Sales Funnel Explained – Sales Funnel Tutorial For Beginners ( Detailed) – Download Clickfunnels Email As Html
Hey everyone, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, and also to do that I want to reveal you individuals my very first sales funnel I built as a beginner. Download clickfunnels email as html.
As a matter of fact, this is a image of me below on the slide. This is me with my shaved head making a potato weapon. Download clickfunnels email as html. This is the really first, among the very first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, yet we’re gon na discuss just the basic concepts behind a sales funnel since I think in the beginning people get all made complex, like oh, it’s gon na be actually hard, it’s gon na be hard, however I desire you to comprehend this is really, really basic.
So below is an real potato gun. I do not recognize if you can see it on the cam or otherwise, but we’re gon na walk you guys via this. Download clickfunnels email as html. When I first produced this with my pal Nate Plohn, I was most likely to college at the time, I was attempting to find out like exactly how do I generate income on the net, and somebody said you must sell information products.
I was like, that’s amazing, yet I don’t recognize anything regarding anything, and after that that weekend break was springtime break, and Nate and also I went and we made potato guns and also had a excellent weekend, and afterwards fast forward to such as the next Monday, I’m back in institution, sitting there kind of like doing the bored college point, and all of a sudden I resembled wait a minute, I recognize just how to make a potato gun currently.
Download clickfunnels email as html. That’s information, can I create a product concerning that? And so I was going crazy, I went online. At the time, there’s a website you might search to see how many people were searching for various search phrases as well as there were 18,000 people a month searching for the phrase exactly how to make a potato weapon or potato weapon strategies or potato gun plans, and nobody had a product, and also I was like light bulb, I’m gon na make a product training that.
So I obtained Nate, we went down to Home Depot, we obtained a camera out, we shot this whole thing, and also we made our extremely first, very first product, and also I put it online and I didn’t know how to sell anything so I simply had like a basic website.
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The website was like hi, come and also buy my thing, and after that I mosted likely to this point called Google. Download clickfunnels email as html. You individuals may have come across it in the past, and also on Google they had these things right here, as well as on the side there were these ads, and so I would pay for the Google ad, someone would click the ad, they would certainly come right here, they would see this point, as well as they would certainly resemble oh my gosh, I should acquire this DVD so I can learn how to make a potato gun, as well as a few of them would certainly provide me money, as well as initially when we first started selling this, we were selling it for $37 a piece, therefore people would certainly acquire that, which was my business, and also I bear in mind putting the ads up and also I was spending concerning $10 a day.
Let me do the mathematics over right here, so I was spending $10 a day in ads over below, as well as from that I was averaging concerning one sale a day, fine? Now, as a college kid, I’m looking at this as well as I claimed all right, I give Mr.Google $10 and afterwards he gives me back 37. That indicates I obtained $27 to place in my pocket. Next day I provided Mr. Google $10, he offered me back 37, I put 27 in my pocket, and I maintained doing this, and also I resembled I am the smartest guy active, and then something evil occurred.
The men over at Google chose they intended to make even more money, and so they transformed their algorithms. I’m not gon na enter into that, but they transformed their algorithm, and so no more was it like I spend $10 and also I make 37.
Download clickfunnels email as html. Instead, I started investing $10. Excuse me, like my ad cost increased so I started spending $50 a day to make one sale, okay? Currently I’m not the sharpest tool in the tool kit, however I gave Google $50 and they provided me back 37, as well as I resembled wait, I lost money, and afterwards I provided 50 as well as I lost 37.
That’s three or 4 days, I’m like wait a minute. This video game draws, I’m losing, therefore I turned my ads off. I’m like I can’t play this game, and also I bear in mind being frustrated, as well as one day I got a phone call from my friend, and my friend had a similar business to me.
He claimed, hey Russell, I assume I figured it out. I claimed, figured what out? Download clickfunnels email as html. He’s like, I quit, and he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, once deal.
He stated, what I did is that every person who acquired my product, I after that upsold them another thing, and I was like, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and he’s like, well you recognize just how you most likely to McDonald’s as well as you experience the drive-through and also you’re like, hi, I wish to buy a Big Mac, and also the dude’s like cool, do you wish to super dimension it? Do you desire fries and a coke with that? As well as he begins offering you upsells.
I’m like yeah, and he’s like if you consider the math, he’s like, McDonald’s actually sheds money selling a Big Mac but they make all their earnings when somebody acquires the fries or the Coke.
I resembled, alright. Download clickfunnels email as html. He’s like, right now, you’re losing money selling your potato weapon DVD. You simply obtained ta sell these guys fries and also a coke and afterwards you’ll be profitable, and I resembled, I still don’t rather get it.
He’s like, if somebody gets this, like what’s the next thing you can do? Download clickfunnels email as html. If you were attempting to serve this person, what’s the next point you could offer them with? And also I stated well, when somebody acquires the DVD one of the most irritating thing is currently they have to go to Home Depot as well as they have to buy the pipelines, and also they have to cut them, as well as like all this things to make this outstanding gun, and he said, well suppose instead of you telling them to go get the stuff, what if you upsold them a package that did this whole thing? I have no concept if this is gon na turn up on the video camera or not however I assumed it looked type of cool, therefore he claimed, make an upsell where you sell them the set.
So below is, below is the kit, so I did some math and also I began calling around and also I found these men in north Idaho who in fact made potato weapon kits, as well as I would certainly spend, I would certainly start selling these for $197, and currently this became my extremely first funnel ever before.
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Once again, I really did not understand it was called a funnel at the time, yet a person come, they click on the ad, they would certainly see my DVD, they would certainly purchase my DVD. Download clickfunnels email as html. On the next page, our upsell states hey, the DVD’s coming, do you desire me to ship the pipelines with you as well so it’ll save you time? Simply $197, people are like that would certainly be great, as well as they ‘d click the button as well as they would buy it, alright? Now, what occurred, if you look at the mathematics, was interesting is that Google really did not change their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t transform, however I came below as well as I invested $37, so I lost some money, however then what took place is that a person out of 3 people that got the DVD would acquire this, right? So let’s state I obtained a number of clicks over right here, boom, as well as say there’s 3 people right here that got the DVD.
One of these people then would go and also get this. Download clickfunnels email as html. For every DVD I marketed, so I made $37, 1/3 of those people acquired this, so I take $197, I split it by three. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 amounts to 12, nine, 10, 102.
So now I was making $102 for every single single person that purchased the DVD, does that make good sense? ‘Cause one out of three acquired the kit too, alright? So currently I got on Google, I was paying $50 a day in ads, however I was making, generally, $102 a day.
I placed $50 in, I obtained $102 back, fine, and all of a unexpected, I began looking, I was like I am the smartest guy active once again. Download clickfunnels email as html. I invested $50, I get back $102, and so I was back in business, potato gun sales were cranking, I was having fun, and then I understood wait a minute, potato guns are excellent, yet the marketplace’s like this little.
Like what other markets could I do this with? And also I began assuming, I stated well, suppose I did this in rate analysis? I met a guy who was the world’s fastest reader, Howard Berg, and so we established a funnel for rate analysis and also it worked, and also we said, suppose we did this in the dating market? And I located somebody that was a dating expert, we plugged it in.
What happens if we did this with supplements? Suppose we did? And also we started doing this, and the funnels undoubtedly fine-tune each and every single time, however the concepts coincide, and also I ended up being consumed, and over the next five or six years, I launched over 100 various funnels in 100 various markets and also became stressed with it as well as it became a lot fun, yet this principle of a funnel works in any business, and so what I desire you men to comprehend is this is how straightforward it really is.
It’s not some challenging point. Download clickfunnels email as html. Sometimes we get all made complex. It’s extremely basic, so like we buy an ad to sell something. Someone acquires that thing, then what’s the next logical thing they need? Well, if they bought a potato weapon, the next point they require is they need a potato gun package, and that becomes my funnel, which’s kind of what we take people via.
All right, wish you enjoyed that tutorial concerning exactly how I transformed one of my pastimes into a sales funnel as well as turned it into money and also how you can do it too. Download clickfunnels email as html. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free trial along with a whole lot of various other really cool incentives that you are gon na love, and also on top of that I want you to stay tuned ’cause the next video is showing up below in concerning five secs.
I’m gon na stroll you people with 7 different sales funnel secrets that’ll help increase the conversions and also just how much money you make on every one of your funnels. Download clickfunnels email as html.
Download Clickfunnels Email As Html