Sales Funnel Discussed – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Create Paid Webinar
Hey everyone, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, and to do that I intend to reveal you guys my extremely first sales funnel I built as a newbie. Clickfunnels create paid webinar.
In fact, this is a photo of me here on the slide. This is me with my shaved head making a potato weapon. Clickfunnels create paid webinar. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, but we’re gon na discuss simply the basic concepts behind a sales funnel since I believe initially people get all complicated, like oh, it’s gon na be truly tough, it’s gon na be hard, yet I want you to comprehend this is truly, actually easy.
So here is an actual potato weapon. I don’t know if you can see it on the video camera or otherwise, yet we’re gon na stroll you guys with this. Clickfunnels create paid webinar. When I first produced this with my buddy Nate Plohn, I was most likely to university at the time, I was attempting to figure out like how do I generate income on the Internet, as well as a person claimed you need to sell information products.
I was like, that’s outstanding, however I do not recognize anything concerning anything, and then that weekend was spring break, and also Nate and I went and also we made potato weapons and had a excellent weekend, and after that fast forward to such as the next Monday, I’m back in college, sitting there type of like doing the bored school thing, and all of a sudden I was like wait a min, I recognize how to make a potato gun now.
Clickfunnels create paid webinar. That’s information, can I create a product regarding that? And so I was freaking out, I browsed the web. At the time, there’s a website you can search to see the amount of people were searching for various keywords and there were 18,000 people a month looking for the phrase how to make a potato weapon or potato gun strategies or potato weapon strategies, as well as no one had a product, as well as I resembled light bulb, I’m gon na make a product training that.
So I got Nate, we dropped to Home Depot, we got a camera out, we filmed this whole thing, and also we made our really first, very first product, and I place it online and I really did not know just how to sell anything so I just had like a basic website.
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The website resembled hi there, come as well as acquire my thing, and after that I went to this point called Google. Clickfunnels create paid webinar. You people may have heard of it previously, and also on Google they had these things right here, as well as on the side there were these ads, therefore I would spend for the Google ad, a person would certainly click on the ad, they would certainly come over right here, they would certainly see this thing, as well as they ‘d be like oh my gosh, I have to purchase this DVD so I can learn exactly how to make a potato weapon, and also some of them would give me money, and also initially when we first started selling this, we were selling it for $37 a piece, therefore people would buy that, which was my business, and I keep in mind putting the ads up as well as I was spending about $10 a day.
Let me do the mathematics over right here, so I was spending $10 a day in ads over below, and also from that I was balancing regarding one sale a day, alright? Currently, as a university youngster, I’m checking out this and also I claimed fine, I give Mr.Google $10 and after that he gives me back 37. That indicates I got $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I placed 27 in my pocket, and also I kept doing this, and also I was like I am the most intelligent guy to life, and afterwards something evil occurred.
The individuals over at Google decided they wanted to make more money, therefore they transformed their formulas. I’m not gon na enter into that, yet they changed their algorithm, therefore no longer was it like I spend $10 as well as I make 37.
Clickfunnels create paid webinar. Instead, I began spending $10. Excuse me, like my ad price rose so I started investing $50 a day to make one sale, okay? Currently I’m not the sharpest tool in the toolbox, yet I provided Google $50 as well as they offered me back 37, and also I resembled delay, I lost money, and then I provided 50 as well as I lost 37.
That’s three or 4 days, I’m like wait a min. This video game sucks, I’m losing, therefore I turned my ads off. I’m like I can not play this game, and I remember being discouraged, and also someday I got a call from my friend, as well as my friend had a comparable business to me.
He said, hey Russell, I believe I figured it out. I stated, figured what out? Clickfunnels create paid webinar. He’s like, I stopped, and also he really did not call it the funnel, he’s like I produced this point called an upsell. He called it an OTO, one-time deal.
He stated, what I did is that each and every single person who got my product, I then upsold them another thing, and also I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and also he’s like, well you recognize exactly how you most likely to McDonald’s as well as you experience the drive-through and you’re like, hi there, I wish to purchase a Big Mac, and also the guy’s like cool, do you wish to extremely dimension it? Do you want french fries as well as a coke keeping that? And he starts supplying you upsells.
I’m like yeah, and also he’s like if you look at the mathematics, he’s like, McDonald’s actually sheds money selling a Big Mac but they make all their earnings when somebody gets the fries or the Coke.
I resembled, alright. Clickfunnels create paid webinar. He’s like, today, you’re losing money selling your potato gun DVD. You simply got ta sell these guys fries and also a coke and then you’ll pay, and also I was like, I still do not fairly get it.
He’s like, if a person acquires this, like what’s the next thing you can do? Clickfunnels create paid webinar. If you were trying to offer he or she, what’s the next thing you could serve them with? As well as I stated well, when a person acquires the DVD the most frustrating thing is currently they need to go to Home Depot as well as they have to acquire the pipes, and also they need to cut them, and like all this stuff to make this amazing weapon, and also he claimed, well what if instead of you telling them to go buy right stuff, suppose you upsold them a package that did this whole thing? I have no concept if this is gon na appear on the video camera or not however I assumed it looked kind of cool, therefore he stated, make an upsell where you sell them the package.
So here is, here is the kit, so I did some math as well as I started calling around and I located these people in north Idaho who actually made potato weapon packages, and I would certainly spend, I would start selling these for $197, and now this became my really first funnel ever.
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Once more, I really did not recognize it was called a funnel at the time, however somebody come, they click the ad, they would see my DVD, they would certainly purchase my DVD. Clickfunnels create paid webinar. On the next page, our upsell says hey, the DVD’s coming, do you desire me to deliver the pipes with you too so it’ll save you time? Just $197, people resemble that would be wonderful, and also they would certainly click the button and also they would certainly buy it, all right? Currently, what happened, if you look at the math, was interesting is that Google really did not transform their ad costs.
They still were charging me $50 a day, right? To ensure that really did not change, yet I came here and also I spent $37, so I lost some money, but then what took place is that one out of 3 people who bought the DVD would certainly get this, right? So let’s say I obtained a number of clicks over below, boom, as well as say there’s three people right here that got the DVD.
One of these people then would certainly go and acquire this. Clickfunnels create paid webinar. For every single DVD I offered, so I made $37, 1/3 of those people purchased this, so I take $197, I divide it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, seven plus five equates to 12, 9, 10, 102.
So now I was making $102 for each single person that purchased the DVD, does that make sense? ‘Cause one out of 3 got the set too, alright? So currently I got on Google, I was paying $50 a day in ads, but I was making, on average, $102 a day.
I placed $50 in, I got $102 back, all right, and all of a abrupt, I started looking, I resembled I am the smartest man active again. Clickfunnels create paid webinar. I spent $50, I get back $102, therefore I was back in business, potato weapon sales were cranking, I was having a good time, and after that I recognized wait a min, potato guns are good, yet the marketplace’s similar to this little.
Like what various other markets could I do this with? And also I started believing, I claimed well, what if I did this in rate analysis? I satisfied a person that was the world’s fastest reader, Howard Berg, therefore we established a funnel for speed analysis and also it functioned, and also we claimed, suppose we did this in the dating market? And I discovered someone that was a dating expert, we connected it in.
What if we did this with supplements? What if we did? And we started doing this, and also the funnels undoubtedly modify each and every single time, yet the concepts coincide, and also I came to be obsessed, as well as over the next 5 or 6 years, I launched over 100 various funnels in 100 various markets as well as came to be consumed with it and it became so much fun, but this principle of a funnel operate in any kind of business, and so what I want you individuals to understand is this is just how straightforward it truly is.
It’s not some complex thing. Clickfunnels create paid webinar. Occasionally we get all made complex. It’s really easy, so like we purchase an ad to sell something. Somebody purchases that point, after that what’s the next rational thing they require? Well, if they bought a potato weapon, the next thing they need is they require a potato gun set, and that becomes my funnel, which’s sort of what we take people through.
All right, wish you enjoyed that tutorial concerning just how I transformed one of my hobbies right into a sales funnel and also turned it into money and also just how you can do it too. Clickfunnels create paid webinar. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, get a free trial together with a whole number of other actually cool bonuses that you are gon na love, and in addition to that I desire you to remain tuned ’cause the next video clip is showing up below in concerning 5 secs.
I’m gon na stroll you guys through seven different sales funnel secrets that’ll help increase the conversions and also just how much money you make on each of your funnels. Clickfunnels create paid webinar.
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