Sales Funnel Explained – Sales Funnel Tutorial For Beginners ( Detailed) – Go To Members Access Page After Purchae Clickfunnels
Hey everybody, this is Russell Brunson, as well as today we’re speaking about sales funnels tutorials for beginners, and also to do that I want to reveal you people my very first sales funnel I built as a beginner. Go to members access page after purchae clickfunnels.
As a matter of fact, this is a picture of me right here on the slide. This is me with my cut head making a potato gun. Go to members access page after purchae clickfunnels. This is the very first, one of the very first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, yet we’re gon na speak about simply the basic concepts behind a sales funnel due to the fact that I believe in the beginning people get all made complex, like oh, it’s gon na be truly tough, it’s gon na be hard, however I want you to recognize this is actually, truly basic.
So right here is an real potato weapon. I don’t understand if you can see it on the cam or otherwise, however we’re gon na walk you individuals with this. Go to members access page after purchae clickfunnels. When I first developed this with my friend Nate Plohn, I was going to university at the time, I was trying to figure out like exactly how do I generate income on the net, as well as a person claimed you ought to sell information products.
I was like, that’s remarkable, however I do not know anything about anything, and afterwards that weekend was spring break, and Nate and also I went and we made potato weapons and also had a excellent weekend, and afterwards fast forward to such as the next Monday, I’m back in college, sitting there sort of like doing the bored school thing, and all of a sudden I was like wait a min, I recognize how to make a potato gun now.
Go to members access page after purchae clickfunnels. That’s information, can I create a product about that? And so I was going nuts, I browsed the web. At the time, there’s a website you could search to see the number of people were looking for different key words as well as there were 18,000 people a month looking for the phrase just how to make a potato gun or potato weapon plans or potato weapon plans, as well as nobody had a product, as well as I was like light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we dropped to Home Depot, we got a video camera out, we filmed this whole thing, as well as we made our very first, very first product, as well as I place it online and also I really did not recognize just how to sell anything so I just had like a basic website.
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The website resembled hey, come as well as buy my thing, and after that I went to this thing called Google. Go to members access page after purchae clickfunnels. You men might have heard of it before, as well as on Google they had these points right here, as well as on the side there were these ads, and so I would pay for the Google ad, a person would certainly click on the ad, they ‘d come by below, they would certainly see this thing, as well as they ‘d resemble oh my gosh, I need to purchase this DVD so I can learn just how to make a potato gun, and some of them would certainly offer me money, and at first when we first started selling this, we were selling it for $37 a piece, therefore people would certainly purchase that, which was my business, as well as I keep in mind placing the ads up and also I was investing about $10 a day.
Let me do the mathematics over below, so I was spending $10 a day in ads over right here, and also from that I was averaging regarding one sale a day, okay? Currently, as a college child, I’m considering this and I claimed all right, I offer Mr.Google $10 and then he offers me back 37. That means I got $27 to put in my pocket. Next day I provided Mr. Google $10, he gave me back 37, I put 27 in my pocket, and I maintained doing this, as well as I was like I am the smartest guy to life, and afterwards something bad happened.
The men over at Google chose they wished to make even more money, therefore they altered their algorithms. I’m not gon na get into that, however they changed their formula, therefore no more was it like I spend $10 as well as I make 37.
Go to members access page after purchae clickfunnels. Instead, I started spending $10. Excuse me, like my ad cost rose so I began spending $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, but I offered Google $50 and they gave me back 37, and also I was like delay, I lost money, and after that I provided 50 as well as I lost 37.
That’s three or four days, I’m like wait a min. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can not play this video game, as well as I keep in mind being frustrated, as well as eventually I obtained a call from my friend, as well as my friend had a comparable business to me.
He stated, hello Russell, I assume I figured it out. I stated, figured what out? Go to members access page after purchae clickfunnels. He’s like, I quit, as well as he really did not call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, one time offer.
He stated, what I did is that each and every single person who acquired my product, I after that upsold them another thing, as well as I resembled, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and also he’s like, well you understand how you go to McDonald’s and you undergo the drive-through and you’re like, hey, I want to order a Big Mac, and the man’s like cool, do you wish to extremely dimension it? Do you want french fries and also a coke keeping that? And also he starts providing you upsells.
I’m like yeah, and he’s like if you look at the math, he’s like, McDonald’s in fact loses money selling a Big Mac yet they make all their profit when somebody gets the fries or the Coke.
I resembled, alright. Go to members access page after purchae clickfunnels. He’s like, now, you’re losing money selling your potato weapon DVD. You just got ta sell these individuals fries and also a coke and after that you’ll be profitable, as well as I was like, I still don’t quite get it.
He’s like, if somebody gets this, like what’s the next thing you can do? Go to members access page after purchae clickfunnels. If you were trying to offer this person, what’s the next thing you could serve them with? As well as I said well, when someone gets the DVD the most irritating point is now they have to go to Home Depot as well as they have to get the pipes, as well as they have to cut them, as well as like all this things to make this outstanding weapon, and he said, well suppose as opposed to you telling them to go purchase right stuff, what if you upsold them a package that did this whole thing? I have no concept if this is gon na turn up on the camera or otherwise however I assumed it looked type of cool, therefore he stated, make an upsell where you sell them the set.
So below is, right here is the set, so I did some math and also I started calling about as well as I located these men in northern Idaho who actually made potato gun packages, as well as I would certainly spend, I would certainly start selling these for $197, and currently this became my extremely first funnel ever.
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Again, I really did not know it was called a funnel at the time, however someone come, they click on the ad, they would see my DVD, they would get my DVD. Go to members access page after purchae clickfunnels. On the next page, our upsell says hey, the DVD’s coming, do you desire me to ship the pipelines with you also so it’ll save you a long time? Simply $197, people resemble that would be amazing, and also they would certainly click the button as well as they would certainly buy it, all right? Now, what happened, if you consider the mathematics, was interesting is that Google really did not transform their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t transform, but I came right here as well as I invested $37, so I lost some money, however after that what happened is that out of 3 people who acquired the DVD would get this, right? So allow’s claim I obtained a number of clicks over here, boom, and state there’s 3 people right here that got the DVD.
One of these people after that would certainly go and purchase this. Go to members access page after purchae clickfunnels. For each DVD I sold, so I made $37, 1/3 of those people acquired this, so I take $197, I separate it by three. If I do the math on that, that’s $65. So if I take $65 plus $37, 7 plus five equates to 12, 9, 10, 102.
So now I was making $102 for every single single person that got the DVD, does that make good sense? ‘Cause one out of three got the kit also, okay? So currently I was on Google, I was paying $50 a day in ads, but I was making, generally, $102 a day.
I put $50 in, I got $102 back, alright, and all of a abrupt, I started looking, I resembled I am the most intelligent male to life once again. Go to members access page after purchae clickfunnels. I invested $50, I return $102, therefore I was back in business, potato weapon sales were cranking, I was enjoying, and after that I realized wait a minute, potato guns are great, however the market’s similar to this little.
Like what various other markets could I do this with? And I began assuming, I stated well, what happens if I did this in speed reading? I fulfilled a individual that was the world’s fastest viewers, Howard Berg, and so we established a funnel for rate analysis as well as it worked, as well as we stated, suppose we did this in the dating market? And I found a person that was a dating expert, we plugged it in.
Suppose we did this with supplements? What if we did? And we began doing this, and also the funnels clearly modify each and every single time, yet the concepts coincide, and also I came to be consumed, as well as over the next 5 or 6 years, I introduced over 100 various funnels in 100 different markets as well as ended up being obsessed with it and also it became a lot enjoyable, but this concept of a funnel works in any kind of business, therefore what I desire you guys to understand is this is how easy it really is.
It’s not some complex point. Go to members access page after purchae clickfunnels. Occasionally we get all made complex. It’s very simple, so like we purchase an ad to sell something. Someone purchases that point, after that what’s the next rational thing they require? Well, if they purchased a potato gun, the next thing they need is they need a potato weapon package, and that becomes my funnel, which’s kind of what we take people through.
All right, wish you liked that tutorial concerning just how I turned among my pastimes right into a sales funnel and turned it right into money as well as exactly how you can do it as well. Go to members access page after purchae clickfunnels. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free trial together with a whole bunch of other really cool incentives that you are gon na love, and also on top of that I want you to remain tuned ’cause the next video clip is turning up right here in regarding 5 secs.
I’m gon na walk you individuals through seven different sales funnel secrets that’ll help increase the conversions and also how much money you make on every one of your funnels. Go to members access page after purchae clickfunnels.
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