Sales Funnel Described – Sales Funnel Tutorial For Beginners (Step By Step) – How To Add An Order Bump Clickfunnels
Hey everyone, this is Russell Brunson, as well as today we’re speaking about sales funnels tutorials for beginners, as well as to do that I intend to reveal you guys my really first sales funnel I built as a newbie. How to add an order bump clickfunnels.
Actually, this is a photo of me right here on the slide. This is me with my cut head making a potato gun. How to add an order bump clickfunnels. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, but we’re gon na discuss just the basic concepts behind a sales funnel because I assume at first people get all made complex, like oh, it’s gon na be really difficult, it’s gon na be hard, yet I desire you to comprehend this is really, truly simple.
So below is an actual potato gun. I don’t recognize if you can see it on the electronic camera or otherwise, however we’re gon na walk you people through this. How to add an order bump clickfunnels. When I first produced this with my buddy Nate Plohn, I was going to university at the time, I was attempting to find out like how do I earn money online, and also a person claimed you need to sell information products.
I resembled, that’s outstanding, but I don’t recognize anything concerning anything, and afterwards that weekend was springtime break, as well as Nate and also I went as well as we made potato weapons and had a excellent weekend break, and after that fast forward to such as the next Monday, I’m back in institution, resting there kind of like doing the bored college thing, and all of a sudden I was like wait a min, I know how to make a potato gun now.
How to add an order bump clickfunnels. That’s information, can I create a product concerning that? Therefore I was going nuts, I browsed the web. At the time, there’s a website you could browse to see the amount of people were searching for different key phrases as well as there were 18,000 people a month looking for the phrase just how to make a potato gun or potato gun strategies or potato gun plans, as well as nobody had a product, and also I was like light bulb, I’m gon na make a product teaching that.
So I got Nate, we dropped to Home Depot, we obtained a video camera out, we shot this whole thing, as well as we made our extremely first, very first product, and also I put it online and also I didn’t understand how to sell anything so I just had like a basic website.
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The website resembled hi there, come and also acquire my point, and afterwards I went to this point called Google. How to add an order bump clickfunnels. You guys may have become aware of it before, and on Google they had these things right here, as well as on the side there were these ads, and so I would certainly spend for the Google ad, a person would certainly click the ad, they ‘d come by below, they would see this thing, as well as they would certainly resemble oh my gosh, I should get this DVD so I can learn just how to make a potato weapon, and some of them would offer me money, and also originally when we first began selling this, we were selling it for $37 a item, therefore people would certainly purchase that, and that was my business, and I remember putting the ads up and I was investing concerning $10 a day.
Let me do the math over here, so I was investing $10 a day in ads over here, and also from that I was averaging regarding one sale a day, alright? Now, as a college child, I’m taking a look at this and I claimed okay, I give Mr.Google $10 and after that he offers me back 37. That means I obtained $27 to place in my pocket. Next day I offered Mr. Google $10, he gave me back 37, I put 27 in my pocket, and also I kept doing this, and I resembled I am the smartest man active, and then something wicked happened.
The people over at Google decided they intended to make even more money, and so they transformed their algorithms. I’m not gon na enter that, however they transformed their formula, and so no more was it like I spend $10 and I make 37.
How to add an order bump clickfunnels. Instead, I began spending $10. Excuse me, like my ad price went up so I started spending $50 a day to make one sale, okay? Now I’m not the sharpest tool in the toolbox, but I provided Google $50 and also they provided me back 37, and also I resembled delay, I lost money, and after that I provided 50 and also I lost 37.
That’s three or four days, I’m like wait a min. This game draws, I’m losing, and so I transformed my ads off. I’m like I can’t play this game, as well as I remember being annoyed, and someday I obtained a call from my friend, and my friend had a comparable business to me.
He claimed, hello Russell, I think I figured it out. I stated, figured what out? How to add an order bump clickfunnels. He’s like, I quit, and also he didn’t call it the funnel, he’s like I created this point called an upsell. He called it an OTO, one-time deal.
He said, what I did is that each and every single person who bought my product, I after that upsold them something else, and I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and also he’s like, well you recognize how you most likely to McDonald’s and you undergo the drive-through and you’re like, hello, I intend to buy a Big Mac, as well as the man’s like cool, do you wish to super dimension it? Do you want french fries and also a coke with that? And he begins using you upsells.
I’m like yeah, as well as he’s like if you check out the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac but they make all their earnings when someone gets the french fries or the Coke.
I resembled, all right. How to add an order bump clickfunnels. He’s like, right now, you’re losing money selling your potato weapon DVD. You just got ta sell these individuals fries and also a coke and after that you’ll be profitable, as well as I was like, I still don’t fairly get it.
He’s like, if a person gets this, like what’s the next thing you can do? How to add an order bump clickfunnels. If you were trying to serve he or she, what’s the next point you could serve them with? As well as I stated well, when a person buys the DVD the most frustrating thing is currently they need to go to Home Depot and also they have to purchase the pipelines, as well as they have to reduce them, and like all this stuff to make this amazing gun, and he claimed, well what if rather than you telling them to go acquire right stuff, what happens if you upsold them a set that did this whole thing? I have no suggestion if this is gon na turn up on the video camera or not but I believed it looked kind of cool, therefore he said, make an upsell where you sell them the package.
So below is, below is the set, so I did some math and I started calling about and also I located these individuals in northern Idaho who really made potato gun kits, and also I would spend, I would certainly start selling these for $197, and also now this became my extremely first funnel ever before.
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Once again, I didn’t understand it was called a funnel at the time, but someone come, they click on the ad, they would certainly see my DVD, they would certainly acquire my DVD. How to add an order bump clickfunnels. On the next page, our upsell states hey, the DVD’s coming, do you want me to ship the pipes with you as well so it’ll conserve you time? Simply $197, people resemble that would be wonderful, and also they ‘d click the switch and they would certainly buy it, all right? Now, what occurred, if you look at the math, was interesting is that Google didn’t alter their ad costs.
They still were charging me $50 a day, right? To ensure that really did not transform, yet I came below and also I spent $37, so I lost some money, but then what took place is that one out of three people who bought the DVD would buy this, right? So let’s state I got a number of clicks over right here, boom, as well as claim there’s 3 people right here that got the DVD.
Among these people after that would certainly go and also acquire this. How to add an order bump clickfunnels. For every DVD I offered, so I made $37, 1/3 of those people bought this, so I take $197, I separate it by 3. If I do the math on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 equates to 12, 9, 10, 102.
So currently I was making $102 for every single single person that got the DVD, does that make sense? ‘Cause one out of three got the set too, okay? So now I was on Google, I was paying $50 a day in ads, yet I was making, generally, $102 a day.
I put $50 in, I obtained $102 back, all right, and all of a sudden, I started looking, I resembled I am the smartest male alive once more. How to add an order bump clickfunnels. I invested $50, I come back $102, therefore I was back in business, potato weapon sales were cranking, I was enjoying, and afterwards I understood wait a minute, potato guns are good, yet the market’s such as this little.
Like what various other markets could I do this with? As well as I started thinking, I stated well, suppose I did this in rate analysis? I fulfilled a guy that was the world’s fastest visitor, Howard Berg, therefore we established a funnel for speed reading as well as it worked, as well as we stated, what if we did this in the dating market? And also I discovered someone that was a dating expert, we connected it in.
What happens if we did this with supplements? What if we did? And we started doing this, as well as the funnels undoubtedly tweak every time, but the concepts coincide, and also I came to be consumed, and also over the next five or six years, I launched over 100 various funnels in 100 different markets and also came to be obsessed with it and it came to be so much enjoyable, yet this idea of a funnel works in any business, and so what I desire you individuals to recognize is this is how straightforward it truly is.
It’s not some complex thing. How to add an order bump clickfunnels. Occasionally we get all made complex. It’s very simple, so like we buy an ad to sell something. Someone acquires that point, after that what’s the next rational point they need? Well, if they acquired a potato gun, the next point they need is they need a potato weapon kit, and that becomes my funnel, which’s kind of what we take people with.
All right, hope you enjoyed that tutorial regarding just how I turned among my leisure activities right into a sales funnel and also transformed it right into money and just how you can do it also. How to add an order bump clickfunnels. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free test together with a whole lot of other really cool rewards that you are gon na love, and also in addition to that I want you to stay tuned ’cause the next video clip is coming up right here in regarding five seconds.
I’m gon na walk you men via 7 various sales funnel tricks that’ll help increase the conversions and also just how much money you make on each of your funnels. How to add an order bump clickfunnels.
How To Add An Order Bump Clickfunnels