Sales Funnel Discussed – Sales Funnel Tutorial For Beginners ( Detailed) – Dot-com Secrets Five-step Pay Dad Review
Hey everybody, this is Russell Brunson, and today we’re discussing sales funnels tutorials for beginners, and also to do that I wish to reveal you men my extremely first sales funnel I built as a beginner. Dot-com secrets five-step pay dad review.
Actually, this is a picture of me below on the slide. This is me with my cut head making a potato weapon. Dot-com secrets five-step pay dad review. This is the very first, one of the very first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, yet we’re gon na talk about just the basic concepts behind a sales funnel because I assume at first people obtain all complicated, like oh, it’s gon na be truly tough, it’s gon na be hard, yet I desire you to understand this is actually, actually straightforward.
So right here is an actual potato gun. I do not recognize if you can see it on the camera or not, yet we’re gon na walk you guys with this. Dot-com secrets five-step pay dad review. When I first created this with my pal Nate Plohn, I was going to college at the time, I was attempting to identify like exactly how do I earn money on the web, as well as somebody claimed you ought to sell information products.
I resembled, that’s amazing, yet I don’t understand anything concerning anything, and then that weekend break was spring break, as well as Nate and I went and we made potato weapons and had a great weekend, and then fast forward to like the next Monday, I’m back in school, resting there kind of like doing the bored institution point, and all of a unexpected I was like wait a min, I know exactly how to make a potato weapon now.
Dot-com secrets five-step pay dad review. That’s information, can I create a product about that? And so I was going nuts, I went online. At the time, there’s a website you could search to see the amount of people were looking for different keywords and also there were 18,000 people a month searching for the phrase how to make a potato weapon or potato gun plans or spud weapon plans, as well as nobody had a product, as well as I was like light bulb, I’m gon na make a product teaching that.
So I obtained Nate, we decreased to Home Depot, we obtained a camera out, we filmed this whole thing, and also we made our extremely first, extremely first product, as well as I put it online and I really did not know exactly how to sell anything so I simply had like a basic website.
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The website was like hello, come and acquire my thing, and then I went to this point called Google. Dot-com secrets five-step pay dad review. You men might have become aware of it in the past, as well as on Google they had these things right here, and also on the side there were these ads, therefore I would spend for the Google ad, a person would certainly click on the ad, they ‘d come over here, they would certainly see this thing, and also they ‘d be like oh my gosh, I have to get this DVD so I can learn just how to make a potato weapon, and also a few of them would certainly provide me money, as well as initially when we first started selling this, we were selling it for $37 a item, therefore people would certainly buy that, which was my business, and also I bear in mind putting the ads up and I was investing concerning $10 a day.
Let me do the math over below, so I was spending $10 a day in ads over right here, as well as from that I was averaging about one sale a day, okay? Currently, as a university child, I’m checking out this and I said okay, I offer Mr.Google $10 and after that he provides me back 37. That implies I got $27 to place in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I placed 27 in my pocket, and I maintained doing this, and also I was like I am the smartest guy to life, and then something bad occurred.
The individuals over at Google decided they intended to make more money, therefore they altered their formulas. I’m not gon na enter that, but they changed their formula, therefore no more was it like I spend $10 and also I make 37.
Dot-com secrets five-step pay dad review. Instead, I started investing $10. Excuse me, like my ad expense went up so I began investing $50 a day to make one sale, okay? Now I’m not the sharpest tool in the tool kit, however I provided Google $50 and they gave me back 37, and also I resembled wait, I lost money, and then I gave them 50 and I lost 37.
That’s three or 4 days, I’m like wait a min. This game sucks, I’m losing, therefore I transformed my ads off. I’m like I can not play this game, and I keep in mind being irritated, and eventually I got a phone call from my friend, as well as my friend had a comparable business to me.
He claimed, hi Russell, I assume I figured it out. I said, figured what out? Dot-com secrets five-step pay dad review. He’s like, I quit, and he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, once offer.
He said, what I did is that every single person that bought my product, I after that upsold them another thing, and I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and also he’s like, well you understand just how you go to McDonald’s as well as you experience the drive-through as well as you’re like, hi there, I wish to buy a Big Mac, and the dude’s like cool, do you want to super dimension it? Do you want french fries and a coke keeping that? And also he begins providing you upsells.
I’m like yeah, as well as he’s like if you check out the mathematics, he’s like, McDonald’s in fact loses money selling a Big Mac however they make all their earnings when someone acquires the fries or the Coke.
I resembled, all right. Dot-com secrets five-step pay dad review. He’s like, right now, you’re losing money selling your potato gun DVD. You simply got ta sell these men fries and a coke and afterwards you’ll be profitable, and I resembled, I still don’t rather get it.
He’s like, if somebody gets this, like what’s the next point you can do? Dot-com secrets five-step pay dad review. If you were trying to offer this person, what’s the next point you could offer them with? And also I claimed well, when someone gets the DVD one of the most aggravating point is currently they need to go to Home Depot as well as they need to purchase the pipelines, and they need to cut them, and also like all this things to make this impressive gun, and he claimed, well suppose as opposed to you telling them to go acquire the stuff, what if you upsold them a set that did this whole thing? I have no suggestion if this is gon na show up on the camera or not however I assumed it looked sort of cool, and so he stated, make an upsell where you sell them the package.
So here is, here is the set, so I did some math as well as I began calling about and I located these guys in northern Idaho who actually made potato weapon sets, as well as I would spend, I would start selling these for $197, and also currently this became my extremely first funnel ever before.
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Once again, I really did not recognize it was called a funnel at the time, yet a person come, they click the ad, they would see my DVD, they would certainly purchase my DVD. Dot-com secrets five-step pay dad review. On the next page, our upsell claims hey, the DVD’s coming, do you want me to deliver the pipes with you as well so it’ll conserve you some time? Just $197, people are like that would be fantastic, and also they would certainly click the button and they would certainly buy it, alright? Currently, what took place, if you check out the mathematics, was intriguing is that Google didn’t change their ad costs.
They still were billing me $50 a day, right? To ensure that didn’t transform, but I came right here and also I invested $37, so I lost some money, but after that what occurred is that a person out of three people that bought the DVD would certainly acquire this, right? So let’s say I obtained a lot of clicks over below, boom, as well as claim there’s three people right here that bought the DVD.
One of these people then would certainly go and buy this. Dot-com secrets five-step pay dad review. For each DVD I sold, so I made $37, 1/3 of those people acquired this, so I take $197, I split it by 3. If I do the mathematics on that particular, that’s $65. So if I take $65 plus $37, 7 plus five equals 12, nine, 10, 102.
So currently I was making $102 for every single person that acquired the DVD, does that make good sense? ‘Cause one out of 3 bought the package too, all right? So now I got on Google, I was paying $50 a day in ads, yet I was making, usually, $102 a day.
I placed $50 in, I got $102 back, all right, and all of a abrupt, I started looking, I was like I am the most intelligent man to life again. Dot-com secrets five-step pay dad review. I spent $50, I come back $102, and so I was back in business, potato weapon sales were cranking, I was having fun, and afterwards I recognized wait a minute, potato weapons are great, however the market’s like this little.
Like what other markets could I do this with? And also I started assuming, I stated well, suppose I did this in rate reading? I fulfilled a guy who was the globe’s fastest viewers, Howard Berg, and so we established a funnel for rate reading as well as it functioned, as well as we stated, what happens if we did this in the dating market? As well as I found somebody who was a dating expert, we plugged it in.
What happens if we did this with supplements? What if we did? And also we started doing this, and also the funnels clearly modify each and every single time, but the concepts are the same, as well as I ended up being stressed, and over the next 5 or six years, I introduced over 100 various funnels in 100 various markets as well as became obsessed with it as well as it came to be a lot fun, yet this idea of a funnel operate in any kind of business, therefore what I want you men to recognize is this is just how straightforward it actually is.
It’s not some challenging thing. Dot-com secrets five-step pay dad review. Often we get all made complex. It’s extremely straightforward, so like we purchase an ad to sell something. Somebody acquires that thing, after that what’s the next rational point they require? Well, if they purchased a potato gun, the next thing they need is they need a potato gun set, which becomes my funnel, and that’s kind of what we take people through.
All right, hope you liked that tutorial concerning exactly how I turned among my pastimes right into a sales funnel and turned it into money and also exactly how you can do it also. Dot-com secrets five-step pay dad review. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free trial along with a whole number of other really cool incentives that you are gon na love, as well as on top of that I desire you to stay tuned ’cause the next video clip is turning up here in regarding 5 seconds.
I’m gon na walk you men via 7 various sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Dot-com secrets five-step pay dad review.
Dot-com Secrets Five-step Pay Dad Review