Sales Funnel Clarified – Sales Funnel Tutorial For Beginners ( Detailed) – Clickfunnels Order Confirmation
Hey everyone, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, as well as to do that I intend to show you men my really first sales funnel I built as a newbie. Clickfunnels order confirmation.
In fact, this is a image of me here on the slide. This is me with my cut head making a potato weapon. Clickfunnels order confirmation. This is the very first, one of the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, yet we’re gon na discuss just the basic concepts behind a sales funnel due to the fact that I assume at first people get all complicated, like oh, it’s gon na be actually tough, it’s gon na be hard, however I desire you to understand this is actually, really simple.
So below is an real potato weapon. I don’t know if you can see it on the electronic camera or not, yet we’re gon na stroll you guys through this. Clickfunnels order confirmation. When I first produced this with my buddy Nate Plohn, I was going to university at the time, I was attempting to determine like how do I make money online, and a person said you should sell information products.
I was like, that’s amazing, yet I do not understand anything about anything, and afterwards that weekend break was spring break, and Nate as well as I went as well as we made potato weapons and had a fantastic weekend, and then fast forward to such as the next Monday, I’m back in institution, resting there type of like doing the bored school point, and all of a sudden I was like wait a minute, I understand how to make a potato gun now.
Clickfunnels order confirmation. That’s information, can I create a product regarding that? And so I was going nuts, I went on the internet. At the time, there’s a website you could search to see how many people were searching for various keyword phrases and also there were 18,000 people a month searching for the expression exactly how to make a potato weapon or potato weapon strategies or potato gun strategies, and nobody had a product, and also I was like light bulb, I’m gon na make a product mentor that.
So I got Nate, we decreased to Home Depot, we obtained a camera out, we shot this whole thing, and also we made our extremely first, extremely first product, and I put it online and also I really did not understand exactly how to sell anything so I simply had like a basic website.
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The website resembled hey, come as well as acquire my thing, and afterwards I went to this point called Google. Clickfunnels order confirmation. You individuals may have become aware of it before, and on Google they had these things right here, and on the side there were these ads, and so I would certainly pay for the Google ad, a person would certainly click the ad, they ‘d come here, they would see this point, and also they would certainly resemble oh my gosh, I should acquire this DVD so I can learn just how to make a potato gun, and also a few of them would offer me money, and also at first when we first began selling this, we were selling it for $37 a piece, and so people would certainly acquire that, which was my business, and also I keep in mind putting the ads up as well as I was investing concerning $10 a day.
Let me do the mathematics over here, so I was investing $10 a day in ads over below, and from that I was averaging regarding one sale a day, okay? Currently, as a college child, I’m considering this as well as I stated fine, I give Mr.Google $10 and after that he provides me back 37. That suggests I got $27 to place in my pocket. Next day I offered Mr. Google $10, he provided me back 37, I put 27 in my pocket, as well as I maintained doing this, and I resembled I am the most intelligent man alive, and after that something bad happened.
The people over at Google decided they wanted to make more money, and so they transformed their formulas. I’m not gon na get involved in that, however they transformed their formula, and so no longer was it like I spend $10 and I make 37.
Clickfunnels order confirmation. Rather, I started spending $10. Excuse me, like my ad expense increased so I began spending $50 a day to make one sale, all right? Now I’m not the sharpest tool in the toolbox, yet I provided Google $50 as well as they provided me back 37, and I was like delay, I lost money, and after that I gave them 50 as well as I lost 37.
That’s 3 or 4 days, I’m like wait a min. This game draws, I’m losing, therefore I transformed my ads off. I’m like I can’t play this video game, as well as I keep in mind being frustrated, and also someday I got a call from my friend, and my friend had a comparable business to me.
He claimed, hi there Russell, I believe I figured it out. I stated, figured what out? Clickfunnels order confirmation. He’s like, I stopped, and also he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, one time deal.
He claimed, what I did is that every single person who got my product, I after that upsold them another thing, and I was like, well why would I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, and also he’s like, well you know exactly how you most likely to McDonald’s and also you experience the drive-through and also you’re like, hi there, I intend to get a Big Mac, and the dude’s like cool, do you wish to very dimension it? Do you want fries as well as a coke keeping that? As well as he begins offering you upsells.
I’m like yeah, and also he’s like if you check out the math, he’s like, McDonald’s really loses money selling a Big Mac yet they make all their revenue when a person buys the french fries or the Coke.
I resembled, okay. Clickfunnels order confirmation. He’s like, now, you’re losing money selling your potato weapon DVD. You simply got ta sell these men fries and a coke and after that you’ll pay, as well as I resembled, I still don’t quite get it.
He’s like, if somebody gets this, like what’s the next thing you can do? Clickfunnels order confirmation. If you were attempting to offer this person, what’s the next point you could serve them with? And also I stated well, when somebody acquires the DVD one of the most irritating thing is currently they have to go to Home Depot as well as they have to purchase the pipelines, and also they have to reduce them, and like all this stuff to make this outstanding gun, as well as he claimed, well suppose instead of you telling them to go buy right stuff, what if you upsold them a package that did this whole thing? I have no idea if this is gon na show up on the electronic camera or otherwise however I thought it looked kind of cool, therefore he said, make an upsell where you sell them the package.
So below is, here is the package, so I did some mathematics and also I started calling about as well as I discovered these guys in north Idaho who actually made potato gun kits, and I would spend, I would certainly begin selling these for $197, and currently this became my very first funnel ever.
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Once again, I didn’t understand it was called a funnel at the time, yet a person come, they click on the ad, they would certainly see my DVD, they would certainly get my DVD. Clickfunnels order confirmation. On the next page, our upsell says hey, the DVD’s coming, do you desire me to deliver the pipelines with you too so it’ll conserve you a long time? Simply $197, people resemble that would certainly be superb, as well as they ‘d click the switch as well as they would certainly buy it, okay? Now, what occurred, if you check out the math, was intriguing is that Google didn’t transform their ad costs.
They still were billing me $50 a day, right? To ensure that really did not transform, however I came below and I invested $37, so I lost some money, but then what occurred is that a person out of 3 people who bought the DVD would purchase this, right? So let’s claim I got a number of clicks over below, boom, and claim there’s 3 people right here that purchased the DVD.
One of these people then would go and also acquire this. Clickfunnels order confirmation. For every single DVD I sold, so I made $37, 1/3 of those people acquired this, so I take $197, I split it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus 5 equals 12, nine, 10, 102.
So currently I was making $102 for every single person that acquired the DVD, does that make good sense? ‘Cause one out of three acquired the kit as well, okay? So currently I was on Google, I was paying $50 a day in ads, however I was making, typically, $102 a day.
I placed $50 in, I got $102 back, alright, and all of a abrupt, I started looking, I was like I am the most intelligent man alive once again. Clickfunnels order confirmation. I invested $50, I return $102, and so I was back in business, potato weapon sales were cranking, I was enjoying, and then I recognized wait a min, potato weapons are excellent, yet the market’s similar to this little.
Like what various other markets could I do this with? As well as I began believing, I stated well, suppose I did this in speed analysis? I satisfied a guy who was the globe’s fastest visitor, Howard Berg, and so we established a funnel for speed analysis and it functioned, and also we claimed, what happens if we did this in the dating market? And I discovered a person who was a dating expert, we plugged it in.
What if we did this with supplements? What happens if we did? And we began doing this, as well as the funnels clearly modify every time, however the concepts coincide, and also I became consumed, and also over the next five or 6 years, I introduced over 100 various funnels in 100 various markets and came to be obsessed with it and also it became a lot enjoyable, however this concept of a funnel operate in any business, and so what I desire you men to recognize is this is how simple it actually is.
It’s not some complex thing. Clickfunnels order confirmation. Often we get all made complex. It’s very straightforward, so like we acquire an ad to sell something. Someone gets that point, then what’s the next rational point they need? Well, if they purchased a potato gun, the next point they require is they require a potato weapon set, and that becomes my funnel, and that’s type of what we take people with.
All right, wish you enjoyed that tutorial about how I transformed one of my hobbies into a sales funnel as well as transformed it into money and how you can do it as well. Clickfunnels order confirmation. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free test in addition to a whole bunch of various other actually cool bonuses that you are gon na love, as well as on top of that I want you to remain tuned ’cause the next video clip is coming up here in about 5 seconds.
I’m gon na walk you individuals with seven various sales funnel tricks that’ll help increase the conversions and how much money you make on each of your funnels. Clickfunnels order confirmation.
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