Sales Funnel Clarified – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Css
Hey everyone, this is Russell Brunson, and also today we’re speaking about sales funnels tutorials for beginners, and to do that I want to show you people my very first sales funnel I built as a newbie. Clickfunnels css.
In fact, this is a picture of me here on the slide. This is me with my cut head making a potato weapon. Clickfunnels css. This is the very first, among the extremely first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, but we’re gon na discuss simply the basic concepts behind a sales funnel because I believe initially people get all complicated, like oh, it’s gon na be really challenging, it’s gon na be hard, however I desire you to recognize this is actually, really easy.
So below is an actual potato weapon. I don’t recognize if you can see it on the cam or not, yet we’re gon na walk you guys through this. Clickfunnels css. When I first developed this with my pal Nate Plohn, I was most likely to college at the time, I was trying to figure out like exactly how do I earn money on the web, and someone claimed you should sell information products.
I was like, that’s amazing, yet I do not recognize anything regarding anything, and after that that weekend break was springtime break, as well as Nate and I went and also we made potato weapons and also had a fantastic weekend break, and after that fast forward to like the next Monday, I’m back in institution, sitting there kind of like doing the bored institution thing, and all of a unexpected I resembled wait a minute, I recognize just how to make a potato gun now.
Clickfunnels css. That’s information, can I create a product about that? Therefore I was going crazy, I went online. At the time, there’s a website you can search to see how many people were searching for different keywords and also there were 18,000 people a month searching for the phrase exactly how to make a potato weapon or potato weapon strategies or potato gun plans, and nobody had a product, as well as I resembled light bulb, I’m gon na make a product training that.
So I obtained Nate, we decreased to Home Depot, we obtained a video camera out, we filmed this whole thing, as well as we made our very first, very first product, and also I put it online and I didn’t understand exactly how to sell anything so I just had like a basic website.
Choosing A Clickfunnels Alternative – Clickfunnels Css
The website was like hey, come and buy my thing, and after that I mosted likely to this thing called Google. Clickfunnels css. You men might have come across it before, and on Google they had these points right here, and also on the side there were these ads, and so I would pay for the Google ad, somebody would certainly click the ad, they ‘d come over below, they would see this thing, and also they would certainly resemble oh my gosh, I have to get this DVD so I can learn how to make a potato gun, as well as a few of them would certainly provide me money, and initially when we first began selling this, we were selling it for $37 a piece, and so people would certainly acquire that, and that was my business, and also I bear in mind placing the ads up and also I was spending about $10 a day.
Let me do the math over right here, so I was investing $10 a day in ads over here, and from that I was balancing regarding one sale a day, alright? Currently, as a college kid, I’m taking a look at this as well as I said fine, I give Mr.Google $10 and after that he offers me back 37. That suggests I got $27 to put in my pocket. Next day I provided Mr. Google $10, he gave me back 37, I placed 27 in my pocket, and also I kept doing this, and I resembled I am the smartest man alive, and after that something evil happened.
The people over at Google decided they wanted to make even more money, therefore they transformed their algorithms. I’m not gon na enter that, yet they changed their formula, and so no longer was it like I spend $10 as well as I make 37.
Clickfunnels css. Rather, I started investing $10. Excuse me, like my ad cost rose so I began investing $50 a day to make one sale, fine? Currently I’m not the sharpest tool in the tool kit, yet I gave Google $50 as well as they provided me back 37, and I was like wait, I lost money, and after that I gave them 50 as well as I lost 37.
That’s three or 4 days, I’m like wait a minute. This game sucks, I’m losing, therefore I transformed my ads off. I’m like I can not play this game, and also I bear in mind being discouraged, and also one day I obtained a phone call from my friend, and also my friend had a comparable business to me.
He said, hi there Russell, I assume I figured it out. I stated, figured what out? Clickfunnels css. He’s like, I quit, and he didn’t call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, one time offer.
He said, what I did is that every individual who got my product, I after that upsold them something else, and I resembled, well why would certainly I do that? He’s like, well, have you ever before been to McDonald’s prior to? I’m like yeah, as well as he’s like, well you know how you go to McDonald’s and you experience the drive-through as well as you’re like, hey, I intend to get a Big Mac, and also the guy’s like cool, do you wish to super dimension it? Do you desire french fries as well as a coke with that? And he starts using you upsells.
I’m like yeah, and also he’s like if you look at the math, he’s like, McDonald’s in fact sheds money selling a Big Mac yet they make all their revenue when somebody purchases the french fries or the Coke.
I resembled, all right. Clickfunnels css. He’s like, today, you’re losing money selling your potato gun DVD. You just obtained ta sell these guys fries as well as a coke and after that you’ll be profitable, as well as I was like, I still don’t fairly get it.
He’s like, if somebody gets this, like what’s the next point you can do? Clickfunnels css. If you were trying to serve this person, what’s the next point you could serve them with? As well as I stated well, when a person buys the DVD the most irritating thing is currently they have to go to Home Depot and they need to buy the pipelines, and also they need to reduce them, and like all this stuff to make this amazing weapon, as well as he said, well what happens if as opposed to you telling them to go purchase right stuff, what if you upsold them a set that did this whole thing? I have no suggestion if this is gon na turn up on the cam or not however I assumed it looked kind of cool, and so he claimed, make an upsell where you sell them the kit.
So below is, here is the kit, so I did some math and I began calling around and also I found these men in north Idaho that in fact made potato weapon kits, and I would spend, I would start selling these for $197, and currently this became my really first funnel ever.
Best Clickfunnels Funnels – Clickfunnels Css
Once again, I really did not understand it was called a funnel at the time, but a person come, they click the ad, they would see my DVD, they would certainly buy my DVD. Clickfunnels css. On the next page, our upsell claims hey, the DVD’s coming, do you desire me to deliver the pipelines with you as well so it’ll save you time? Simply $197, people are like that would certainly be superb, and also they would certainly click the button and also they would certainly buy it, alright? Now, what happened, if you take a look at the math, was interesting is that Google really did not transform their ad costs.
They still were charging me $50 a day, right? To ensure that didn’t transform, but I came here and also I invested $37, so I lost some money, but after that what happened is that out of 3 people who acquired the DVD would acquire this, right? So allow’s claim I got a lot of clicks over below, boom, and state there’s three people right here that got the DVD.
Among these people then would certainly go and also purchase this. Clickfunnels css. For every single DVD I marketed, so I made $37, 1/3 of those people purchased this, so I take $197, I divide it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus five equates to 12, nine, 10, 102.
So now I was making $102 for every single single person that acquired the DVD, does that make sense? ‘Cause one out of three bought the set too, all right? So currently I was on Google, I was paying $50 a day in ads, yet I was making, usually, $102 a day.
I put $50 in, I got $102 back, all right, and all of a unexpected, I started looking, I was like I am the most intelligent male to life again. Clickfunnels css. I spent $50, I get back $102, therefore I was back in business, potato gun sales were cranking, I was enjoying, and then I understood wait a minute, potato weapons are excellent, but the market’s like this little.
Like what other markets could I do this with? And I started thinking, I claimed well, what happens if I did this in rate analysis? I met a person that was the globe’s fastest reader, Howard Berg, therefore we established a funnel for speed reading and it functioned, and we claimed, suppose we did this in the dating market? As well as I discovered somebody who was a dating expert, we connected it in.
What if we did this with supplements? What happens if we did? And we started doing this, and the funnels undoubtedly fine-tune every single time, however the concepts are the same, and also I came to be consumed, and over the next 5 or 6 years, I launched over 100 different funnels in 100 various markets and also ended up being consumed with it and also it ended up being a lot enjoyable, yet this principle of a funnel works in any kind of business, and so what I want you men to recognize is this is exactly how simple it actually is.
It’s not some complicated point. Clickfunnels css. Sometimes we obtain all complicated. It’s very simple, so like we acquire an ad to sell something. Somebody gets that thing, after that what’s the next rational thing they require? Well, if they bought a potato gun, the next thing they require is they need a potato weapon kit, and that becomes my funnel, and that’s type of what we take people with.
All right, hope you enjoyed that tutorial concerning how I turned one of my pastimes right into a sales funnel and also transformed it into money as well as how you can do it too. Clickfunnels css. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, obtain a free trial together with a entire lot of various other really cool rewards that you are gon na love, and on top of that I desire you to stay tuned ’cause the next video clip is showing up right here in about five seconds.
I’m gon na walk you people through 7 various sales funnel tricks that’ll help increase the conversions as well as just how much money you make on each of your funnels. Clickfunnels css.