Sales Funnel Described – Sales Funnel Tutorial For Beginners ( Detailed) – Click funnels submit form go To Next Step In funnel
Hey everybody, this is Russell Brunson, and also today we’re talking about sales funnels tutorials for beginners, and to do that I want to reveal you men my really first sales funnel I built as a beginner. Click funnels submit form go to next step in funnel.
Actually, this is a photo of me right here on the slide. This is me with my shaved head making a potato gun. Click funnels submit form go to next step in funnel. This is the extremely first, one of the extremely first landing pages for howtomakeapotatogun.com as well as there’s a doodle of me shooting potato weapons ’cause I am a potato weapon expert, but we’re gon na talk about simply the basic concepts behind a sales funnel due to the fact that I think initially people obtain all made complex, like oh, it’s gon na be truly hard, it’s gon na be hard, but I want you to understand this is actually, actually straightforward.
So right here is an actual potato gun. I do not understand if you can see it on the electronic camera or not, but we’re gon na walk you people via this. Click funnels submit form go to next step in funnel. When I first produced this with my friend Nate Plohn, I was going to college at the time, I was attempting to figure out like how do I make money on the Internet, and someone said you must sell information products.
I was like, that’s remarkable, however I do not understand anything about anything, and then that weekend was springtime break, as well as Nate and also I went and we made potato guns as well as had a fantastic weekend, and afterwards fast forward to like the next Monday, I’m back in school, resting there kind of like doing the bored college point, and all of a unexpected I was like wait a min, I know just how to make a potato weapon now.
Click funnels submit form go to next step in funnel. That’s information, can I create a product about that? Therefore I was flipping out, I went online. At the time, there’s a website you could look to see the amount of people were searching for various key words and there were 18,000 people a month looking for the phrase exactly how to make a potato gun or potato weapon strategies or potato weapon strategies, and also no one had a product, and I resembled light bulb, I’m gon na make a product teaching that.
So I obtained Nate, we dropped to Home Depot, we got a camera out, we recorded this whole thing, and we made our extremely first, very first product, as well as I put it online and also I didn’t understand exactly how to sell anything so I just had like a basic website.
Choosing A Clickfunnels Alternative – Click funnels submit form go To Next Step In funnel
The website was like hello, come and also purchase my thing, and then I went to this point called Google. Click funnels submit form go to next step in funnel. You individuals may have heard of it before, as well as on Google they had these things right here, and also on the side there were these ads, and so I would pay for the Google ad, somebody would click on the ad, they ‘d come below, they would see this point, and they ‘d resemble oh my gosh, I need to buy this DVD so I can learn just how to make a potato weapon, as well as some of them would offer me money, as well as originally when we first began selling this, we were selling it for $37 a piece, therefore people would certainly purchase that, and that was my business, and I keep in mind putting the ads up as well as I was investing regarding $10 a day.
Let me do the mathematics over right here, so I was spending $10 a day in ads over right here, and also from that I was averaging about one sale a day, alright? Now, as a college kid, I’m looking at this and also I stated all right, I offer Mr.Google $10 and afterwards he offers me back 37. That means I got $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I put 27 in my pocket, as well as I kept doing this, as well as I resembled I am the most intelligent man active, and after that something wicked occurred.
The men over at Google decided they intended to make more money, and so they altered their algorithms. I’m not gon na get into that, but they changed their formula, and so no longer was it like I spend $10 and also I make 37.
Click funnels submit form go to next step in funnel. Instead, I began investing $10. Excuse me, like my ad cost rose so I started investing $50 a day to make one sale, fine? Currently I’m not the sharpest tool in the toolbox, but I offered Google $50 and also they offered me back 37, and also I was like delay, I lost money, and after that I gave them 50 and also I lost 37.
That’s three or four days, I’m like wait a minute. This video game draws, I’m losing, and so I transformed my ads off. I’m like I can not play this video game, and also I remember being irritated, as well as someday I obtained a telephone call from my friend, and my friend had a similar business to me.
He claimed, hey Russell, I believe I figured it out. I said, figured what out? Click funnels submit form go to next step in funnel. He’s like, I quit, and also he really did not call it the funnel, he’s like I developed this thing called an upsell. He called it an OTO, one time offer.
He stated, what I did is that each and every single person that purchased my product, I after that upsold them another thing, and I was like, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and he’s like, well you understand just how you go to McDonald’s and you undergo the drive-through as well as you’re like, hi there, I want to get a Big Mac, and the guy’s like cool, do you want to very size it? Do you want fries and also a coke with that? As well as he begins providing you upsells.
I’m like yeah, and also he’s like if you look at the math, he’s like, McDonald’s actually loses money selling a Big Mac yet they make all their revenue when someone acquires the french fries or the Coke.
I was like, all right. Click funnels submit form go to next step in funnel. He’s like, now, you’re losing money selling your potato gun DVD. You just obtained ta sell these men french fries as well as a coke and then you’ll be profitable, and I was like, I still do not fairly get it.
He’s like, if somebody gets this, like what’s the next point you can do? Click funnels submit form go to next step in funnel. If you were attempting to serve he or she, what’s the next point you could offer them with? And also I claimed well, when somebody gets the DVD the most frustrating thing is currently they need to go to Home Depot as well as they need to get the pipes, and also they need to reduce them, and also like all this things to make this remarkable weapon, and also he stated, well what happens if rather than you telling them to go buy right stuff, what if you upsold them a set that did this whole thing? I have no idea if this is gon na turn up on the video camera or otherwise but I believed it looked kind of cool, and so he stated, make an upsell where you sell them the set.
So here is, right here is the package, so I did some math and also I started calling around and I discovered these men in north Idaho that really made potato weapon packages, and I would certainly spend, I would start selling these for $197, and currently this became my really first funnel ever.
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Once more, I really did not understand it was called a funnel at the time, but a person come, they click on the ad, they would see my DVD, they would certainly buy my DVD. Click funnels submit form go to next step in funnel. On the next page, our upsell says hey, the DVD’s coming, do you want me to ship the pipes with you too so it’ll save you a long time? Just $197, people are like that would certainly be great, and they would certainly click the switch as well as they would buy it, all right? Currently, what happened, if you look at the math, was fascinating is that Google really did not alter their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t transform, yet I came here as well as I invested $37, so I lost some money, however then what occurred is that a person out of 3 people who bought the DVD would get this, right? So allow’s claim I obtained a bunch of clicks over here, boom, and also state there’s 3 people right here that bought the DVD.
One of these people then would go and also buy this. Click funnels submit form go to next step in funnel. For every single DVD I marketed, so I made $37, 1/3 of those people got this, so I take $197, I separate it by 3. If I do the mathematics on that, that’s $65. So if I take $65 plus $37, seven plus five equates to 12, 9, 10, 102.
So currently I was making $102 for each single individual that got the DVD, does that make good sense? ‘Cause one out of 3 got the kit too, okay? So currently I was on Google, I was paying $50 a day in ads, yet I was making, on average, $102 a day.
I placed $50 in, I got $102 back, alright, and all of a unexpected, I started looking, I was like I am the most intelligent guy alive again. Click funnels submit form go to next step in funnel. I spent $50, I return $102, therefore I was back in business, potato gun sales were cranking, I was having fun, and afterwards I recognized wait a min, potato weapons are good, but the market’s such as this little.
Like what other markets could I do this with? And I started believing, I claimed well, what happens if I did this in rate reading? I satisfied a individual that was the world’s fastest viewers, Howard Berg, and so we established a funnel for rate analysis and also it worked, and also we claimed, what if we did this in the dating market? As well as I found a person who was a dating expert, we connected it in.
What happens if we did this with supplements? What if we did? And we began doing this, and also the funnels undoubtedly modify every time, yet the concepts are the same, and I ended up being obsessed, and also over the next 5 or 6 years, I released over 100 different funnels in 100 various markets and ended up being stressed with it as well as it came to be so much enjoyable, but this concept of a funnel works in any business, therefore what I desire you guys to understand is this is how easy it truly is.
It’s not some difficult thing. Click funnels submit form go to next step in funnel. Sometimes we obtain all complicated. It’s very simple, so like we get an ad to sell something. Somebody acquires that point, then what’s the next sensible point they require? Well, if they got a potato weapon, the next point they require is they need a potato gun package, and that becomes my funnel, which’s kind of what we take people through.
All right, wish you liked that tutorial concerning just how I transformed among my hobbies right into a sales funnel and turned it into money as well as exactly how you can do it too. Click funnels submit form go to next step in funnel. If you do not have a ClickFunnels account yet, most likely to iloveclickfunnels.com, get a free trial along with a whole bunch of other truly cool rewards that you are gon na love, as well as on top of that I desire you to remain tuned ’cause the next video clip is coming up right here in about five secs.
I’m gon na walk you people via seven various sales funnel secrets that’ll help increase the conversions as well as just how much money you make on every one of your funnels. Click funnels submit form go to next step in funnel.
Click funnels submit form go To Next Step In funnel