Sales Funnel Explained – Sales Funnel Tutorial For Beginners ( Detailed) – Click funnels examples
Hey everybody, this is Russell Brunson, and today we’re speaking about sales funnels tutorials for beginners, and also to do that I want to show you guys my extremely first sales funnel I built as a novice. Click funnels examples.
In fact, this is a image of me here on the slide. This is me with my shaved head making a potato gun. Click funnels examples. This is the very first, among the very first landing pages for howtomakeapotatogun.com and there’s a doodle of me shooting potato guns ’cause I am a potato weapon expert, but we’re gon na talk about just the basic concepts behind a sales funnel because I think initially people obtain all complicated, like oh, it’s gon na be actually difficult, it’s gon na be hard, yet I want you to recognize this is truly, really easy.
So below is an real potato weapon. I do not recognize if you can see it on the electronic camera or not, but we’re gon na stroll you men via this. Click funnels examples. When I first developed this with my pal Nate Plohn, I was going to university at the time, I was trying to find out like exactly how do I generate income on the net, and a person claimed you ought to sell information products.
I resembled, that’s incredible, however I do not recognize anything regarding anything, and then that weekend break was springtime break, as well as Nate and also I went and also we made potato weapons and had a great weekend, and then fast forward to like the next Monday, I’m back in school, resting there type of like doing the bored college point, and all of a unexpected I was like wait a minute, I know how to make a potato weapon now.
Click funnels examples. That’s information, can I create a product concerning that? And so I was going crazy, I went on the internet. At the time, there’s a website you could browse to see the amount of people were looking for various key phrases as well as there were 18,000 people a month searching for the phrase exactly how to make a potato weapon or potato weapon strategies or potato weapon strategies, as well as nobody had a product, as well as I resembled light bulb, I’m gon na make a product teaching that.
So I got Nate, we decreased to Home Depot, we obtained a camera out, we filmed this whole thing, as well as we made our really first, very first product, and I put it online as well as I didn’t recognize just how to sell anything so I simply had like a basic website.
Choosing A Clickfunnels Alternative – Click funnels examples
The website was like hi, come and also purchase my thing, and afterwards I mosted likely to this point called Google. Click funnels examples. You men might have become aware of it previously, as well as on Google they had these points right here, and also on the side there were these ads, therefore I would spend for the Google ad, somebody would certainly click the ad, they would certainly come right here, they would see this thing, as well as they ‘d resemble oh my gosh, I need to acquire this DVD so I can learn how to make a potato weapon, and several of them would certainly give me money, as well as at first when we first started selling this, we were selling it for $37 a piece, and so people would certainly get that, which was my business, and also I remember placing the ads up and I was investing concerning $10 a day.
Let me do the math over here, so I was investing $10 a day in ads over right here, and from that I was balancing regarding one sale a day, all right? Now, as a university youngster, I’m considering this and also I said alright, I offer Mr.Google $10 and after that he gives me back 37. That means I obtained $27 to place in my pocket. Next day I gave Mr. Google $10, he provided me back 37, I put 27 in my pocket, and I maintained doing this, as well as I resembled I am the most intelligent male active, and afterwards something bad happened.
The people over at Google determined they wished to make more money, and so they altered their formulas. I’m not gon na enter that, however they altered their algorithm, therefore no more was it like I spend $10 and also I make 37.
Click funnels examples. Rather, I began investing $10. Excuse me, like my ad cost went up so I started investing $50 a day to make one sale, all right? Currently I’m not the sharpest tool in the tool kit, yet I offered Google $50 and they offered me back 37, and I was like wait, I lost money, and then I gave them 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a min. This video game sucks, I’m losing, and so I transformed my ads off. I’m like I can’t play this video game, and I keep in mind being discouraged, and someday I got a phone call from my friend, as well as my friend had a similar business to me.
He claimed, hey Russell, I assume I figured it out. I said, figured what out? Click funnels examples. He’s like, I stopped, as well as he didn’t call it the funnel, he’s like I produced this point called an upsell. He called it an OTO, one-time deal.
He said, what I did is that each and every single person who acquired my product, I then upsold them another thing, and also I was like, well why would certainly I do that? He’s like, well, have you ever been to McDonald’s prior to? I’m like yeah, and also he’s like, well you know how you most likely to McDonald’s and you go through the drive-through and you’re like, hi, I wish to get a Big Mac, and the dude’s like cool, do you want to incredibly size it? Do you want french fries as well as a coke keeping that? And also he starts supplying you upsells.
I’m like yeah, as well as he’s like if you take a look at the mathematics, he’s like, McDonald’s actually loses money selling a Big Mac but they make all their revenue when someone purchases the french fries or the Coke.
I was like, alright. Click funnels examples. He’s like, right now, you’re losing money selling your potato gun DVD. You simply obtained ta sell these men fries as well as a coke and then you’ll pay, as well as I resembled, I still don’t quite get it.
He’s like, if a person buys this, like what’s the next point you can do? Click funnels examples. If you were trying to offer he or she, what’s the next thing you could offer them with? As well as I said well, when somebody acquires the DVD one of the most irritating point is now they have to go to Home Depot and also they have to get the pipes, and they have to cut them, as well as like all this things to make this remarkable gun, and he said, well what if rather than you telling them to go acquire right stuff, what if you upsold them a kit that did this whole thing? I have no idea if this is gon na turn up on the electronic camera or not yet I assumed it looked kind of cool, and so he stated, make an upsell where you sell them the kit.
So right here is, here is the package, so I did some mathematics and I started calling about and I discovered these individuals in north Idaho who really made potato gun packages, as well as I would spend, I would certainly start selling these for $197, as well as currently this became my really first funnel ever.
Best Clickfunnels Funnels – Click funnels examples
Once more, I didn’t understand it was called a funnel at the time, but a person come, they click on the ad, they would certainly see my DVD, they would certainly acquire my DVD. Click funnels examples. On the next page, our upsell states hey, the DVD’s coming, do you desire me to ship the pipelines with you also so it’ll save you some time? Simply $197, people are like that would certainly be amazing, as well as they ‘d click the switch as well as they would buy it, all right? Now, what occurred, if you check out the math, was interesting is that Google didn’t change their ad costs.
They still were charging me $50 a day, right? To ensure that really did not alter, however I came right here as well as I invested $37, so I lost some money, however after that what occurred is that out of three people that got the DVD would certainly get this, right? So let’s claim I obtained a lot of clicks over below, boom, and also state there’s three people right here that acquired the DVD.
Among these people then would go as well as acquire this. Click funnels examples. For each DVD I offered, so I made $37, 1/3 of those people bought this, so I take $197, I separate it by 3. If I do the math on that particular, that’s $65. So if I take $65 plus $37, 7 plus five amounts to 12, nine, 10, 102.
So currently I was making $102 for every single single individual that purchased the DVD, does that make sense? ‘Cause one out of 3 got the set also, fine? So now I got on Google, I was paying $50 a day in ads, however I was making, typically, $102 a day.
I put $50 in, I obtained $102 back, okay, and all of a sudden, I started looking, I resembled I am the most intelligent male to life once more. Click funnels examples. I invested $50, I get back $102, therefore I was back in business, potato gun sales were cranking, I was having fun, and then I realized wait a minute, potato guns are good, however the marketplace’s like this little.
Like what other markets could I do this with? And I began believing, I stated well, what if I did this in rate analysis? I fulfilled a man that was the globe’s fastest viewers, Howard Berg, and so we set up a funnel for rate analysis and it worked, and also we said, suppose we did this in the dating market? And also I discovered someone that was a dating expert, we connected it in.
What happens if we did this with supplements? What happens if we did? And also we started doing this, and the funnels clearly modify each and every single time, however the concepts coincide, as well as I came to be consumed, as well as over the next five or six years, I released over 100 various funnels in 100 various markets and also became obsessed with it and it became so much fun, but this idea of a funnel works in any type of business, and so what I want you people to understand is this is exactly how basic it actually is.
It’s not some difficult point. Click funnels examples. Sometimes we get all complicated. It’s extremely easy, so like we get an ad to sell something. Somebody purchases that thing, after that what’s the next rational thing they need? Well, if they acquired a potato weapon, the next point they need is they need a potato gun kit, and that becomes my funnel, and that’s type of what we take people with.
All right, hope you liked that tutorial concerning how I transformed among my leisure activities right into a sales funnel and turned it into money as well as just how you can do it also. Click funnels examples. If you do not have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial together with a whole number of various other actually cool incentives that you are gon na love, and also in addition to that I desire you to remain tuned ’cause the next video is turning up right here in concerning 5 seconds.
I’m gon na walk you people with seven various sales funnel keys that’ll help increase the conversions and also how much money you make on each of your funnels. Click funnels examples.
Click funnels examples