Sales Funnel Described – Sales Funnel Tutorial For Beginners (Step By Step) – Clickfunnels And Paypal Subscribe
Hey everyone, this is Russell Brunson, and also today we’re talking about sales funnels tutorials for beginners, and to do that I want to show you men my very first sales funnel I built as a newbie. Clickfunnels and paypal subscribe.
As a matter of fact, this is a photo of me right here on the slide. This is me with my cut head making a potato weapon. Clickfunnels and paypal subscribe. This is the really first, one of the extremely first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, however we’re gon na speak about simply the basic concepts behind a sales funnel since I think at first people get all complicated, like oh, it’s gon na be truly tough, it’s gon na be hard, but I desire you to recognize this is actually, truly straightforward.
So right here is an real potato gun. I do not understand if you can see it on the cam or not, but we’re gon na stroll you men through this. Clickfunnels and paypal subscribe. When I first produced this with my friend Nate Plohn, I was going to university at the time, I was trying to identify like just how do I generate income on the web, and a person said you ought to sell information products.
I resembled, that’s outstanding, but I do not recognize anything regarding anything, and afterwards that weekend was spring break, and also Nate and also I went and we made potato weapons and also had a great weekend break, and then fast forward to like the next Monday, I’m back in school, sitting there sort of like doing the bored school thing, and all of a abrupt I resembled wait a min, I recognize how to make a potato weapon now.
Clickfunnels and paypal subscribe. That’s information, can I create a product concerning that? Therefore I was going nuts, I browsed the web. At the time, there’s a website you could browse to see the number of people were looking for various key words as well as there were 18,000 people a month looking for the phrase just how to make a potato weapon or potato gun strategies or spud weapon strategies, and no one had a product, as well as I resembled light bulb, I’m gon na make a product training that.
So I obtained Nate, we decreased to Home Depot, we got a camera out, we filmed this whole thing, and we made our really first, extremely first product, and also I place it online and I didn’t recognize just how to sell anything so I simply had like a basic website.
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The website resembled hello, come as well as purchase my point, and after that I mosted likely to this thing called Google. Clickfunnels and paypal subscribe. You guys might have come across it before, and on Google they had these things right here, and also on the side there were these ads, and so I would certainly pay for the Google ad, somebody would certainly click on the ad, they would certainly come by below, they would certainly see this thing, and also they ‘d be like oh my gosh, I must acquire this DVD so I can learn how to make a potato weapon, and a few of them would provide me money, and initially when we first began selling this, we were selling it for $37 a piece, and so people would acquire that, which was my business, and also I remember placing the ads up and also I was spending about $10 a day.
Let me do the mathematics over below, so I was spending $10 a day in ads over below, as well as from that I was balancing about one sale a day, alright? Currently, as a university youngster, I’m considering this and I said fine, I offer Mr.Google $10 and afterwards he gives me back 37. That indicates I got $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I put 27 in my pocket, and I maintained doing this, and also I resembled I am the most intelligent guy to life, and afterwards something bad happened.
The people over at Google determined they intended to make more money, therefore they changed their formulas. I’m not gon na enter into that, yet they changed their formula, and so no more was it like I spend $10 as well as I make 37.
Clickfunnels and paypal subscribe. Rather, I started investing $10. Excuse me, like my ad cost went up so I began investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, but I gave Google $50 and also they gave me back 37, and I resembled delay, I lost money, and then I gave them 50 and I lost 37.
That’s three or four days, I’m like wait a minute. This video game sucks, I’m losing, and so I turned my ads off. I’m like I can not play this game, as well as I remember being annoyed, as well as someday I got a call from my friend, and also my friend had a similar business to me.
He stated, hi Russell, I think I figured it out. I stated, figured what out? Clickfunnels and paypal subscribe. He’s like, I quit, and he didn’t call it the funnel, he’s like I produced this point called an upsell. He called it an OTO, one time deal.
He stated, what I did is that every person who bought my product, I then upsold them another thing, and also I resembled, well why would certainly I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, as well as he’s like, well you recognize how you most likely to McDonald’s as well as you go through the drive-through and you’re like, hi, I want to purchase a Big Mac, and the man’s like cool, do you want to super dimension it? Do you desire fries and a coke with that? As well as he begins offering you upsells.
I’m like yeah, and he’s like if you check out the mathematics, he’s like, McDonald’s in fact sheds money selling a Big Mac however they make all their profit when a person purchases the french fries or the Coke.
I was like, okay. Clickfunnels and paypal subscribe. He’s like, today, you’re losing money selling your potato weapon DVD. You simply got ta sell these people fries and also a coke and afterwards you’ll pay, as well as I was like, I still don’t fairly get it.
He’s like, if a person buys this, like what’s the next point you can do? Clickfunnels and paypal subscribe. If you were attempting to serve this person, what’s the next thing you could serve them with? As well as I claimed well, when someone gets the DVD the most irritating point is now they need to go to Home Depot and also they have to acquire the pipes, as well as they have to reduce them, and also like all this things to make this remarkable gun, and also he said, well what if instead of you telling them to go purchase the stuff, what happens if you upsold them a kit that did this whole thing? I have no suggestion if this is gon na show up on the camera or not yet I assumed it looked sort of cool, therefore he claimed, make an upsell where you sell them the kit.
So below is, right here is the kit, so I did some math and also I began calling around and also I found these guys in northern Idaho who actually made potato gun sets, as well as I would certainly spend, I would begin selling these for $197, and currently this became my really first funnel ever before.
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Again, I really did not recognize it was called a funnel at the time, yet somebody come, they click on the ad, they would certainly see my DVD, they would certainly acquire my DVD. Clickfunnels and paypal subscribe. On the next page, our upsell claims hey, the DVD’s coming, do you want me to deliver the pipelines with you as well so it’ll save you time? Just $197, people resemble that would certainly be fantastic, and also they ‘d click the switch as well as they would certainly buy it, all right? Now, what occurred, if you look at the mathematics, was intriguing is that Google didn’t alter their ad costs.
They still were charging me $50 a day, right? To make sure that really did not transform, however I came here and also I invested $37, so I lost some money, yet then what happened is that one out of three people who acquired the DVD would certainly buy this, right? So let’s say I obtained a number of clicks over right here, boom, and also state there’s 3 people right here that bought the DVD.
Among these people then would certainly go and get this. Clickfunnels and paypal subscribe. For every single DVD I sold, so I made $37, 1/3 of those people purchased this, so I take $197, I separate it by 3. If I do the math on that, that’s $65. So if I take $65 plus $37, seven plus 5 equals 12, nine, 10, 102.
So now I was making $102 for every single person that purchased the DVD, does that make good sense? ‘Cause one out of 3 bought the package also, fine? So currently I got on Google, I was paying $50 a day in ads, but I was making, generally, $102 a day.
I put $50 in, I got $102 back, all right, and all of a sudden, I began looking, I was like I am the smartest guy alive once more. Clickfunnels and paypal subscribe. I spent $50, I return $102, therefore I was back in business, potato gun sales were cranking, I was enjoying, and afterwards I realized wait a min, potato weapons are excellent, but the marketplace’s similar to this little.
Like what other markets could I do this with? And I started believing, I said well, what if I did this in speed analysis? I met a person that was the globe’s fastest viewers, Howard Berg, and so we set up a funnel for rate analysis and it functioned, as well as we claimed, suppose we did this in the dating market? And also I discovered a person who was a dating expert, we plugged it in.
What happens if we did this with supplements? What happens if we did? And also we started doing this, and also the funnels clearly modify each and every single time, but the concepts coincide, and I came to be consumed, as well as over the next five or six years, I launched over 100 different funnels in 100 various markets and also came to be consumed with it and it became a lot enjoyable, however this concept of a funnel works in any kind of business, and so what I want you men to comprehend is this is how straightforward it actually is.
It’s not some complex point. Clickfunnels and paypal subscribe. Often we obtain all made complex. It’s very basic, so like we purchase an ad to sell something. Someone gets that thing, after that what’s the next sensible thing they require? Well, if they bought a potato weapon, the next point they need is they need a potato weapon set, and that becomes my funnel, which’s sort of what we take people through.
All right, hope you enjoyed that tutorial concerning exactly how I transformed among my leisure activities right into a sales funnel and also turned it right into money and exactly how you can do it also. Clickfunnels and paypal subscribe. If you don’t have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free test along with a entire lot of various other actually cool benefits that you are gon na love, as well as on top of that I desire you to stay tuned ’cause the next video clip is coming up right here in regarding five secs.
I’m gon na walk you men via seven different sales funnel keys that’ll help increase the conversions as well as just how much money you make on each of your funnels. Clickfunnels and paypal subscribe.
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