Sales Funnel Described – Sales Funnel Tutorial For Beginners ( Detailed) – Click funnels uses A Direct Up-sell To Offer You A Yearly Alternative With 2 Months
Hey everybody, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, and also to do that I wish to reveal you men my very first sales funnel I built as a beginner. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months.
Actually, this is a photo of me below on the slide. This is me with my shaved head making a potato gun. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. This is the extremely first, among the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, however we’re gon na discuss simply the basic concepts behind a sales funnel since I think in the beginning people obtain all made complex, like oh, it’s gon na be really tough, it’s gon na be hard, but I desire you to comprehend this is truly, really easy.
So right here is an actual potato weapon. I do not know if you can see it on the electronic camera or otherwise, but we’re gon na stroll you men with this. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. When I first produced this with my pal Nate Plohn, I was going to university at the time, I was trying to figure out like just how do I earn money on the web, and also someone stated you ought to sell information products.
I resembled, that’s outstanding, yet I do not understand anything regarding anything, and then that weekend break was springtime break, as well as Nate and also I went and we made potato guns and had a wonderful weekend break, and after that fast forward to such as the next Monday, I’m back in institution, resting there type of like doing the bored institution thing, and all of a unexpected I was like wait a minute, I know how to make a potato weapon currently.
Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. That’s information, can I create a product concerning that? Therefore I was flipping out, I browsed the web. At the time, there’s a website you could search to see the number of people were looking for various search phrases and there were 18,000 people a month looking for the expression just how to make a potato weapon or potato gun strategies or spud gun strategies, as well as no one had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we went down to Home Depot, we obtained a camera out, we filmed this whole thing, as well as we made our really first, very first product, as well as I put it online as well as I really did not know exactly how to sell anything so I simply had like a basic website.
Choosing A Clickfunnels Alternative – Click funnels uses A Direct Up-sell To Offer You A Yearly Alternative With 2 Months
The website resembled hey, come and also get my point, and after that I went to this point called Google. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. You men may have heard of it previously, as well as on Google they had these points right here, and on the side there were these ads, and so I would certainly spend for the Google ad, someone would click the ad, they would certainly come below, they would certainly see this thing, and also they would certainly resemble oh my gosh, I need to acquire this DVD so I can learn how to make a potato weapon, as well as a few of them would certainly give me money, and also initially when we first started selling this, we were selling it for $37 a item, therefore people would certainly acquire that, and that was my business, and also I bear in mind putting the ads up and I was investing about $10 a day.
Let me do the math over below, so I was investing $10 a day in ads over here, as well as from that I was balancing about one sale a day, all right? Currently, as a college child, I’m considering this and I stated alright, I provide Mr.Google $10 and after that he provides me back 37. That implies I got $27 to put in my pocket. Next day I provided Mr. Google $10, he offered me back 37, I placed 27 in my pocket, and I maintained doing this, as well as I was like I am the most intelligent man active, and afterwards something bad occurred.
The men over at Google chose they intended to make more money, therefore they transformed their algorithms. I’m not gon na get into that, however they changed their formula, and so no longer was it like I spend $10 and also I make 37.
Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. Rather, I began spending $10. Excuse me, like my ad expense went up so I started spending $50 a day to make one sale, all right? Now I’m not the sharpest tool in the toolbox, yet I provided Google $50 as well as they provided me back 37, and also I was like delay, I lost money, and after that I provided 50 and also I lost 37.
That’s three or 4 days, I’m like wait a min. This game sucks, I’m losing, therefore I transformed my ads off. I’m like I can not play this game, and also I bear in mind being irritated, and also eventually I got a phone call from my friend, as well as my friend had a comparable business to me.
He said, hey Russell, I assume I figured it out. I stated, figured what out? Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. He’s like, I stopped, and he didn’t call it the funnel, he’s like I produced this thing called an upsell. He called it an OTO, once offer.
He claimed, what I did is that every single individual who acquired my product, I then upsold them something else, as well as I resembled, well why would I do that? He’s like, well, have you ever before been to McDonald’s before? I’m like yeah, and he’s like, well you know how you most likely to McDonald’s and you go through the drive-through as well as you’re like, hello, I want to get a Big Mac, and the dude’s like cool, do you want to extremely dimension it? Do you want fries and also a coke with that said? And also he starts using you upsells.
I’m like yeah, and also he’s like if you check out the math, he’s like, McDonald’s really loses money selling a Big Mac but they make all their profit when somebody purchases the french fries or the Coke.
I was like, fine. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. He’s like, right now, you’re losing money selling your potato weapon DVD. You just obtained ta sell these people french fries and a coke and then you’ll pay, and I was like, I still don’t quite get it.
He’s like, if someone buys this, like what’s the next point you can do? Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. If you were attempting to serve this person, what’s the next point you could offer them with? And I claimed well, when a person buys the DVD one of the most annoying point is currently they need to go to Home Depot and also they need to get the pipelines, and they need to cut them, as well as like all this stuff to make this fantastic gun, and also he claimed, well what happens if instead of you telling them to go buy the stuff, what happens if you upsold them a set that did this whole thing? I have no idea if this is gon na appear on the cam or otherwise yet I assumed it looked kind of cool, and so he claimed, make an upsell where you sell them the set.
So right here is, below is the set, so I did some math and I started calling around and also I found these individuals in northern Idaho that actually made potato gun sets, and I would spend, I would begin selling these for $197, as well as currently this became my very first funnel ever.
Best Clickfunnels Funnels – Click funnels uses A Direct Up-sell To Offer You A Yearly Alternative With 2 Months
Again, I didn’t know it was called a funnel at the time, but a person come, they click on the ad, they would certainly see my DVD, they would certainly acquire my DVD. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. On the next page, our upsell claims hey, the DVD’s coming, do you want me to ship the pipelines with you also so it’ll conserve you some time? Just $197, people resemble that would certainly be great, and also they would certainly click the button and they would buy it, fine? Now, what happened, if you look at the math, was interesting is that Google really did not change their ad costs.
They still were charging me $50 a day, right? So that didn’t change, yet I came right here as well as I invested $37, so I lost some money, however then what happened is that out of three people who acquired the DVD would certainly buy this, right? So let’s say I obtained a number of clicks over below, boom, as well as claim there’s three people right here that bought the DVD.
One of these people then would certainly go and also buy this. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. For each DVD I sold, so I made $37, 1/3 of those people acquired this, so I take $197, I split it by three. If I do the math on that, that’s $65. So if I take $65 plus $37, 7 plus 5 equals 12, 9, 10, 102.
So now I was making $102 for every single individual that acquired the DVD, does that make good sense? ‘Cause one out of 3 acquired the kit too, fine? So currently I got on Google, I was paying $50 a day in ads, yet I was making, on average, $102 a day.
I put $50 in, I got $102 back, okay, and all of a sudden, I started looking, I resembled I am the most intelligent guy to life again. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. I invested $50, I come back $102, and so I was back in business, potato gun sales were cranking, I was having fun, and then I understood wait a min, potato weapons are excellent, but the marketplace’s similar to this little.
Like what various other markets could I do this with? And I started assuming, I said well, what if I did this in speed reading? I satisfied a man who was the globe’s fastest reader, Howard Berg, therefore we set up a funnel for speed reading and also it worked, as well as we claimed, suppose we did this in the dating market? And also I discovered someone who was a dating expert, we connected it in.
What if we did this with supplements? Suppose we did? And we started doing this, and also the funnels clearly tweak every single time, yet the concepts are the same, as well as I became obsessed, as well as over the next five or 6 years, I released over 100 different funnels in 100 various markets as well as came to be consumed with it and it came to be so much enjoyable, however this principle of a funnel operate in any kind of business, and so what I want you individuals to comprehend is this is how basic it actually is.
It’s not some difficult thing. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. Occasionally we obtain all made complex. It’s really easy, so like we buy an ad to sell something. Somebody gets that point, after that what’s the next rational thing they require? Well, if they got a potato weapon, the next point they need is they require a potato gun kit, and that becomes my funnel, and that’s type of what we take people through.
All right, wish you enjoyed that tutorial about exactly how I transformed one of my leisure activities right into a sales funnel and turned it right into money and how you can do it as well. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free test along with a entire lot of other really cool perks that you are gon na love, as well as in addition to that I desire you to stay tuned ’cause the next video is showing up here in concerning five secs.
I’m gon na stroll you men with 7 different sales funnel tricks that’ll help increase the conversions and also just how much money you make on each of your funnels. Click funnels uses a direct up-sell to offer you a yearly alternative with 2 months.
Click funnels uses A Direct Up-sell To Offer You A Yearly Alternative With 2 Months