Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – Import Clickfunnels Landing Pages To Infusionsoft
Hey everyone, this is Russell Brunson, and today we’re talking about sales funnels tutorials for beginners, and also to do that I want to show you men my very first sales funnel I built as a beginner. Import clickfunnels landing pages to infusionsoft.
As a matter of fact, this is a image of me below on the slide. This is me with my shaved head making a potato weapon. Import clickfunnels landing pages to infusionsoft. This is the very first, among the extremely first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, however we’re gon na discuss just the basic concepts behind a sales funnel because I assume initially people get all made complex, like oh, it’s gon na be truly difficult, it’s gon na be hard, however I desire you to recognize this is really, really easy.
So here is an actual potato gun. I do not recognize if you can see it on the camera or not, yet we’re gon na walk you guys via this. Import clickfunnels landing pages to infusionsoft. When I first created this with my friend Nate Plohn, I was going to college at the time, I was attempting to find out like just how do I make money on the net, as well as a person claimed you should sell information products.
I was like, that’s outstanding, but I do not recognize anything about anything, and then that weekend was spring break, and Nate as well as I went and also we made potato weapons as well as had a fantastic weekend, and then fast forward to such as the next Monday, I’m back in institution, sitting there type of like doing the bored school point, and all of a sudden I was like wait a min, I recognize how to make a potato weapon now.
Import clickfunnels landing pages to infusionsoft. That’s information, can I create a product concerning that? Therefore I was flipping out, I went online. At the time, there’s a website you could search to see the number of people were looking for various key phrases and there were 18,000 people a month looking for the phrase exactly how to make a potato gun or potato gun strategies or spud gun plans, and also no one had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we went down to Home Depot, we got a camera out, we filmed this whole thing, and also we made our extremely first, really first product, as well as I put it online as well as I really did not know exactly how to sell anything so I simply had like a basic website.
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The website was like hi, come and also get my thing, and then I mosted likely to this point called Google. Import clickfunnels landing pages to infusionsoft. You people may have come across it in the past, and on Google they had these points right here, and also on the side there were these ads, and so I would pay for the Google ad, somebody would certainly click the ad, they would certainly come by right here, they would see this thing, and also they would certainly resemble oh my gosh, I must purchase this DVD so I can learn how to make a potato weapon, and also a few of them would offer me money, as well as at first when we first started selling this, we were selling it for $37 a item, therefore people would get that, and that was my business, and I keep in mind putting the ads up as well as I was spending concerning $10 a day.
Let me do the math over here, so I was investing $10 a day in ads over below, and from that I was averaging concerning one sale a day, all right? Currently, as a university child, I’m looking at this and I said fine, I offer Mr.Google $10 and after that he provides me back 37. That indicates I got $27 to put in my pocket. Next day I offered Mr. Google $10, he provided me back 37, I put 27 in my pocket, and also I kept doing this, as well as I was like I am the smartest guy to life, and then something evil happened.
The people over at Google chose they wanted to make more money, and so they transformed their algorithms. I’m not gon na get involved in that, but they changed their formula, and so no more was it like I spend $10 as well as I make 37.
Import clickfunnels landing pages to infusionsoft. Rather, I started investing $10. Excuse me, like my ad expense went up so I started spending $50 a day to make one sale, fine? Currently I’m not the sharpest tool in the toolbox, but I offered Google $50 and they offered me back 37, as well as I was like wait, I lost money, and after that I gave them 50 as well as I lost 37.
That’s three or 4 days, I’m like wait a min. This video game draws, I’m losing, therefore I turned my ads off. I’m like I can’t play this game, and I bear in mind being frustrated, and eventually I obtained a call from my friend, and also my friend had a similar business to me.
He claimed, hi there Russell, I believe I figured it out. I said, figured what out? Import clickfunnels landing pages to infusionsoft. He’s like, I stopped, as well as he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, one time deal.
He claimed, what I did is that each and every single person who acquired my product, I then upsold them something else, and I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, and also he’s like, well you know how you go to McDonald’s and you go through the drive-through and also you’re like, hello, I wish to buy a Big Mac, and also the guy’s like cool, do you intend to extremely size it? Do you desire french fries as well as a coke with that said? And he starts providing you upsells.
I’m like yeah, and also he’s like if you look at the math, he’s like, McDonald’s actually sheds money selling a Big Mac but they make all their profit when someone purchases the fries or the Coke.
I was like, fine. Import clickfunnels landing pages to infusionsoft. He’s like, today, you’re losing money selling your potato weapon DVD. You just obtained ta sell these guys french fries as well as a coke and afterwards you’ll be profitable, and I was like, I still don’t quite get it.
He’s like, if somebody purchases this, like what’s the next point you can do? Import clickfunnels landing pages to infusionsoft. If you were trying to serve this person, what’s the next thing you could offer them with? As well as I said well, when a person buys the DVD the most aggravating point is now they need to go to Home Depot as well as they need to acquire the pipes, and they have to cut them, and like all this stuff to make this fantastic weapon, and he said, well what happens if rather than you telling them to go get right stuff, what happens if you upsold them a kit that did this whole thing? I have no idea if this is gon na turn up on the camera or otherwise yet I assumed it looked sort of cool, and so he claimed, make an upsell where you sell them the set.
So here is, right here is the kit, so I did some math and also I started calling around as well as I discovered these individuals in north Idaho who in fact made potato gun packages, and also I would spend, I would begin selling these for $197, and also now this became my extremely first funnel ever.
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Once again, I really did not recognize it was called a funnel at the time, yet somebody come, they click the ad, they would certainly see my DVD, they would purchase my DVD. Import clickfunnels landing pages to infusionsoft. On the next page, our upsell claims hey, the DVD’s coming, do you want me to deliver the pipes with you also so it’ll save you some time? Simply $197, people are like that would be amazing, and also they would certainly click the button as well as they would buy it, fine? Now, what happened, if you consider the mathematics, was intriguing is that Google didn’t change their ad costs.
They still were charging me $50 a day, right? To ensure that really did not alter, but I came below and I spent $37, so I lost some money, yet after that what took place is that a person out of three people that purchased the DVD would buy this, right? So let’s claim I got a bunch of clicks over here, boom, and state there’s three people right here that acquired the DVD.
One of these people then would go and purchase this. Import clickfunnels landing pages to infusionsoft. For every DVD I offered, so I made $37, 1/3 of those people got this, so I take $197, I split it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, 7 plus five equals 12, 9, 10, 102.
So now I was making $102 for every single single person that bought the DVD, does that make sense? ‘Cause one out of three got the package as well, alright? So now I got on Google, I was paying $50 a day in ads, yet I was making, generally, $102 a day.
I put $50 in, I got $102 back, fine, and all of a abrupt, I began looking, I resembled I am the most intelligent male alive once more. Import clickfunnels landing pages to infusionsoft. I spent $50, I return $102, therefore I was back in business, potato weapon sales were cranking, I was having fun, and afterwards I recognized wait a min, potato guns are excellent, but the marketplace’s similar to this little.
Like what various other markets could I do this with? And I started believing, I claimed well, what happens if I did this in speed reading? I met a person who was the globe’s fastest viewers, Howard Berg, therefore we established a funnel for rate reading as well as it functioned, and we stated, suppose we did this in the dating market? As well as I found a person that was a dating expert, we connected it in.
What if we did this with supplements? Suppose we did? And also we started doing this, and the funnels clearly modify every time, however the concepts are the same, as well as I became stressed, as well as over the next five or six years, I introduced over 100 different funnels in 100 various markets and also became stressed with it and it ended up being a lot fun, however this idea of a funnel operate in any type of business, and so what I want you men to comprehend is this is just how basic it actually is.
It’s not some complicated thing. Import clickfunnels landing pages to infusionsoft. Sometimes we obtain all complicated. It’s extremely simple, so like we acquire an ad to sell something. Somebody buys that thing, after that what’s the next rational thing they require? Well, if they bought a potato gun, the next point they need is they need a potato gun set, and that becomes my funnel, which’s sort of what we take people via.
All right, wish you liked that tutorial about how I turned one of my pastimes into a sales funnel and turned it right into money and just how you can do it also. Import clickfunnels landing pages to infusionsoft. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free test together with a whole lot of various other actually cool benefits that you are gon na love, and on top of that I desire you to remain tuned ’cause the next video is turning up below in regarding 5 secs.
I’m gon na walk you individuals through seven various sales funnel keys that’ll help increase the conversions and how much money you make on each of your funnels. Import clickfunnels landing pages to infusionsoft.
Import Clickfunnels Landing Pages To Infusionsoft