Sales Funnel Explained – Sales Funnel Tutorial For Beginners ( Detailed) – How To Start A marketing business Online With Click funnels + free
Hey everyone, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, as well as to do that I intend to show you men my really first sales funnel I built as a novice. How to start a marketing business online with click funnels + free.
As a matter of fact, this is a photo of me here on the slide. This is me with my shaved head making a potato weapon. How to start a marketing business online with click funnels + free. This is the really first, one of the very first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, yet we’re gon na talk about simply the basic concepts behind a sales funnel because I think in the beginning people obtain all complicated, like oh, it’s gon na be actually difficult, it’s gon na be hard, however I want you to recognize this is actually, truly basic.
So below is an actual potato gun. I don’t understand if you can see it on the cam or otherwise, however we’re gon na walk you guys with this. How to start a marketing business online with click funnels + free. When I first created this with my buddy Nate Plohn, I was going to college at the time, I was trying to identify like just how do I earn money online, and someone stated you need to sell information products.
I was like, that’s incredible, however I don’t know anything regarding anything, and after that that weekend break was spring break, as well as Nate and I went and we made potato guns and also had a wonderful weekend break, and afterwards fast forward to such as the next Monday, I’m back in school, resting there sort of like doing the bored school point, and all of a abrupt I resembled wait a min, I know exactly how to make a potato gun currently.
How to start a marketing business online with click funnels + free. That’s information, can I create a product about that? And so I was flipping out, I went online. At the time, there’s a website you can search to see the amount of people were searching for different key words and also there were 18,000 people a month looking for the expression how to make a potato gun or potato gun plans or potato gun strategies, and nobody had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we went down to Home Depot, we obtained a camera out, we recorded this whole thing, and we made our extremely first, really first product, as well as I place it online as well as I didn’t know just how to sell anything so I simply had like a basic website.
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The website was like hello, come as well as get my thing, and after that I mosted likely to this point called Google. How to start a marketing business online with click funnels + free. You individuals might have heard of it previously, and also on Google they had these things right here, and on the side there were these ads, and so I would pay for the Google ad, somebody would certainly click on the ad, they ‘d come over below, they would certainly see this thing, as well as they ‘d resemble oh my gosh, I have to buy this DVD so I can learn how to make a potato weapon, and also several of them would certainly provide me money, and at first when we first started selling this, we were selling it for $37 a piece, and so people would certainly get that, and that was my business, as well as I keep in mind placing the ads up and also I was spending regarding $10 a day.
Let me do the math over here, so I was investing $10 a day in ads over below, as well as from that I was averaging concerning one sale a day, alright? Currently, as a university youngster, I’m considering this as well as I said all right, I offer Mr.Google $10 and afterwards he provides me back 37. That suggests I obtained $27 to put in my pocket. Next day I offered Mr. Google $10, he provided me back 37, I placed 27 in my pocket, as well as I maintained doing this, and also I was like I am the most intelligent man active, and then something bad took place.
The individuals over at Google chose they wanted to make more money, therefore they altered their formulas. I’m not gon na get involved in that, yet they altered their formula, and so no more was it like I spend $10 as well as I make 37.
How to start a marketing business online with click funnels + free. Rather, I began investing $10. Excuse me, like my ad cost increased so I began spending $50 a day to make one sale, alright? Now I’m not the sharpest tool in the tool kit, yet I provided Google $50 and also they offered me back 37, and also I was like delay, I lost money, and then I provided 50 and I lost 37.
That’s three or 4 days, I’m like wait a min. This game draws, I’m losing, and so I transformed my ads off. I’m like I can not play this video game, and I keep in mind being frustrated, and someday I obtained a call from my friend, and my friend had a similar business to me.
He said, hi there Russell, I believe I figured it out. I stated, figured what out? How to start a marketing business online with click funnels + free. He’s like, I quit, and also he didn’t call it the funnel, he’s like I produced this point called an upsell. He called it an OTO, one-time deal.
He said, what I did is that each and every single person that got my product, I then upsold them something else, as well as I was like, well why would certainly I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, as well as he’s like, well you understand exactly how you go to McDonald’s and you go through the drive-through as well as you’re like, hey, I intend to buy a Big Mac, and also the man’s like cool, do you want to incredibly size it? Do you want fries as well as a coke with that? And also he begins providing you upsells.
I’m like yeah, and he’s like if you look at the mathematics, he’s like, McDonald’s actually sheds money selling a Big Mac however they make all their profit when somebody gets the fries or the Coke.
I was like, alright. How to start a marketing business online with click funnels + free. He’s like, now, you’re losing money selling your potato gun DVD. You simply got ta sell these individuals french fries and a coke and after that you’ll be profitable, as well as I resembled, I still don’t rather get it.
He’s like, if somebody purchases this, like what’s the next thing you can do? How to start a marketing business online with click funnels + free. If you were trying to serve this person, what’s the next point you could offer them with? And also I claimed well, when a person acquires the DVD one of the most annoying point is now they need to go to Home Depot as well as they need to get the pipelines, and also they need to reduce them, and also like all this stuff to make this incredible gun, as well as he stated, well what if instead of you telling them to go get the stuff, what happens if you upsold them a package that did this whole thing? I have no concept if this is gon na show up on the video camera or not yet I thought it looked kind of cool, therefore he stated, make an upsell where you sell them the package.
So here is, below is the set, so I did some math and I started calling about and also I discovered these guys in north Idaho that actually made potato gun packages, and also I would certainly spend, I would certainly start selling these for $197, and also now this became my very first funnel ever before.
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Once more, I didn’t recognize it was called a funnel at the time, however someone come, they click on the ad, they would certainly see my DVD, they would certainly get my DVD. How to start a marketing business online with click funnels + free. On the next page, our upsell claims hey, the DVD’s coming, do you desire me to ship the pipelines with you too so it’ll save you time? Just $197, people are like that would certainly be superb, as well as they would certainly click the button and also they would buy it, fine? Currently, what happened, if you check out the math, was fascinating is that Google really did not change their ad costs.
They still were billing me $50 a day, right? To ensure that really did not transform, but I came right here and also I spent $37, so I lost some money, yet after that what took place is that out of 3 people who acquired the DVD would certainly acquire this, right? So let’s claim I obtained a number of clicks over here, boom, and say there’s three people right here that got the DVD.
Among these people after that would go and buy this. How to start a marketing business online with click funnels + free. For every DVD I sold, so I made $37, 1/3 of those people got this, so I take $197, I separate it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus 5 equates to 12, 9, 10, 102.
So now I was making $102 for every single single individual that got the DVD, does that make sense? ‘Cause one out of 3 acquired the kit also, all right? So currently I got on Google, I was paying $50 a day in ads, yet I was making, generally, $102 a day.
I put $50 in, I obtained $102 back, fine, and all of a unexpected, I started looking, I was like I am the smartest guy active again. How to start a marketing business online with click funnels + free. I spent $50, I get back $102, therefore I was back in business, potato gun sales were cranking, I was enjoying, and afterwards I recognized wait a min, potato weapons are excellent, yet the market’s similar to this little.
Like what various other markets could I do this with? And also I began believing, I said well, what if I did this in rate analysis? I fulfilled a man who was the globe’s fastest viewers, Howard Berg, and so we established a funnel for rate reading and also it worked, as well as we stated, what happens if we did this in the dating market? And also I found somebody who was a dating expert, we plugged it in.
What happens if we did this with supplements? Suppose we did? As well as we began doing this, as well as the funnels clearly fine-tune every single time, yet the concepts coincide, as well as I became consumed, as well as over the next 5 or six years, I launched over 100 various funnels in 100 different markets and also came to be consumed with it and also it ended up being so much enjoyable, but this concept of a funnel operate in any kind of business, and so what I desire you individuals to recognize is this is how straightforward it truly is.
It’s not some complex thing. How to start a marketing business online with click funnels + free. Sometimes we obtain all made complex. It’s extremely basic, so like we purchase an ad to sell something. Someone gets that thing, after that what’s the next sensible thing they need? Well, if they got a potato gun, the next point they require is they require a potato weapon set, which becomes my funnel, which’s kind of what we take people via.
All right, hope you enjoyed that tutorial concerning how I turned among my leisure activities into a sales funnel and also transformed it right into money as well as exactly how you can do it also. How to start a marketing business online with click funnels + free. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial in addition to a whole bunch of various other actually cool benefits that you are gon na love, and also in addition to that I want you to remain tuned ’cause the next video is coming up right here in about five secs.
I’m gon na stroll you guys through 7 various sales funnel tricks that’ll help increase the conversions and how much money you make on every one of your funnels. How to start a marketing business online with click funnels + free.
How To Start A marketing business Online With Click funnels + free