Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – How To Set Up An Autoresponder With Clickfunnels And Infusionsoft
Hey everybody, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, and also to do that I wish to reveal you men my really first sales funnel I built as a novice. How to set up an autoresponder with clickfunnels and infusionsoft.
Actually, this is a picture of me here on the slide. This is me with my cut head making a potato gun. How to set up an autoresponder with clickfunnels and infusionsoft. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, but we’re gon na talk about just the basic concepts behind a sales funnel since I think at first people obtain all made complex, like oh, it’s gon na be truly tough, it’s gon na be hard, yet I want you to comprehend this is actually, actually straightforward.
So here is an actual potato gun. I don’t understand if you can see it on the video camera or otherwise, yet we’re gon na walk you individuals with this. How to set up an autoresponder with clickfunnels and infusionsoft. When I first produced this with my buddy Nate Plohn, I was most likely to college at the time, I was attempting to figure out like exactly how do I make money on the net, and somebody said you ought to sell information products.
I resembled, that’s incredible, yet I do not know anything about anything, and after that that weekend was spring break, and Nate and I went and we made potato guns and had a wonderful weekend, and then fast forward to such as the next Monday, I’m back in school, resting there type of like doing the bored college thing, and all of a abrupt I resembled wait a minute, I know just how to make a potato gun currently.
How to set up an autoresponder with clickfunnels and infusionsoft. That’s information, can I create a product concerning that? And so I was going crazy, I went on the internet. At the time, there’s a website you might look to see the amount of people were searching for various key phrases and there were 18,000 people a month searching for the expression how to make a potato gun or potato weapon plans or spud gun strategies, as well as no one had a product, as well as I was like light bulb, I’m gon na make a product training that.
So I got Nate, we decreased to Home Depot, we got a video camera out, we filmed this whole thing, as well as we made our extremely first, extremely first product, and I place it online and also I really did not recognize exactly how to sell anything so I just had like a basic website.
Choosing A Clickfunnels Alternative – How To Set Up An Autoresponder With Clickfunnels And Infusionsoft
The website was like hi, come and get my point, and then I mosted likely to this thing called Google. How to set up an autoresponder with clickfunnels and infusionsoft. You guys may have heard of it before, and also on Google they had these things right here, as well as on the side there were these ads, therefore I would spend for the Google ad, someone would certainly click on the ad, they would certainly come right here, they would see this thing, and also they would certainly resemble oh my gosh, I need to buy this DVD so I can learn exactly how to make a potato weapon, and several of them would offer me money, as well as at first when we first began selling this, we were selling it for $37 a piece, therefore people would certainly acquire that, and that was my business, as well as I keep in mind putting the ads up as well as I was investing concerning $10 a day.
Let me do the math over here, so I was spending $10 a day in ads over here, and from that I was balancing regarding one sale a day, all right? Currently, as a university youngster, I’m considering this and I said fine, I offer Mr.Google $10 and then he offers me back 37. That indicates I obtained $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I put 27 in my pocket, and I maintained doing this, as well as I was like I am the most intelligent man to life, and then something bad happened.
The individuals over at Google determined they wished to make more money, therefore they changed their algorithms. I’m not gon na enter into that, but they altered their formula, and so no more was it like I spend $10 and also I make 37.
How to set up an autoresponder with clickfunnels and infusionsoft. Instead, I began spending $10. Excuse me, like my ad expense increased so I began investing $50 a day to make one sale, alright? Currently I’m not the sharpest tool in the toolbox, however I offered Google $50 and they offered me back 37, as well as I resembled wait, I lost money, and after that I gave them 50 and I lost 37.
That’s 3 or 4 days, I’m like wait a minute. This video game sucks, I’m losing, therefore I turned my ads off. I’m like I can not play this video game, and I remember being discouraged, as well as someday I obtained a call from my friend, and my friend had a comparable business to me.
He said, hello Russell, I assume I figured it out. I claimed, figured what out? How to set up an autoresponder with clickfunnels and infusionsoft. He’s like, I quit, and he really did not call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, one-time offer.
He claimed, what I did is that every individual who acquired my product, I then upsold them another thing, and I was like, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, and also he’s like, well you understand just how you most likely to McDonald’s and you undergo the drive-through as well as you’re like, hello, I want to order a Big Mac, as well as the man’s like cool, do you want to incredibly dimension it? Do you desire fries as well as a coke with that? As well as he starts supplying you upsells.
I’m like yeah, as well as he’s like if you consider the math, he’s like, McDonald’s in fact sheds money selling a Big Mac however they make all their profit when someone buys the french fries or the Coke.
I resembled, fine. How to set up an autoresponder with clickfunnels and infusionsoft. He’s like, now, you’re losing money selling your potato weapon DVD. You simply got ta sell these men fries as well as a coke and then you’ll pay, as well as I was like, I still don’t fairly get it.
He’s like, if a person acquires this, like what’s the next thing you can do? How to set up an autoresponder with clickfunnels and infusionsoft. If you were attempting to serve he or she, what’s the next point you could serve them with? And I stated well, when a person acquires the DVD the most irritating thing is currently they have to go to Home Depot and also they have to get the pipes, and also they need to cut them, and also like all this things to make this incredible weapon, and he claimed, well what happens if rather than you telling them to go purchase right stuff, what happens if you upsold them a package that did this whole thing? I have no suggestion if this is gon na show up on the electronic camera or not but I thought it looked kind of cool, therefore he said, make an upsell where you sell them the set.
So here is, here is the set, so I did some mathematics and I began calling around as well as I discovered these individuals in north Idaho who really made potato gun sets, and also I would certainly spend, I would certainly begin selling these for $197, and now this became my really first funnel ever before.
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Once more, I didn’t understand it was called a funnel at the time, but a person come, they click the ad, they would certainly see my DVD, they would buy my DVD. How to set up an autoresponder with clickfunnels and infusionsoft. On the next page, our upsell states hey, the DVD’s coming, do you want me to ship the pipes with you as well so it’ll conserve you some time? Simply $197, people resemble that would certainly be fantastic, and also they would certainly click the switch and they would buy it, fine? Currently, what happened, if you check out the mathematics, was intriguing is that Google didn’t change their ad costs.
They still were billing me $50 a day, right? So that really did not alter, yet I came here and also I invested $37, so I lost some money, yet then what took place is that a person out of three people that bought the DVD would certainly buy this, right? So let’s claim I obtained a lot of clicks over below, boom, as well as state there’s three people right here that acquired the DVD.
Among these people then would certainly go and acquire this. How to set up an autoresponder with clickfunnels and infusionsoft. For each DVD I offered, so I made $37, 1/3 of those people purchased this, so I take $197, I separate it by three. If I do the math on that particular, that’s $65. So if I take $65 plus $37, seven plus five amounts to 12, 9, 10, 102.
So now I was making $102 for every single single person that got the DVD, does that make good sense? ‘Cause one out of 3 got the kit too, fine? So currently I was on Google, I was paying $50 a day in ads, however I was making, usually, $102 a day.
I put $50 in, I obtained $102 back, alright, and all of a sudden, I started looking, I was like I am the smartest male to life again. How to set up an autoresponder with clickfunnels and infusionsoft. I spent $50, I come back $102, therefore I was back in business, potato gun sales were cranking, I was enjoying, and afterwards I realized wait a min, potato weapons are great, but the marketplace’s like this little.
Like what other markets could I do this with? And I began assuming, I said well, what if I did this in rate analysis? I satisfied a guy who was the world’s fastest reader, Howard Berg, and so we set up a funnel for speed reading and also it worked, and we said, what happens if we did this in the dating market? And I discovered someone who was a dating expert, we plugged it in.
What happens if we did this with supplements? What if we did? And also we began doing this, and also the funnels clearly tweak each and every single time, however the concepts are the same, as well as I became obsessed, as well as over the next 5 or six years, I introduced over 100 various funnels in 100 different markets and also came to be consumed with it and it came to be so much fun, however this principle of a funnel operate in any kind of business, and so what I desire you men to comprehend is this is exactly how easy it truly is.
It’s not some complicated thing. How to set up an autoresponder with clickfunnels and infusionsoft. Sometimes we get all made complex. It’s extremely easy, so like we get an ad to sell something. Someone purchases that point, then what’s the next rational point they require? Well, if they got a potato weapon, the next point they require is they need a potato gun set, which becomes my funnel, which’s sort of what we take people with.
All right, hope you liked that tutorial regarding how I turned one of my leisure activities into a sales funnel and also transformed it into money and also exactly how you can do it as well. How to set up an autoresponder with clickfunnels and infusionsoft. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free trial along with a whole lot of other really cool bonuses that you are gon na love, and also on top of that I desire you to remain tuned ’cause the next video is turning up below in concerning 5 seconds.
I’m gon na stroll you guys through 7 various sales funnel tricks that’ll help increase the conversions and also how much money you make on each of your funnels. How to set up an autoresponder with clickfunnels and infusionsoft.
How To Set Up An Autoresponder With Clickfunnels And Infusionsoft