Sales Funnel Explained – Sales Funnel Tutorial For Beginners (Step By Step) – Like Buttons On Click funnels
Hey everyone, this is Russell Brunson, as well as today we’re talking about sales funnels tutorials for beginners, and also to do that I want to show you individuals my very first sales funnel I built as a novice. Like buttons on click funnels.
As a matter of fact, this is a image of me right here on the slide. This is me with my cut head making a potato weapon. Like buttons on click funnels. This is the really first, one of the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, however we’re gon na discuss just the basic concepts behind a sales funnel due to the fact that I assume at first people obtain all made complex, like oh, it’s gon na be truly challenging, it’s gon na be hard, yet I desire you to comprehend this is actually, truly simple.
So here is an real potato gun. I don’t know if you can see it on the cam or not, however we’re gon na walk you guys through this. Like buttons on click funnels. When I first developed this with my buddy Nate Plohn, I was going to university at the time, I was attempting to identify like how do I make money on the web, as well as somebody stated you ought to sell information products.
I was like, that’s remarkable, however I do not know anything concerning anything, and afterwards that weekend was springtime break, as well as Nate and I went and also we made potato guns and had a excellent weekend break, and afterwards fast forward to such as the next Monday, I’m back in institution, resting there sort of like doing the bored institution point, and all of a sudden I resembled wait a minute, I recognize how to make a potato weapon now.
Like buttons on click funnels. That’s information, can I create a product concerning that? And so I was going nuts, I went on the internet. At the time, there’s a website you could browse to see the amount of people were looking for different search phrases and also there were 18,000 people a month searching for the phrase how to make a potato weapon or potato weapon strategies or potato gun strategies, and also no one had a product, and I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we went down to Home Depot, we obtained a camera out, we filmed this whole thing, and we made our really first, really first product, and also I put it online and also I really did not know how to sell anything so I just had like a basic website.
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The website was like hi, come and buy my thing, and then I mosted likely to this thing called Google. Like buttons on click funnels. You guys might have become aware of it previously, as well as on Google they had these points right here, and on the side there were these ads, therefore I would pay for the Google ad, a person would click on the ad, they ‘d come by here, they would see this thing, and also they would certainly resemble oh my gosh, I must purchase this DVD so I can learn just how to make a potato gun, as well as some of them would offer me money, as well as at first when we first started selling this, we were selling it for $37 a item, therefore people would acquire that, which was my business, and also I keep in mind putting the ads up and also I was investing about $10 a day.
Let me do the math over here, so I was spending $10 a day in ads over below, and from that I was balancing about one sale a day, alright? Now, as a university youngster, I’m considering this as well as I claimed fine, I offer Mr.Google $10 and then he gives me back 37. That means I obtained $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I placed 27 in my pocket, as well as I kept doing this, and I resembled I am the most intelligent guy active, and after that something evil happened.
The guys over at Google determined they wanted to make even more money, and so they transformed their algorithms. I’m not gon na enter into that, yet they altered their algorithm, therefore no longer was it like I spend $10 and I make 37.
Like buttons on click funnels. Rather, I began spending $10. Excuse me, like my ad cost rose so I began spending $50 a day to make one sale, alright? Now I’m not the sharpest tool in the toolbox, but I provided Google $50 as well as they gave me back 37, and I was like delay, I lost money, and then I provided 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a minute. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can’t play this video game, and also I bear in mind being annoyed, and one day I got a call from my friend, and my friend had a similar business to me.
He claimed, hi there Russell, I assume I figured it out. I stated, figured what out? Like buttons on click funnels. He’s like, I stopped, and he didn’t call it the funnel, he’s like I created this point called an upsell. He called it an OTO, once deal.
He claimed, what I did is that each and every single individual that purchased my product, I after that upsold them something else, and also I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, as well as he’s like, well you know just how you most likely to McDonald’s as well as you experience the drive-through and also you’re like, hi there, I wish to get a Big Mac, and also the dude’s like cool, do you want to incredibly size it? Do you want french fries and a coke keeping that? As well as he begins providing you upsells.
I’m like yeah, and also he’s like if you check out the mathematics, he’s like, McDonald’s actually loses money selling a Big Mac yet they make all their profit when a person purchases the fries or the Coke.
I resembled, fine. Like buttons on click funnels. He’s like, today, you’re losing money selling your potato gun DVD. You simply got ta sell these guys fries as well as a coke and then you’ll be profitable, and also I resembled, I still do not fairly get it.
He’s like, if someone purchases this, like what’s the next thing you can do? Like buttons on click funnels. If you were trying to serve this person, what’s the next point you could offer them with? And I claimed well, when someone buys the DVD the most annoying thing is now they need to go to Home Depot and they have to get the pipelines, and they have to reduce them, as well as like all this things to make this incredible weapon, as well as he said, well what happens if instead of you telling them to go acquire right stuff, suppose you upsold them a kit that did this whole thing? I have no concept if this is gon na appear on the video camera or otherwise however I thought it looked kind of cool, and so he stated, make an upsell where you sell them the kit.
So right here is, below is the package, so I did some mathematics and I began calling about and I discovered these guys in north Idaho who in fact made potato weapon packages, and I would certainly spend, I would certainly start selling these for $197, and also currently this became my very first funnel ever before.
Best Clickfunnels Funnels – Like Buttons On Click funnels
Once again, I didn’t understand it was called a funnel at the time, yet somebody come, they click the ad, they would certainly see my DVD, they would certainly acquire my DVD. Like buttons on click funnels. On the next page, our upsell says hey, the DVD’s coming, do you desire me to ship the pipes with you too so it’ll save you time? Just $197, people resemble that would be amazing, and they would certainly click the button and also they would certainly buy it, alright? Currently, what took place, if you look at the math, was fascinating is that Google really did not change their ad costs.
They still were charging me $50 a day, right? To make sure that didn’t transform, but I came below and also I spent $37, so I lost some money, however then what happened is that out of 3 people who got the DVD would purchase this, right? So let’s claim I obtained a lot of clicks over here, boom, as well as say there’s three people right here that purchased the DVD.
One of these people after that would go and acquire this. Like buttons on click funnels. For each DVD I marketed, so I made $37, 1/3 of those people got this, so I take $197, I divide it by 3. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, seven plus five amounts to 12, 9, 10, 102.
So now I was making $102 for every single person that bought the DVD, does that make good sense? ‘Cause one out of three bought the package too, okay? So now I was on Google, I was paying $50 a day in ads, but I was making, on average, $102 a day.
I put $50 in, I obtained $102 back, fine, and all of a unexpected, I began looking, I resembled I am the most intelligent man alive once more. Like buttons on click funnels. I spent $50, I come back $102, therefore I was back in business, potato gun sales were cranking, I was having fun, and then I realized wait a minute, potato guns are great, yet the market’s such as this little.
Like what various other markets could I do this with? As well as I began thinking, I claimed well, suppose I did this in speed reading? I satisfied a guy that was the world’s fastest visitor, Howard Berg, therefore we established a funnel for speed analysis and also it functioned, and also we claimed, what happens if we did this in the dating market? As well as I discovered someone who was a dating expert, we plugged it in.
What happens if we did this with supplements? What happens if we did? And also we began doing this, and also the funnels clearly modify every time, but the concepts are the same, and I came to be obsessed, as well as over the next five or six years, I released over 100 various funnels in 100 various markets and came to be stressed with it and also it ended up being so much fun, but this principle of a funnel operate in any kind of business, therefore what I want you men to recognize is this is exactly how straightforward it actually is.
It’s not some complicated point. Like buttons on click funnels. In some cases we get all made complex. It’s very easy, so like we get an ad to sell something. Someone purchases that thing, then what’s the next rational point they require? Well, if they got a potato gun, the next thing they require is they need a potato gun set, which becomes my funnel, and that’s sort of what we take people with.
All right, wish you loved that tutorial regarding how I transformed among my hobbies right into a sales funnel as well as turned it into money as well as exactly how you can do it too. Like buttons on click funnels. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free trial along with a whole lot of other actually cool rewards that you are gon na love, as well as in addition to that I want you to remain tuned ’cause the next video clip is coming up here in regarding 5 secs.
I’m gon na walk you men via seven various sales funnel keys that’ll help increase the conversions and just how much money you make on every one of your funnels. Like buttons on click funnels.
Like Buttons On Click funnels