Sales Funnel Explained – Sales Funnel Tutorial For Beginners (Step By Step) – Intergrating Everwebinar With Clickfunnels
Hey everyone, this is Russell Brunson, as well as today we’re speaking about sales funnels tutorials for beginners, as well as to do that I wish to show you guys my extremely first sales funnel I built as a beginner. Intergrating everwebinar with clickfunnels.
In fact, this is a photo of me here on the slide. This is me with my shaved head making a potato gun. Intergrating everwebinar with clickfunnels. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, however we’re gon na discuss simply the basic concepts behind a sales funnel due to the fact that I think in the beginning people get all complicated, like oh, it’s gon na be actually hard, it’s gon na be hard, yet I desire you to understand this is truly, really basic.
So right here is an real potato weapon. I don’t recognize if you can see it on the camera or not, but we’re gon na walk you individuals via this. Intergrating everwebinar with clickfunnels. When I first developed this with my friend Nate Plohn, I was going to college at the time, I was attempting to find out like exactly how do I make money on the Internet, as well as someone claimed you must sell information products.
I was like, that’s incredible, yet I do not understand anything about anything, and afterwards that weekend was spring break, as well as Nate as well as I went and also we made potato weapons and also had a fantastic weekend, and then fast forward to like the next Monday, I’m back in college, sitting there sort of like doing the bored institution point, and all of a sudden I was like wait a minute, I understand how to make a potato weapon now.
Intergrating everwebinar with clickfunnels. That’s information, can I create a product regarding that? Therefore I was flipping out, I went online. At the time, there’s a website you could search to see the number of people were searching for different key phrases and there were 18,000 people a month searching for the expression just how to make a potato weapon or potato weapon strategies or potato weapon plans, and also nobody had a product, and I resembled light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we dropped to Home Depot, we obtained a video camera out, we filmed this whole thing, as well as we made our very first, extremely first product, and also I place it online as well as I didn’t know how to sell anything so I just had like a basic website.
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The website was like hi there, come as well as acquire my thing, and then I went to this point called Google. Intergrating everwebinar with clickfunnels. You people may have become aware of it before, and also on Google they had these points right here, and also on the side there were these ads, and so I would certainly spend for the Google ad, somebody would certainly click on the ad, they ‘d come by here, they would see this thing, and they ‘d be like oh my gosh, I should buy this DVD so I can learn exactly how to make a potato gun, and a few of them would give me money, as well as originally when we first began selling this, we were selling it for $37 a item, therefore people would purchase that, which was my business, and also I bear in mind putting the ads up and I was spending about $10 a day.
Let me do the math over below, so I was spending $10 a day in ads over here, as well as from that I was balancing concerning one sale a day, okay? Currently, as a university youngster, I’m considering this and I stated alright, I provide Mr.Google $10 and afterwards he provides me back 37. That implies I obtained $27 to put in my pocket. Next day I provided Mr. Google $10, he offered me back 37, I put 27 in my pocket, as well as I maintained doing this, and also I was like I am the smartest guy alive, and afterwards something wicked occurred.
The individuals over at Google chose they wanted to make more money, therefore they transformed their algorithms. I’m not gon na get involved in that, but they transformed their algorithm, therefore no more was it like I spend $10 and I make 37.
Intergrating everwebinar with clickfunnels. Instead, I began investing $10. Excuse me, like my ad expense increased so I began investing $50 a day to make one sale, okay? Now I’m not the sharpest tool in the tool kit, however I gave Google $50 and they offered me back 37, as well as I was like delay, I lost money, and then I provided 50 and also I lost 37.
That’s three or 4 days, I’m like wait a minute. This game sucks, I’m losing, therefore I transformed my ads off. I’m like I can’t play this game, and I remember being irritated, and also eventually I got a call from my friend, and also my friend had a comparable business to me.
He claimed, hello Russell, I assume I figured it out. I stated, figured what out? Intergrating everwebinar with clickfunnels. He’s like, I stopped, and he really did not call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, once offer.
He said, what I did is that every single individual that purchased my product, I after that upsold them another thing, as well as I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and he’s like, well you know just how you go to McDonald’s and you go through the drive-through and also you’re like, hey, I intend to purchase a Big Mac, and the dude’s like cool, do you wish to incredibly dimension it? Do you desire fries as well as a coke keeping that? As well as he starts supplying you upsells.
I’m like yeah, and also he’s like if you take a look at the mathematics, he’s like, McDonald’s actually sheds money selling a Big Mac yet they make all their revenue when a person buys the french fries or the Coke.
I resembled, all right. Intergrating everwebinar with clickfunnels. He’s like, today, you’re losing money selling your potato gun DVD. You just got ta sell these people fries and a coke and afterwards you’ll be profitable, and I was like, I still don’t quite get it.
He’s like, if a person buys this, like what’s the next point you can do? Intergrating everwebinar with clickfunnels. If you were attempting to offer he or she, what’s the next point you could serve them with? And also I stated well, when a person gets the DVD one of the most frustrating point is currently they need to go to Home Depot and also they need to buy the pipes, and also they have to cut them, as well as like all this stuff to make this impressive gun, and he said, well what happens if as opposed to you telling them to go get the stuff, what happens if you upsold them a kit that did this whole thing? I have no suggestion if this is gon na turn up on the video camera or not yet I thought it looked sort of cool, and so he claimed, make an upsell where you sell them the set.
So right here is, below is the set, so I did some mathematics and I started calling about and I found these individuals in northern Idaho who in fact made potato weapon sets, and I would spend, I would certainly begin selling these for $197, and now this became my really first funnel ever before.
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Again, I really did not know it was called a funnel at the time, but someone come, they click the ad, they would certainly see my DVD, they would buy my DVD. Intergrating everwebinar with clickfunnels. On the next page, our upsell states hey, the DVD’s coming, do you desire me to ship the pipelines with you also so it’ll conserve you some time? Simply $197, people resemble that would be amazing, and they would certainly click the switch and they would certainly buy it, okay? Now, what took place, if you check out the mathematics, was interesting is that Google really did not transform their ad costs.
They still were charging me $50 a day, right? So that didn’t alter, however I came below and I invested $37, so I lost some money, but then what happened is that one out of three people who purchased the DVD would certainly get this, right? So allow’s say I obtained a bunch of clicks over right here, boom, and say there’s three people right here that bought the DVD.
One of these people after that would go and buy this. Intergrating everwebinar with clickfunnels. For every single DVD I sold, so I made $37, 1/3 of those people got this, so I take $197, I divide it by three. If I do the math on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 amounts to 12, 9, 10, 102.
So now I was making $102 for every single individual that got the DVD, does that make sense? ‘Cause one out of 3 acquired the package also, alright? So now I was on Google, I was paying $50 a day in ads, but I was making, generally, $102 a day.
I put $50 in, I got $102 back, okay, and all of a unexpected, I started looking, I resembled I am the most intelligent guy alive again. Intergrating everwebinar with clickfunnels. I invested $50, I come back $102, therefore I was back in business, potato weapon sales were cranking, I was having a good time, and afterwards I understood wait a min, potato guns are excellent, but the market’s like this little.
Like what various other markets could I do this with? As well as I began believing, I claimed well, what if I did this in speed analysis? I satisfied a man that was the globe’s fastest reader, Howard Berg, and so we set up a funnel for speed analysis as well as it functioned, and we said, what happens if we did this in the dating market? And I located somebody that was a dating expert, we plugged it in.
Suppose we did this with supplements? Suppose we did? And also we began doing this, and also the funnels obviously fine-tune every time, however the concepts are the same, and I ended up being obsessed, as well as over the next five or six years, I introduced over 100 various funnels in 100 various markets and also came to be consumed with it as well as it ended up being so much enjoyable, yet this concept of a funnel operate in any business, and so what I desire you men to comprehend is this is just how basic it actually is.
It’s not some difficult thing. Intergrating everwebinar with clickfunnels. In some cases we get all complicated. It’s very basic, so like we get an ad to sell something. Somebody purchases that point, then what’s the next sensible point they require? Well, if they got a potato weapon, the next thing they require is they need a potato gun package, which becomes my funnel, which’s type of what we take people with.
All right, wish you loved that tutorial about just how I turned among my leisure activities right into a sales funnel as well as turned it right into money as well as just how you can do it as well. Intergrating everwebinar with clickfunnels. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial together with a entire lot of other really cool perks that you are gon na love, and also in addition to that I desire you to stay tuned ’cause the next video clip is showing up below in regarding five seconds.
I’m gon na stroll you guys through seven different sales funnel secrets that’ll help increase the conversions and how much money you make on each of your funnels. Intergrating everwebinar with clickfunnels.
Intergrating Everwebinar With Clickfunnels
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