Sales Funnel Clarified – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Vs Facebook Lead Ads
Hey everyone, this is Russell Brunson, as well as today we’re discussing sales funnels tutorials for beginners, and to do that I intend to reveal you guys my very first sales funnel I built as a beginner. Clickfunnels vs facebook lead ads.
Actually, this is a image of me here on the slide. This is me with my cut head making a potato gun. Clickfunnels vs facebook lead ads. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, however we’re gon na talk about just the basic concepts behind a sales funnel because I think in the beginning people get all complicated, like oh, it’s gon na be really difficult, it’s gon na be hard, however I want you to comprehend this is actually, truly easy.
So right here is an actual potato weapon. I do not recognize if you can see it on the camera or otherwise, however we’re gon na walk you guys with this. Clickfunnels vs facebook lead ads. When I first developed this with my pal Nate Plohn, I was going to university at the time, I was trying to find out like exactly how do I generate income on the web, and someone said you ought to sell information products.
I resembled, that’s amazing, however I do not recognize anything about anything, and then that weekend break was spring break, and also Nate as well as I went and also we made potato guns and had a fantastic weekend break, and then fast forward to such as the next Monday, I’m back in institution, sitting there kind of like doing the bored college point, and all of a abrupt I was like wait a min, I understand how to make a potato weapon currently.
Clickfunnels vs facebook lead ads. That’s information, can I create a product concerning that? And so I was freaking out, I browsed the web. At the time, there’s a website you can browse to see how many people were looking for various search phrases and there were 18,000 people a month searching for the phrase how to make a potato weapon or potato gun plans or potato gun plans, and nobody had a product, as well as I was like light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we dropped to Home Depot, we got a video camera out, we filmed this whole thing, and also we made our extremely first, extremely first product, and also I put it online and I really did not know how to sell anything so I simply had like a basic website.
Choosing A Clickfunnels Alternative – Clickfunnels Vs Facebook Lead Ads
The website was like hello, come and also acquire my point, and after that I went to this point called Google. Clickfunnels vs facebook lead ads. You individuals might have come across it previously, as well as on Google they had these things right here, as well as on the side there were these ads, therefore I would pay for the Google ad, a person would click the ad, they ‘d come below, they would certainly see this point, and also they ‘d resemble oh my gosh, I must acquire this DVD so I can learn how to make a potato gun, and a few of them would certainly offer me money, and at first when we first started selling this, we were selling it for $37 a item, therefore people would certainly buy that, and that was my business, and also I keep in mind placing the ads up as well as I was investing about $10 a day.
Let me do the math over right here, so I was investing $10 a day in ads over right here, as well as from that I was averaging concerning one sale a day, okay? Now, as a university youngster, I’m taking a look at this and I claimed okay, I provide Mr.Google $10 and afterwards he provides me back 37. That indicates I obtained $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I put 27 in my pocket, and also I kept doing this, and also I was like I am the most intelligent guy alive, and afterwards something evil occurred.
The men over at Google decided they intended to make even more money, therefore they transformed their algorithms. I’m not gon na enter into that, yet they altered their algorithm, therefore no longer was it like I spend $10 and I make 37.
Clickfunnels vs facebook lead ads. Rather, I started investing $10. Excuse me, like my ad cost increased so I started spending $50 a day to make one sale, fine? Now I’m not the sharpest tool in the tool kit, however I offered Google $50 and they offered me back 37, as well as I was like delay, I lost money, and afterwards I provided 50 and also I lost 37.
That’s three or four days, I’m like wait a min. This video game draws, I’m losing, therefore I turned my ads off. I’m like I can’t play this game, and also I bear in mind being discouraged, as well as someday I obtained a call from my friend, and also my friend had a comparable business to me.
He claimed, hi Russell, I believe I figured it out. I stated, figured what out? Clickfunnels vs facebook lead ads. He’s like, I quit, and also he didn’t call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, one-time deal.
He stated, what I did is that every single person who acquired my product, I then upsold them another thing, and I was like, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, as well as he’s like, well you understand just how you most likely to McDonald’s and also you go through the drive-through as well as you’re like, hi, I want to buy a Big Mac, as well as the guy’s like cool, do you wish to extremely size it? Do you want fries and a coke with that said? And he begins providing you upsells.
I’m like yeah, and he’s like if you consider the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac yet they make all their profit when somebody gets the french fries or the Coke.
I resembled, fine. Clickfunnels vs facebook lead ads. He’s like, now, you’re losing money selling your potato weapon DVD. You simply got ta sell these men fries as well as a coke and afterwards you’ll pay, and also I resembled, I still don’t rather get it.
He’s like, if somebody purchases this, like what’s the next thing you can do? Clickfunnels vs facebook lead ads. If you were attempting to serve this person, what’s the next thing you could serve them with? And also I said well, when someone acquires the DVD one of the most bothersome thing is currently they need to go to Home Depot and they have to buy the pipelines, and also they need to reduce them, and like all this stuff to make this amazing weapon, and also he claimed, well what if as opposed to you telling them to go buy right stuff, what if you upsold them a kit that did this whole thing? I have no idea if this is gon na turn up on the camera or otherwise but I thought it looked sort of cool, therefore he said, make an upsell where you sell them the set.
So right here is, below is the set, so I did some math as well as I began calling around and also I located these guys in northern Idaho who actually made potato gun packages, as well as I would certainly spend, I would certainly start selling these for $197, as well as currently this became my extremely first funnel ever before.
Best Clickfunnels Funnels – Clickfunnels Vs Facebook Lead Ads
Once again, I didn’t recognize it was called a funnel at the time, yet a person come, they click the ad, they would see my DVD, they would certainly get my DVD. Clickfunnels vs facebook lead ads. On the next page, our upsell claims hey, the DVD’s coming, do you want me to deliver the pipelines with you also so it’ll save you some time? Just $197, people are like that would certainly be amazing, as well as they would certainly click the switch and also they would certainly buy it, all right? Now, what took place, if you look at the math, was fascinating is that Google didn’t transform their ad costs.
They still were charging me $50 a day, right? To ensure that didn’t change, but I came right here and I invested $37, so I lost some money, but then what happened is that out of three people that got the DVD would acquire this, right? So allow’s state I obtained a bunch of clicks over below, boom, and also state there’s 3 people right here that purchased the DVD.
One of these people then would go as well as acquire this. Clickfunnels vs facebook lead ads. For each DVD I offered, so I made $37, 1/3 of those people bought this, so I take $197, I divide it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, 7 plus five amounts to 12, 9, 10, 102.
So now I was making $102 for every single person that bought the DVD, does that make sense? ‘Cause one out of three got the kit also, alright? So now I got on Google, I was paying $50 a day in ads, however I was making, on average, $102 a day.
I placed $50 in, I obtained $102 back, all right, and all of a sudden, I began looking, I was like I am the smartest guy active once more. Clickfunnels vs facebook lead ads. I invested $50, I return $102, therefore I was back in business, potato weapon sales were cranking, I was having fun, and then I realized wait a minute, potato guns are good, yet the marketplace’s such as this little.
Like what various other markets could I do this with? And I started believing, I said well, what happens if I did this in speed reading? I fulfilled a guy who was the globe’s fastest reader, Howard Berg, and so we established a funnel for rate reading and it worked, and we said, what if we did this in the dating market? As well as I found someone who was a dating expert, we plugged it in.
What happens if we did this with supplements? Suppose we did? And we began doing this, as well as the funnels certainly fine-tune every time, however the concepts are the same, as well as I became stressed, and over the next 5 or six years, I released over 100 different funnels in 100 different markets and became consumed with it as well as it became so much enjoyable, however this principle of a funnel works in any type of business, therefore what I want you people to understand is this is exactly how simple it truly is.
It’s not some complicated thing. Clickfunnels vs facebook lead ads. In some cases we get all made complex. It’s very simple, so like we purchase an ad to sell something. Somebody purchases that thing, then what’s the next rational point they need? Well, if they bought a potato gun, the next thing they need is they require a potato weapon set, and that becomes my funnel, which’s type of what we take people through.
All right, hope you enjoyed that tutorial concerning how I transformed one of my leisure activities right into a sales funnel as well as turned it right into money as well as exactly how you can do it as well. Clickfunnels vs facebook lead ads. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free test in addition to a whole lot of other really cool perks that you are gon na love, as well as on top of that I desire you to remain tuned ’cause the next video is coming up right here in concerning 5 secs.
I’m gon na stroll you guys through seven various sales funnel keys that’ll help increase the conversions as well as how much money you make on every one of your funnels. Clickfunnels vs facebook lead ads.
Clickfunnels Vs Facebook Lead Ads