Sales Funnel Discussed – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Membership Upwork
Hey everyone, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, and also to do that I intend to reveal you men my very first sales funnel I built as a newbie. Clickfunnels membership upwork.
In fact, this is a image of me right here on the slide. This is me with my shaved head making a potato weapon. Clickfunnels membership upwork. This is the very first, among the really first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, yet we’re gon na speak about simply the basic concepts behind a sales funnel because I think initially people get all complicated, like oh, it’s gon na be actually tough, it’s gon na be hard, yet I desire you to comprehend this is really, truly simple.
So right here is an real potato weapon. I do not recognize if you can see it on the cam or not, however we’re gon na stroll you individuals through this. Clickfunnels membership upwork. When I first developed this with my friend Nate Plohn, I was going to college at the time, I was trying to find out like just how do I earn money on the Internet, and a person stated you need to sell information products.
I resembled, that’s amazing, however I do not know anything about anything, and afterwards that weekend break was spring break, and Nate and I went and we made potato guns and also had a terrific weekend, and afterwards fast forward to such as the next Monday, I’m back in college, resting there sort of like doing the bored college point, and all of a unexpected I was like wait a min, I understand just how to make a potato weapon currently.
Clickfunnels membership upwork. That’s information, can I create a product about that? And so I was going nuts, I went online. At the time, there’s a website you could look to see the number of people were searching for different keywords as well as there were 18,000 people a month searching for the expression just how to make a potato weapon or potato weapon strategies or spud gun strategies, and also nobody had a product, and I resembled light bulb, I’m gon na make a product mentor that.
So I got Nate, we decreased to Home Depot, we obtained a video camera out, we filmed this whole thing, as well as we made our very first, really first product, and I put it online and I really did not know just how to sell anything so I simply had like a basic website.
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The website resembled hey, come and buy my thing, and after that I mosted likely to this thing called Google. Clickfunnels membership upwork. You men might have become aware of it in the past, as well as on Google they had these things right here, as well as on the side there were these ads, therefore I would certainly pay for the Google ad, somebody would click the ad, they ‘d come below, they would certainly see this point, as well as they would certainly be like oh my gosh, I must purchase this DVD so I can learn just how to make a potato gun, and several of them would give me money, as well as at first when we first began selling this, we were selling it for $37 a item, therefore people would purchase that, which was my business, and also I bear in mind placing the ads up and also I was investing regarding $10 a day.
Let me do the math over below, so I was investing $10 a day in ads over below, as well as from that I was averaging regarding one sale a day, all right? Currently, as a college youngster, I’m considering this and also I claimed okay, I provide Mr.Google $10 and then he gives me back 37. That suggests I obtained $27 to put in my pocket. Next day I provided Mr. Google $10, he provided me back 37, I placed 27 in my pocket, and also I kept doing this, and also I resembled I am the most intelligent male alive, and then something bad occurred.
The people over at Google decided they intended to make more money, therefore they transformed their formulas. I’m not gon na get into that, but they changed their algorithm, and so no longer was it like I spend $10 and also I make 37.
Clickfunnels membership upwork. Instead, I began investing $10. Excuse me, like my ad expense rose so I began investing $50 a day to make one sale, fine? Currently I’m not the sharpest tool in the toolbox, yet I gave Google $50 as well as they offered me back 37, and I resembled wait, I lost money, and afterwards I provided 50 and also I lost 37.
That’s 3 or four days, I’m like wait a min. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can’t play this game, and also I remember being discouraged, as well as one day I obtained a phone call from my friend, and also my friend had a comparable business to me.
He said, hi Russell, I think I figured it out. I said, figured what out? Clickfunnels membership upwork. He’s like, I quit, as well as he didn’t call it the funnel, he’s like I produced this point called an upsell. He called it an OTO, one-time deal.
He claimed, what I did is that every single person who acquired my product, I then upsold them something else, as well as I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, and he’s like, well you recognize how you go to McDonald’s and also you undergo the drive-through and you’re like, hey, I wish to get a Big Mac, and the dude’s like cool, do you intend to extremely dimension it? Do you want french fries and a coke with that? And he starts providing you upsells.
I’m like yeah, as well as he’s like if you take a look at the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac yet they make all their revenue when someone gets the french fries or the Coke.
I resembled, okay. Clickfunnels membership upwork. He’s like, now, you’re losing money selling your potato gun DVD. You just obtained ta sell these people french fries as well as a coke and after that you’ll pay, and also I resembled, I still do not quite get it.
He’s like, if somebody buys this, like what’s the next thing you can do? Clickfunnels membership upwork. If you were trying to offer he or she, what’s the next thing you could offer them with? And also I claimed well, when someone gets the DVD the most irritating point is now they need to go to Home Depot and they need to buy the pipelines, and they have to reduce them, as well as like all this things to make this impressive gun, as well as he stated, well suppose rather than you telling them to go buy the stuff, what if you upsold them a set that did this whole thing? I have no idea if this is gon na show up on the video camera or otherwise but I believed it looked kind of cool, therefore he stated, make an upsell where you sell them the package.
So here is, here is the kit, so I did some mathematics and I started calling around as well as I found these people in northern Idaho that in fact made potato gun sets, and also I would spend, I would certainly start selling these for $197, and also now this became my really first funnel ever before.
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Once again, I really did not recognize it was called a funnel at the time, yet someone come, they click the ad, they would certainly see my DVD, they would certainly get my DVD. Clickfunnels membership upwork. On the next page, our upsell states hey, the DVD’s coming, do you want me to ship the pipes with you also so it’ll conserve you a long time? Just $197, people are like that would be fantastic, as well as they would certainly click the switch as well as they would certainly buy it, fine? Now, what occurred, if you check out the mathematics, was interesting is that Google really did not change their ad costs.
They still were charging me $50 a day, right? To ensure that didn’t transform, yet I came right here and also I spent $37, so I lost some money, however then what happened is that out of 3 people who purchased the DVD would purchase this, right? So let’s claim I got a bunch of clicks over here, boom, and also claim there’s 3 people right here that acquired the DVD.
One of these people then would certainly go as well as purchase this. Clickfunnels membership upwork. For every single DVD I marketed, so I made $37, 1/3 of those people bought this, so I take $197, I separate it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, 7 plus five equals 12, 9, 10, 102.
So currently I was making $102 for each single person that purchased the DVD, does that make sense? ‘Cause one out of three bought the kit also, all right? So now I was on Google, I was paying $50 a day in ads, but I was making, generally, $102 a day.
I placed $50 in, I got $102 back, all right, and all of a unexpected, I began looking, I was like I am the most intelligent guy active once more. Clickfunnels membership upwork. I spent $50, I return $102, therefore I was back in business, potato gun sales were cranking, I was having a good time, and then I realized wait a min, potato weapons are great, but the market’s similar to this little.
Like what various other markets could I do this with? And I started thinking, I said well, suppose I did this in rate reading? I fulfilled a guy that was the world’s fastest viewers, Howard Berg, and so we set up a funnel for speed reading and it functioned, and we claimed, what happens if we did this in the dating market? As well as I discovered a person that was a dating expert, we connected it in.
What if we did this with supplements? What if we did? And also we started doing this, and the funnels obviously modify every single time, however the concepts are the same, and I came to be stressed, and also over the next 5 or six years, I released over 100 various funnels in 100 various markets as well as came to be obsessed with it and also it came to be so much enjoyable, but this concept of a funnel operate in any business, therefore what I want you guys to comprehend is this is how straightforward it really is.
It’s not some complex point. Clickfunnels membership upwork. Sometimes we obtain all complicated. It’s extremely simple, so like we get an ad to sell something. Someone purchases that point, after that what’s the next rational thing they need? Well, if they acquired a potato gun, the next point they need is they need a potato weapon kit, which becomes my funnel, and that’s sort of what we take people via.
All right, wish you loved that tutorial about exactly how I turned among my leisure activities into a sales funnel and also transformed it into money and exactly how you can do it too. Clickfunnels membership upwork. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free test together with a whole lot of other truly cool bonus offers that you are gon na love, as well as on top of that I want you to remain tuned ’cause the next video clip is turning up here in concerning five secs.
I’m gon na walk you men via 7 various sales funnel tricks that’ll help increase the conversions and also just how much money you make on every one of your funnels. Clickfunnels membership upwork.
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