out? Personal training for fitness clickfunnels. He’s like, I quit, and also he didn’t call it the funnel, he’s like I developed this point called an upsell. He called it an OTO, once offer.
He said, what I did is that each and every single person who purchased my product, I after that upsold them something else, as well as I was like, well why would I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, and he’s like, well you recognize just how you go to McDonald’s and you experience the drive-through and also you’re like, hi there, I want to buy a Big Mac, as well as the guy’s like cool, do you wish to super size it? Do you want french fries and also a coke with that said? As well as he begins providing you upsells.
I’m like yeah, as well as he’s like if you check out the mathematics, he’s like, McDonald’s really sheds money selling a Big Mac but they make all their revenue when somebody gets the french fries or the Coke.
I was like, fine. Personal training for fitness clickfunnels. He’s like, now, you’re losing money selling your potato gun DVD. You simply obtained ta sell these men fries and a coke and afterwards you’ll pay, and also I was like, I still do not fairly get it.
He’s like, if somebody acquires this, like what’s the next thing you can do? Personal training for fitness clickfunnels. If you were trying to offer this person, what’s the next point you could serve them with? As well as I claimed well, when somebody gets the DVD the most bothersome thing is currently they have to go to Home Depot and they need to acquire the pipelines, and also they need to reduce them, as well as like all this things to make this remarkable weapon, and he stated, well what happens if instead of you telling them to go get the stuff, suppose you upsold them a kit that did this whole thing? I have no suggestion if this is gon na appear on the camera or otherwise but I assumed it looked type of cool, therefore he stated, make an upsell where you sell them the package.
So right here is, here is the package, so I did some math and also I began calling around and I found these guys in northern Idaho that really made potato gun kits, and also I would spend, I would certainly begin selling these for $197, and currently this became my really first funnel ever before.
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Again, I didn’t recognize it was called a funnel at the time, but somebody come, they click the ad, they would see my DVD, they would certainly purchase my DVD. Personal training for fitness clickfunnels. On the next page, our upsell says hey, the DVD’s coming, do you want me to deliver the pipes with you too so it’ll save you time? Just $197, people resemble that would certainly be fantastic, and they ‘d click the switch as well as they would certainly buy it, all right? Currently, what took place, if you look at the mathematics, was fascinating is that Google really did not alter their ad costs.
They still were billing me $50 a day, right? To make sure that really did not change, however I came here and also I invested $37, so I lost some money, but after that what occurred is that out of three people who purchased the DVD would certainly get this, right? So let’s say I got a number of clicks over below, boom, and claim there’s 3 people right here that purchased the DVD.
Among these people then would certainly go as well as get this. Personal training for fitness clickfunnels. For every DVD I offered, so I made $37, 1/3 of those people got this, so I take $197, I divide it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 equals 12, 9, 10, 102.
So currently I was making $102 for every single single individual that purchased the DVD, does that make sense? ‘Cause one out of three acquired the kit too, okay? So now I was on Google, I was paying $50 a day in ads, yet I was making, usually, $102 a day.
I put $50 in, I got $102 back, alright, and all of a abrupt, I started looking, I resembled I am the most intelligent male to life once again. Personal training for fitness clickfunnels. I spent $50, I get back $102, and so I was back in business, potato weapon sales were cranking, I was having a good time, and then I understood wait a minute, potato guns are excellent, yet the market’s like this little.
Like what other markets could I do this with? As well as I began believing, I said well, what if I did this in speed analysis? I met a guy who was the globe’s fastest viewers, Howard Berg, and so we set up a funnel for rate analysis and also it worked, as well as we claimed, what happens if we did this in the dating market? As well as I located somebody that was a dating expert, we plugged it in.
What happens if we did this with supplements? Suppose we did? As well as we started doing this, and also the funnels clearly tweak each and every single time, but the concepts coincide, as well as I became stressed, and also over the next five or 6 years, I launched over 100 different funnels in 100 different markets and also ended up being stressed with it and it came to be a lot enjoyable, but this idea of a funnel operate in any kind of business, and so what I desire you individuals to recognize is this is exactly how simple it actually is.
It’s not some difficult point. Personal training for fitness clickfunnels. Occasionally we obtain all made complex. It’s really easy, so like we buy an ad to sell something. Someone gets that point, then what’s the next sensible thing they require? Well, if they bought a potato gun, the next point they require is they require a potato weapon set, which becomes my funnel, which’s type of what we take people through.
All right, wish you liked that tutorial about how I turned among my pastimes right into a sales funnel and turned it into money and also exactly how you can do it as well. Personal training for fitness clickfunnels. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free trial along with a whole number of various other really cool bonuses that you are gon na love, as well as on top of that I desire you to remain tuned ’cause the next video clip is showing up right here in concerning five secs.
I’m gon na stroll you people via 7 various sales funnel tricks that’ll help increase the conversions as well as how much money you make on every one of your funnels. Personal training for fitness clickfunnels.
Personal Training For Fitness Clickfunnels