Sales Funnel Discussed – Sales Funnel Tutorial For Beginners ( Detailed) – Clickfunnels Delete Contact
Hey everyone, this is Russell Brunson, and today we’re discussing sales funnels tutorials for beginners, and also to do that I want to reveal you men my very first sales funnel I built as a novice. Clickfunnels delete contact.
As a matter of fact, this is a photo of me right here on the slide. This is me with my cut head making a potato weapon. Clickfunnels delete contact. This is the very first, among the very first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, but we’re gon na discuss simply the basic concepts behind a sales funnel due to the fact that I think in the beginning people obtain all made complex, like oh, it’s gon na be actually tough, it’s gon na be hard, yet I desire you to understand this is truly, truly basic.
So below is an real potato weapon. I don’t know if you can see it on the electronic camera or not, but we’re gon na walk you people via this. Clickfunnels delete contact. When I first created this with my friend Nate Plohn, I was most likely to college at the time, I was trying to identify like just how do I make money on the web, and someone said you need to sell information products.
I resembled, that’s outstanding, but I don’t understand anything about anything, and after that that weekend was springtime break, as well as Nate as well as I went and we made potato weapons as well as had a great weekend, and after that fast forward to such as the next Monday, I’m back in school, sitting there kind of like doing the bored institution thing, and all of a abrupt I was like wait a minute, I understand how to make a potato gun currently.
Clickfunnels delete contact. That’s information, can I create a product regarding that? And so I was going crazy, I browsed the web. At the time, there’s a website you could search to see the amount of people were looking for various search phrases and also there were 18,000 people a month searching for the expression how to make a potato gun or potato weapon strategies or spud gun plans, and also no one had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I obtained Nate, we went down to Home Depot, we obtained a video camera out, we recorded this whole thing, and we made our extremely first, very first product, as well as I put it online and also I didn’t understand how to sell anything so I just had like a basic website.
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The website resembled hey, come and also buy my point, and afterwards I went to this point called Google. Clickfunnels delete contact. You individuals may have become aware of it in the past, as well as on Google they had these things right here, and on the side there were these ads, and so I would certainly pay for the Google ad, somebody would click on the ad, they would certainly come by here, they would see this thing, as well as they ‘d be like oh my gosh, I need to acquire this DVD so I can learn how to make a potato gun, as well as some of them would provide me money, as well as initially when we first began selling this, we were selling it for $37 a item, and so people would certainly acquire that, and that was my business, and also I bear in mind putting the ads up and also I was investing concerning $10 a day.
Let me do the mathematics over here, so I was spending $10 a day in ads over below, and from that I was averaging about one sale a day, fine? Now, as a university child, I’m taking a look at this as well as I claimed fine, I offer Mr.Google $10 and after that he provides me back 37. That indicates I obtained $27 to place in my pocket. Next day I offered Mr. Google $10, he gave me back 37, I put 27 in my pocket, as well as I maintained doing this, and also I was like I am the smartest guy to life, and after that something bad happened.
The men over at Google determined they wanted to make even more money, and so they altered their algorithms. I’m not gon na get into that, but they transformed their algorithm, and so no more was it like I spend $10 and I make 37.
Clickfunnels delete contact. Rather, I began investing $10. Excuse me, like my ad cost increased so I began spending $50 a day to make one sale, fine? Now I’m not the sharpest tool in the tool kit, however I offered Google $50 and also they gave me back 37, and I was like wait, I lost money, and then I provided 50 and also I lost 37.
That’s three or four days, I’m like wait a min. This video game draws, I’m losing, therefore I transformed my ads off. I’m like I can not play this video game, as well as I bear in mind being discouraged, and also eventually I got a phone call from my friend, and also my friend had a comparable business to me.
He said, hi there Russell, I believe I figured it out. I stated, figured what out? Clickfunnels delete contact. He’s like, I stopped, and also he didn’t call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, once offer.
He claimed, what I did is that every single individual that got my product, I after that upsold them something else, as well as I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, as well as he’s like, well you understand exactly how you most likely to McDonald’s and you undergo the drive-through and also you’re like, hi, I intend to get a Big Mac, as well as the guy’s like cool, do you want to incredibly dimension it? Do you want fries as well as a coke with that said? As well as he begins providing you upsells.
I’m like yeah, and he’s like if you take a look at the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac yet they make all their profit when someone gets the french fries or the Coke.
I was like, alright. Clickfunnels delete contact. He’s like, today, you’re losing money selling your potato gun DVD. You just obtained ta sell these men french fries as well as a coke and afterwards you’ll pay, and also I was like, I still do not quite get it.
He’s like, if somebody acquires this, like what’s the next point you can do? Clickfunnels delete contact. If you were attempting to serve he or she, what’s the next point you could offer them with? And also I claimed well, when somebody buys the DVD the most aggravating thing is currently they need to go to Home Depot and also they need to buy the pipelines, and they have to cut them, as well as like all this stuff to make this incredible weapon, and also he said, well what happens if rather than you telling them to go acquire the stuff, what if you upsold them a set that did this whole thing? I have no concept if this is gon na appear on the video camera or not but I thought it looked type of cool, and so he stated, make an upsell where you sell them the kit.
So here is, right here is the kit, so I did some mathematics and also I started calling about and also I found these individuals in northern Idaho that actually made potato gun kits, and also I would certainly spend, I would certainly start selling these for $197, and also currently this became my extremely first funnel ever before.
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Once again, I really did not understand it was called a funnel at the time, but someone come, they click the ad, they would see my DVD, they would get my DVD. Clickfunnels delete contact. On the next page, our upsell states hey, the DVD’s coming, do you want me to deliver the pipes with you too so it’ll conserve you a long time? Just $197, people resemble that would be amazing, as well as they would certainly click the button and they would certainly buy it, okay? Now, what occurred, if you check out the mathematics, was fascinating is that Google really did not change their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t transform, but I came right here as well as I spent $37, so I lost some money, but then what happened is that out of three people that got the DVD would get this, right? So allow’s say I got a bunch of clicks over right here, boom, and also state there’s 3 people right here that purchased the DVD.
One of these people then would certainly go and also purchase this. Clickfunnels delete contact. For every DVD I marketed, so I made $37, 1/3 of those people acquired this, so I take $197, I separate it by three. If I do the math on that particular, that’s $65. So if I take $65 plus $37, seven plus five equals 12, 9, 10, 102.
So currently I was making $102 for every single individual that purchased the DVD, does that make good sense? ‘Cause one out of three acquired the kit also, all right? So now I was on Google, I was paying $50 a day in ads, yet I was making, typically, $102 a day.
I put $50 in, I obtained $102 back, fine, and all of a sudden, I started looking, I resembled I am the smartest man to life once more. Clickfunnels delete contact. I spent $50, I come back $102, therefore I was back in business, potato weapon sales were cranking, I was having fun, and after that I recognized wait a minute, potato weapons are great, yet the market’s such as this little.
Like what other markets could I do this with? And also I started believing, I stated well, what if I did this in speed reading? I satisfied a person who was the globe’s fastest reader, Howard Berg, therefore we established a funnel for rate reading and also it worked, and we stated, suppose we did this in the dating market? As well as I discovered a person who was a dating expert, we plugged it in.
Suppose we did this with supplements? What happens if we did? And we started doing this, as well as the funnels obviously tweak every single time, yet the concepts coincide, and also I became stressed, and also over the next five or 6 years, I launched over 100 different funnels in 100 different markets as well as became obsessed with it as well as it ended up being so much enjoyable, however this principle of a funnel works in any kind of business, and so what I desire you individuals to understand is this is exactly how straightforward it actually is.
It’s not some difficult thing. Clickfunnels delete contact. In some cases we get all made complex. It’s really easy, so like we get an ad to sell something. Someone acquires that thing, after that what’s the next rational thing they require? Well, if they bought a potato weapon, the next point they require is they need a potato gun package, and that becomes my funnel, and that’s kind of what we take people through.
All right, wish you liked that tutorial about exactly how I turned among my leisure activities into a sales funnel and also turned it into money and also just how you can do it as well. Clickfunnels delete contact. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial together with a whole bunch of other really cool benefits that you are gon na love, and on top of that I want you to remain tuned ’cause the next video is showing up below in about five secs.
I’m gon na walk you people with seven different sales funnel secrets that’ll help increase the conversions as well as how much money you make on each of your funnels. Clickfunnels delete contact.
Clickfunnels Delete Contact