Sales Funnel Discussed – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels Button Download
Hey everyone, this is Russell Brunson, as well as today we’re speaking about sales funnels tutorials for beginners, as well as to do that I wish to show you men my extremely first sales funnel I built as a beginner. Clickfunnels button download.
As a matter of fact, this is a photo of me below on the slide. This is me with my shaved head making a potato gun. Clickfunnels button download. This is the very first, among the really first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato weapons ’cause I am a potato gun expert, but we’re gon na talk about simply the basic concepts behind a sales funnel because I think initially people get all complicated, like oh, it’s gon na be really challenging, it’s gon na be hard, however I want you to comprehend this is really, really straightforward.
So here is an real potato gun. I don’t understand if you can see it on the cam or not, yet we’re gon na stroll you men through this. Clickfunnels button download. When I first developed this with my pal Nate Plohn, I was most likely to college at the time, I was attempting to identify like just how do I earn money on the Internet, and somebody stated you should sell information products.
I resembled, that’s incredible, however I don’t recognize anything regarding anything, and after that that weekend was spring break, and also Nate and also I went and also we made potato weapons as well as had a fantastic weekend, and then fast forward to such as the next Monday, I’m back in institution, sitting there type of like doing the bored college thing, and all of a abrupt I resembled wait a minute, I know just how to make a potato gun currently.
Clickfunnels button download. That’s information, can I create a product about that? And so I was going crazy, I went online. At the time, there’s a website you might look to see how many people were looking for different key words as well as there were 18,000 people a month searching for the expression just how to make a potato weapon or potato gun plans or spud weapon strategies, and also no one had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we decreased to Home Depot, we obtained a camera out, we recorded this whole thing, and we made our extremely first, really first product, and also I put it online as well as I didn’t understand how to sell anything so I simply had like a basic website.
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The website was like hello, come and acquire my thing, and after that I mosted likely to this thing called Google. Clickfunnels button download. You people might have come across it before, as well as on Google they had these things right here, as well as on the side there were these ads, and so I would certainly spend for the Google ad, someone would click the ad, they would certainly come by here, they would certainly see this thing, as well as they would certainly resemble oh my gosh, I must buy this DVD so I can learn how to make a potato weapon, and a few of them would offer me money, and at first when we first started selling this, we were selling it for $37 a piece, and so people would acquire that, and that was my business, as well as I keep in mind placing the ads up and I was investing regarding $10 a day.
Let me do the mathematics over here, so I was investing $10 a day in ads over below, and also from that I was balancing about one sale a day, all right? Currently, as a university kid, I’m taking a look at this as well as I claimed alright, I offer Mr.Google $10 and then he provides me back 37. That indicates I obtained $27 to put in my pocket. Next day I offered Mr. Google $10, he gave me back 37, I placed 27 in my pocket, as well as I kept doing this, and I was like I am the most intelligent man to life, and after that something bad occurred.
The individuals over at Google decided they wished to make even more money, therefore they altered their algorithms. I’m not gon na get involved in that, but they altered their formula, therefore no longer was it like I spend $10 as well as I make 37.
Clickfunnels button download. Instead, I started spending $10. Excuse me, like my ad cost went up so I began investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, however I offered Google $50 as well as they offered me back 37, and also I was like delay, I lost money, and then I gave them 50 and also I lost 37.
That’s 3 or four days, I’m like wait a min. This video game sucks, I’m losing, therefore I transformed my ads off. I’m like I can not play this game, and I keep in mind being irritated, as well as someday I got a phone call from my friend, and my friend had a comparable business to me.
He said, hey Russell, I assume I figured it out. I stated, figured what out? Clickfunnels button download. He’s like, I stopped, and he didn’t call it the funnel, he’s like I created this point called an upsell. He called it an OTO, once offer.
He stated, what I did is that every single person that bought my product, I then upsold them something else, and also I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and also he’s like, well you understand how you go to McDonald’s and also you undergo the drive-through and also you’re like, hi there, I want to buy a Big Mac, as well as the guy’s like cool, do you intend to incredibly size it? Do you desire fries and a coke keeping that? And he begins providing you upsells.
I’m like yeah, and he’s like if you look at the math, he’s like, McDonald’s really sheds money selling a Big Mac yet they make all their revenue when somebody buys the french fries or the Coke.
I resembled, okay. Clickfunnels button download. He’s like, right now, you’re losing money selling your potato weapon DVD. You just obtained ta sell these men fries and a coke and afterwards you’ll pay, and also I resembled, I still do not quite get it.
He’s like, if someone gets this, like what’s the next point you can do? Clickfunnels button download. If you were trying to offer this person, what’s the next point you could serve them with? And I claimed well, when a person purchases the DVD the most irritating thing is currently they need to go to Home Depot and also they need to acquire the pipes, as well as they have to cut them, and like all this things to make this remarkable gun, as well as he stated, well what if instead of you telling them to go acquire the stuff, suppose you upsold them a kit that did this whole thing? I have no idea if this is gon na turn up on the electronic camera or not however I assumed it looked kind of cool, therefore he stated, make an upsell where you sell them the package.
So here is, here is the package, so I did some math and also I started calling around as well as I located these people in north Idaho who in fact made potato weapon packages, as well as I would spend, I would begin selling these for $197, as well as now this became my very first funnel ever.
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Again, I really did not recognize it was called a funnel at the time, yet somebody come, they click on the ad, they would certainly see my DVD, they would get my DVD. Clickfunnels button download. On the next page, our upsell claims hey, the DVD’s coming, do you desire me to ship the pipelines with you also so it’ll save you some time? Simply $197, people are like that would be amazing, as well as they would certainly click the button and also they would buy it, okay? Currently, what occurred, if you check out the mathematics, was interesting is that Google really did not change their ad costs.
They still were charging me $50 a day, right? To ensure that really did not transform, but I came right here and also I spent $37, so I lost some money, yet then what occurred is that a person out of three people who acquired the DVD would certainly acquire this, right? So allow’s claim I obtained a lot of clicks over below, boom, as well as state there’s three people right here that acquired the DVD.
One of these people after that would certainly go as well as get this. Clickfunnels button download. For each DVD I marketed, so I made $37, 1/3 of those people bought this, so I take $197, I split it by three. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus five amounts to 12, nine, 10, 102.
So currently I was making $102 for each single person that bought the DVD, does that make sense? ‘Cause one out of 3 got the package too, okay? So currently I was on Google, I was paying $50 a day in ads, however I was making, on average, $102 a day.
I placed $50 in, I got $102 back, all right, and all of a abrupt, I began looking, I was like I am the smartest male to life once again. Clickfunnels button download. I invested $50, I come back $102, and so I was back in business, potato weapon sales were cranking, I was having fun, and afterwards I understood wait a min, potato guns are great, however the market’s similar to this little.
Like what various other markets could I do this with? As well as I started believing, I stated well, suppose I did this in speed reading? I satisfied a guy who was the globe’s fastest viewers, Howard Berg, and so we established a funnel for speed reading and it worked, and we said, what if we did this in the dating market? As well as I discovered someone who was a dating expert, we plugged it in.
What if we did this with supplements? What if we did? And we started doing this, and also the funnels undoubtedly fine-tune each and every single time, yet the concepts are the same, as well as I ended up being stressed, as well as over the next five or six years, I introduced over 100 different funnels in 100 various markets as well as became stressed with it and it became so much enjoyable, yet this idea of a funnel works in any business, therefore what I desire you individuals to comprehend is this is just how easy it really is.
It’s not some complicated thing. Clickfunnels button download. Often we obtain all complicated. It’s really straightforward, so like we purchase an ad to sell something. Someone buys that thing, after that what’s the next logical point they need? Well, if they bought a potato gun, the next point they need is they need a potato gun package, and that becomes my funnel, which’s sort of what we take people via.
All right, hope you loved that tutorial concerning just how I turned among my leisure activities into a sales funnel as well as transformed it into money and exactly how you can do it too. Clickfunnels button download. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, get a free test together with a whole lot of other truly cool bonus offers that you are gon na love, and in addition to that I want you to remain tuned ’cause the next video clip is coming up here in about five seconds.
I’m gon na walk you people through seven various sales funnel tricks that’ll help increase the conversions and also just how much money you make on every one of your funnels. Clickfunnels button download.
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