Sales Funnel Discussed – Sales Funnel Tutorial For Beginners ( Detailed) – Fast Traffic Secrets 2.0 Blackhat
Hey everyone, this is Russell Brunson, as well as today we’re talking about sales funnels tutorials for beginners, as well as to do that I wish to show you individuals my really first sales funnel I built as a newbie. Fast traffic secrets 2.0 blackhat.
Actually, this is a image of me here on the slide. This is me with my shaved head making a potato gun. Fast traffic secrets 2.0 blackhat. This is the very first, one of the very first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, but we’re gon na talk about simply the basic concepts behind a sales funnel because I believe in the beginning people obtain all complicated, like oh, it’s gon na be really hard, it’s gon na be hard, but I desire you to comprehend this is truly, truly simple.
So here is an actual potato weapon. I do not recognize if you can see it on the video camera or otherwise, but we’re gon na stroll you people through this. Fast traffic secrets 2.0 blackhat. When I first developed this with my pal Nate Plohn, I was most likely to university at the time, I was trying to figure out like just how do I make money on the web, as well as a person stated you need to sell information products.
I resembled, that’s outstanding, but I do not understand anything regarding anything, and after that that weekend break was springtime break, as well as Nate and also I went and also we made potato weapons and had a terrific weekend, and after that fast forward to such as the next Monday, I’m back in school, sitting there type of like doing the bored institution thing, and all of a abrupt I was like wait a min, I recognize exactly how to make a potato gun currently.
Fast traffic secrets 2.0 blackhat. That’s information, can I create a product regarding that? Therefore I was going crazy, I browsed the web. At the time, there’s a website you can search to see how many people were searching for different keyword phrases and also there were 18,000 people a month searching for the expression how to make a potato gun or potato weapon plans or potato gun strategies, and also nobody had a product, and also I was like light bulb, I’m gon na make a product training that.
So I got Nate, we went down to Home Depot, we got a video camera out, we filmed this whole thing, as well as we made our really first, very first product, and I put it online as well as I really did not recognize exactly how to sell anything so I just had like a basic website.
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The website was like hey, come as well as acquire my point, and after that I went to this thing called Google. Fast traffic secrets 2.0 blackhat. You people may have become aware of it in the past, and also on Google they had these things right here, as well as on the side there were these ads, and so I would certainly spend for the Google ad, a person would click the ad, they would certainly come by here, they would see this thing, and they would certainly resemble oh my gosh, I need to buy this DVD so I can learn just how to make a potato weapon, as well as some of them would certainly offer me money, and at first when we first started selling this, we were selling it for $37 a item, therefore people would certainly buy that, and that was my business, as well as I keep in mind placing the ads up as well as I was spending regarding $10 a day.
Let me do the math over here, so I was spending $10 a day in ads over right here, and also from that I was averaging concerning one sale a day, fine? Currently, as a college kid, I’m looking at this and also I claimed okay, I give Mr.Google $10 and after that he gives me back 37. That indicates I got $27 to put in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I placed 27 in my pocket, and I kept doing this, and I was like I am the most intelligent male to life, and then something bad occurred.
The guys over at Google determined they intended to make more money, therefore they altered their formulas. I’m not gon na enter into that, but they altered their algorithm, therefore no more was it like I spend $10 and also I make 37.
Fast traffic secrets 2.0 blackhat. Rather, I began spending $10. Excuse me, like my ad expense rose so I started spending $50 a day to make one sale, okay? Now I’m not the sharpest tool in the toolbox, however I gave Google $50 as well as they gave me back 37, and also I was like wait, I lost money, and afterwards I gave them 50 and also I lost 37.
That’s 3 or 4 days, I’m like wait a minute. This game sucks, I’m losing, and so I turned my ads off. I’m like I can not play this video game, and I bear in mind being frustrated, and someday I got a phone call from my friend, and also my friend had a similar business to me.
He said, hi there Russell, I assume I figured it out. I said, figured what out? Fast traffic secrets 2.0 blackhat. He’s like, I quit, and he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, one-time deal.
He said, what I did is that every person that acquired my product, I then upsold them something else, and also I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, and he’s like, well you know exactly how you most likely to McDonald’s as well as you undergo the drive-through as well as you’re like, hi there, I wish to purchase a Big Mac, and also the dude’s like cool, do you want to super dimension it? Do you want fries and also a coke with that? And also he starts using you upsells.
I’m like yeah, and also he’s like if you take a look at the math, he’s like, McDonald’s actually loses money selling a Big Mac but they make all their earnings when somebody buys the french fries or the Coke.
I was like, fine. Fast traffic secrets 2.0 blackhat. He’s like, now, you’re losing money selling your potato weapon DVD. You simply got ta sell these guys fries as well as a coke and afterwards you’ll pay, and also I was like, I still do not rather get it.
He’s like, if someone buys this, like what’s the next thing you can do? Fast traffic secrets 2.0 blackhat. If you were trying to offer he or she, what’s the next thing you could serve them with? And also I said well, when someone purchases the DVD one of the most frustrating point is now they have to go to Home Depot and they need to get the pipes, and they need to cut them, and like all this things to make this incredible weapon, and he claimed, well what happens if rather than you telling them to go acquire right stuff, what happens if you upsold them a kit that did this whole thing? I have no idea if this is gon na show up on the video camera or not however I thought it looked type of cool, and so he claimed, make an upsell where you sell them the package.
So right here is, below is the package, so I did some mathematics and also I began calling around as well as I located these men in north Idaho that actually made potato weapon kits, and I would certainly spend, I would certainly start selling these for $197, and now this became my extremely first funnel ever.
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Again, I really did not know it was called a funnel at the time, but somebody come, they click on the ad, they would certainly see my DVD, they would purchase my DVD. Fast traffic secrets 2.0 blackhat. On the next page, our upsell says hey, the DVD’s coming, do you desire me to deliver the pipelines with you too so it’ll save you time? Simply $197, people resemble that would certainly be fantastic, and they ‘d click the switch and they would certainly buy it, fine? Now, what took place, if you look at the math, was intriguing is that Google really did not alter their ad costs.
They still were billing me $50 a day, right? So that really did not alter, however I came right here and also I spent $37, so I lost some money, but then what occurred is that a person out of three people who purchased the DVD would get this, right? So allow’s state I got a lot of clicks over right here, boom, and also claim there’s 3 people right here that bought the DVD.
Among these people then would certainly go and acquire this. Fast traffic secrets 2.0 blackhat. For each DVD I offered, so I made $37, 1/3 of those people got this, so I take $197, I split it by three. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, 7 plus 5 amounts to 12, 9, 10, 102.
So currently I was making $102 for every single single person that bought the DVD, does that make sense? ‘Cause one out of three acquired the kit as well, fine? So currently I was on Google, I was paying $50 a day in ads, but I was making, typically, $102 a day.
I put $50 in, I got $102 back, all right, and all of a abrupt, I started looking, I resembled I am the most intelligent guy to life once again. Fast traffic secrets 2.0 blackhat. I invested $50, I get back $102, and so I was back in business, potato weapon sales were cranking, I was enjoying, and then I recognized wait a minute, potato weapons are great, however the marketplace’s such as this little.
Like what other markets could I do this with? And also I began believing, I stated well, what if I did this in speed reading? I satisfied a person who was the world’s fastest reader, Howard Berg, and so we set up a funnel for rate reading and it worked, as well as we stated, what if we did this in the dating market? And also I located someone that was a dating expert, we connected it in.
What happens if we did this with supplements? What happens if we did? And also we started doing this, as well as the funnels obviously tweak every time, but the concepts are the same, as well as I came to be consumed, and also over the next 5 or six years, I introduced over 100 different funnels in 100 various markets as well as became stressed with it as well as it came to be so much enjoyable, but this principle of a funnel operate in any kind of business, and so what I want you people to comprehend is this is just how easy it truly is.
It’s not some complex thing. Fast traffic secrets 2.0 blackhat. In some cases we obtain all complicated. It’s really easy, so like we acquire an ad to sell something. Somebody gets that thing, after that what’s the next sensible thing they need? Well, if they got a potato weapon, the next point they require is they require a potato weapon package, which becomes my funnel, and that’s kind of what we take people through.
All right, wish you enjoyed that tutorial about just how I turned among my hobbies into a sales funnel as well as turned it right into money and also just how you can do it also. Fast traffic secrets 2.0 blackhat. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free test along with a entire number of various other really cool incentives that you are gon na love, and in addition to that I want you to stay tuned ’cause the next video is turning up here in about five seconds.
I’m gon na walk you individuals via 7 different sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Fast traffic secrets 2.0 blackhat.
Fast Traffic Secrets 2.0 Blackhat