Sales Funnel Clarified – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Revision History
Hey everyone, this is Russell Brunson, as well as today we’re speaking about sales funnels tutorials for beginners, as well as to do that I want to show you individuals my very first sales funnel I built as a beginner. Clickfunnels revision history.
In fact, this is a picture of me here on the slide. This is me with my shaved head making a potato weapon. Clickfunnels revision history. This is the really first, among the extremely first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, yet we’re gon na talk about simply the basic concepts behind a sales funnel due to the fact that I assume initially people obtain all made complex, like oh, it’s gon na be truly difficult, it’s gon na be hard, yet I desire you to comprehend this is actually, really basic.
So right here is an real potato gun. I don’t recognize if you can see it on the electronic camera or otherwise, however we’re gon na walk you people with this. Clickfunnels revision history. When I first created this with my pal Nate Plohn, I was most likely to college at the time, I was trying to identify like how do I generate income online, as well as someone stated you ought to sell information products.
I resembled, that’s amazing, however I do not recognize anything about anything, and after that that weekend was spring break, and also Nate and also I went and we made potato weapons and had a excellent weekend break, and afterwards fast forward to like the next Monday, I’m back in school, sitting there sort of like doing the bored school thing, and all of a sudden I was like wait a minute, I know exactly how to make a potato weapon now.
Clickfunnels revision history. That’s information, can I create a product concerning that? Therefore I was freaking out, I went on the internet. At the time, there’s a website you could browse to see how many people were looking for various key phrases as well as there were 18,000 people a month looking for the expression just how to make a potato weapon or potato weapon plans or potato gun strategies, and no one had a product, as well as I resembled light bulb, I’m gon na make a product mentor that.
So I got Nate, we went down to Home Depot, we got a video camera out, we shot this whole thing, as well as we made our really first, really first product, as well as I put it online and also I didn’t recognize how to sell anything so I just had like a basic website.
Choosing A Clickfunnels Alternative – Clickfunnels Revision History
The website was like hi there, come as well as acquire my thing, and then I went to this thing called Google. Clickfunnels revision history. You men might have come across it in the past, as well as on Google they had these things right here, and also on the side there were these ads, therefore I would pay for the Google ad, somebody would click on the ad, they ‘d come over below, they would certainly see this thing, and they ‘d be like oh my gosh, I need to acquire this DVD so I can learn just how to make a potato gun, and a few of them would certainly offer me money, as well as at first when we first began selling this, we were selling it for $37 a item, and so people would certainly acquire that, and that was my business, and also I keep in mind placing the ads up and I was spending regarding $10 a day.
Let me do the math over here, so I was spending $10 a day in ads over below, and also from that I was averaging regarding one sale a day, okay? Currently, as a university kid, I’m checking out this and also I said okay, I offer Mr.Google $10 and after that he provides me back 37. That indicates I got $27 to put in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I put 27 in my pocket, as well as I maintained doing this, as well as I was like I am the most intelligent guy to life, and after that something evil occurred.
The men over at Google chose they wanted to make even more money, and so they altered their algorithms. I’m not gon na get into that, however they altered their formula, therefore no more was it like I spend $10 and also I make 37.
Clickfunnels revision history. Instead, I began spending $10. Excuse me, like my ad expense rose so I started spending $50 a day to make one sale, alright? Currently I’m not the sharpest tool in the tool kit, however I offered Google $50 and they provided me back 37, and I resembled delay, I lost money, and afterwards I provided 50 and also I lost 37.
That’s three or four days, I’m like wait a min. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can’t play this game, and also I remember being annoyed, as well as one day I got a call from my friend, and also my friend had a similar business to me.
He claimed, hey Russell, I believe I figured it out. I claimed, figured what out? Clickfunnels revision history. He’s like, I quit, as well as he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, once deal.
He claimed, what I did is that each and every single person who purchased my product, I after that upsold them something else, and I resembled, well why would certainly I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, and also he’s like, well you recognize how you go to McDonald’s and also you undergo the drive-through and you’re like, hi there, I wish to buy a Big Mac, and the man’s like cool, do you intend to extremely dimension it? Do you want fries and also a coke with that? As well as he starts using you upsells.
I’m like yeah, and he’s like if you look at the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac however they make all their profit when somebody buys the fries or the Coke.
I was like, all right. Clickfunnels revision history. He’s like, now, you’re losing money selling your potato weapon DVD. You just got ta sell these men french fries as well as a coke and then you’ll be profitable, and also I resembled, I still don’t quite get it.
He’s like, if somebody gets this, like what’s the next thing you can do? Clickfunnels revision history. If you were attempting to serve this person, what’s the next point you could serve them with? And I said well, when someone purchases the DVD one of the most aggravating thing is now they need to go to Home Depot and they need to purchase the pipelines, as well as they need to reduce them, as well as like all this things to make this amazing gun, and also he claimed, well suppose rather than you telling them to go get right stuff, suppose you upsold them a package that did this whole thing? I have no suggestion if this is gon na turn up on the electronic camera or not yet I assumed it looked sort of cool, and so he said, make an upsell where you sell them the set.
So right here is, below is the kit, so I did some math and also I began calling about as well as I found these people in north Idaho who actually made potato weapon sets, as well as I would spend, I would start selling these for $197, and also currently this became my very first funnel ever before.
Best Clickfunnels Funnels – Clickfunnels Revision History
Again, I really did not know it was called a funnel at the time, yet somebody come, they click on the ad, they would see my DVD, they would certainly purchase my DVD. Clickfunnels revision history. On the next page, our upsell claims hey, the DVD’s coming, do you desire me to ship the pipelines with you too so it’ll save you some time? Simply $197, people resemble that would be great, and also they would certainly click the button and also they would buy it, fine? Now, what occurred, if you check out the mathematics, was fascinating is that Google didn’t transform their ad costs.
They still were billing me $50 a day, right? To ensure that didn’t change, but I came right here as well as I invested $37, so I lost some money, but after that what occurred is that out of three people who acquired the DVD would purchase this, right? So allow’s claim I obtained a number of clicks over right here, boom, as well as state there’s three people right here that got the DVD.
One of these people after that would certainly go and buy this. Clickfunnels revision history. For every DVD I sold, so I made $37, 1/3 of those people bought this, so I take $197, I split it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, seven plus 5 equates to 12, 9, 10, 102.
So now I was making $102 for every single person that bought the DVD, does that make sense? ‘Cause one out of 3 acquired the package too, alright? So now I was on Google, I was paying $50 a day in ads, yet I was making, typically, $102 a day.
I placed $50 in, I obtained $102 back, fine, and all of a sudden, I started looking, I resembled I am the smartest man alive once again. Clickfunnels revision history. I invested $50, I come back $102, therefore I was back in business, potato weapon sales were cranking, I was enjoying, and then I recognized wait a minute, potato weapons are great, however the market’s such as this little.
Like what other markets could I do this with? As well as I began believing, I stated well, what if I did this in speed analysis? I met a man that was the globe’s fastest visitor, Howard Berg, and so we established a funnel for rate analysis and also it worked, as well as we said, suppose we did this in the dating market? As well as I found someone that was a dating expert, we plugged it in.
What if we did this with supplements? What if we did? And also we began doing this, and also the funnels clearly tweak every single time, but the concepts are the same, and also I became stressed, and also over the next five or six years, I released over 100 various funnels in 100 various markets and ended up being consumed with it and also it came to be a lot fun, but this concept of a funnel operate in any type of business, therefore what I desire you men to recognize is this is how simple it really is.
It’s not some difficult point. Clickfunnels revision history. Often we obtain all complicated. It’s really straightforward, so like we buy an ad to sell something. Someone purchases that thing, after that what’s the next sensible point they require? Well, if they bought a potato gun, the next thing they require is they need a potato weapon kit, which becomes my funnel, and that’s type of what we take people through.
All right, wish you enjoyed that tutorial regarding just how I transformed among my hobbies into a sales funnel and transformed it into money and also how you can do it too. Clickfunnels revision history. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, get a free trial along with a whole bunch of other truly cool benefits that you are gon na love, as well as on top of that I want you to remain tuned ’cause the next video is turning up right here in regarding 5 seconds.
I’m gon na stroll you individuals with 7 different sales funnel secrets that’ll help increase the conversions as well as just how much money you make on each of your funnels. Clickfunnels revision history.
Clickfunnels Revision History