Sales Funnel Discussed – Sales Funnel Tutorial For Beginners ( Detailed) – 30 Days Challenge Clickfunnels
Hey everybody, this is Russell Brunson, and also today we’re discussing sales funnels tutorials for beginners, and to do that I intend to show you people my extremely first sales funnel I built as a beginner. 30 days challenge clickfunnels.
In fact, this is a picture of me here on the slide. This is me with my shaved head making a potato weapon. 30 days challenge clickfunnels. This is the very first, among the extremely first landing pages for howtomakeapotatogun.com and also there’s a doodle of me shooting potato guns ’cause I am a potato gun expert, but we’re gon na discuss simply the basic concepts behind a sales funnel since I believe initially people obtain all complicated, like oh, it’s gon na be actually difficult, it’s gon na be hard, but I want you to understand this is actually, really easy.
So here is an actual potato gun. I don’t know if you can see it on the electronic camera or otherwise, however we’re gon na stroll you people via this. 30 days challenge clickfunnels. When I first created this with my buddy Nate Plohn, I was going to university at the time, I was attempting to identify like how do I earn money online, as well as someone claimed you must sell information products.
I resembled, that’s incredible, however I don’t recognize anything regarding anything, and then that weekend break was spring break, as well as Nate as well as I went and also we made potato guns as well as had a excellent weekend, and after that fast forward to like the next Monday, I’m back in school, resting there kind of like doing the bored college point, and all of a unexpected I was like wait a minute, I know just how to make a potato gun currently.
30 days challenge clickfunnels. That’s information, can I create a product concerning that? And so I was going nuts, I went online. At the time, there’s a website you could search to see the number of people were looking for various key phrases and also there were 18,000 people a month searching for the expression just how to make a potato gun or potato weapon plans or spud weapon plans, and also no one had a product, and I resembled light bulb, I’m gon na make a product mentor that.
So I obtained Nate, we went down to Home Depot, we obtained a camera out, we filmed this whole thing, and we made our extremely first, really first product, and also I place it online as well as I really did not recognize exactly how to sell anything so I simply had like a basic website.
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The website was like hey, come and get my thing, and afterwards I went to this point called Google. 30 days challenge clickfunnels. You men may have become aware of it in the past, as well as on Google they had these things right here, and also on the side there were these ads, therefore I would certainly spend for the Google ad, somebody would click the ad, they would certainly come over here, they would see this thing, and they would certainly be like oh my gosh, I must buy this DVD so I can learn how to make a potato gun, and a few of them would certainly provide me money, as well as originally when we first began selling this, we were selling it for $37 a piece, and so people would certainly purchase that, which was my business, and I bear in mind putting the ads up and I was investing regarding $10 a day.
Let me do the mathematics over right here, so I was spending $10 a day in ads over here, and also from that I was balancing regarding one sale a day, alright? Currently, as a university kid, I’m considering this and I said fine, I give Mr.Google $10 and after that he offers me back 37. That implies I got $27 to place in my pocket. Next day I offered Mr. Google $10, he offered me back 37, I put 27 in my pocket, and I kept doing this, and also I resembled I am the smartest male alive, and then something evil took place.
The individuals over at Google determined they wished to make more money, therefore they transformed their algorithms. I’m not gon na get into that, however they changed their algorithm, and so no longer was it like I spend $10 as well as I make 37.
30 days challenge clickfunnels. Instead, I started investing $10. Excuse me, like my ad expense increased so I began spending $50 a day to make one sale, alright? Currently I’m not the sharpest tool in the toolbox, but I provided Google $50 and they provided me back 37, and also I was like wait, I lost money, and then I provided 50 as well as I lost 37.
That’s 3 or four days, I’m like wait a minute. This game sucks, I’m losing, therefore I turned my ads off. I’m like I can not play this video game, as well as I keep in mind being frustrated, and one day I got a call from my friend, and my friend had a comparable business to me.
He stated, hello Russell, I think I figured it out. I claimed, figured what out? 30 days challenge clickfunnels. He’s like, I quit, as well as he really did not call it the funnel, he’s like I created this thing called an upsell. He called it an OTO, one-time deal.
He stated, what I did is that every individual who acquired my product, I then upsold them another thing, and I was like, well why would I do that? He’s like, well, have you ever been to McDonald’s before? I’m like yeah, and he’s like, well you recognize how you most likely to McDonald’s and also you undergo the drive-through and you’re like, hey, I intend to purchase a Big Mac, and the man’s like cool, do you intend to extremely size it? Do you want french fries and a coke with that said? And also he begins providing you upsells.
I’m like yeah, as well as he’s like if you check out the math, he’s like, McDonald’s in fact loses money selling a Big Mac yet they make all their profit when a person acquires the fries or the Coke.
I was like, alright. 30 days challenge clickfunnels. He’s like, now, you’re losing money selling your potato weapon DVD. You just obtained ta sell these guys french fries and also a coke and after that you’ll pay, and also I was like, I still don’t fairly get it.
He’s like, if a person acquires this, like what’s the next point you can do? 30 days challenge clickfunnels. If you were attempting to offer this person, what’s the next thing you could offer them with? And I stated well, when a person gets the DVD one of the most annoying point is currently they need to go to Home Depot and they have to get the pipelines, as well as they have to cut them, and like all this stuff to make this fantastic weapon, and also he claimed, well what if rather than you telling them to go acquire the stuff, what if you upsold them a set that did this whole thing? I have no suggestion if this is gon na show up on the video camera or otherwise however I assumed it looked sort of cool, and so he claimed, make an upsell where you sell them the set.
So here is, right here is the set, so I did some math and I began calling around and I found these people in north Idaho who actually made potato gun packages, as well as I would certainly spend, I would start selling these for $197, and currently this became my extremely first funnel ever.
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Once more, I didn’t understand it was called a funnel at the time, however somebody come, they click the ad, they would certainly see my DVD, they would buy my DVD. 30 days challenge clickfunnels. On the next page, our upsell says hey, the DVD’s coming, do you want me to ship the pipes with you also so it’ll conserve you time? Simply $197, people are like that would be amazing, as well as they ‘d click the switch and also they would buy it, okay? Currently, what took place, if you check out the mathematics, was intriguing is that Google didn’t alter their ad costs.
They still were billing me $50 a day, right? To make sure that didn’t alter, however I came below and also I invested $37, so I lost some money, yet then what happened is that out of 3 people that got the DVD would acquire this, right? So allow’s claim I obtained a lot of clicks over below, boom, as well as claim there’s three people right here that bought the DVD.
One of these people then would go as well as buy this. 30 days challenge clickfunnels. For each DVD I offered, so I made $37, 1/3 of those people acquired this, so I take $197, I separate it by 3. If I do the math on that particular, that’s $65. So if I take $65 plus $37, 7 plus 5 equates to 12, nine, 10, 102.
So now I was making $102 for every single single individual that purchased the DVD, does that make sense? ‘Cause one out of three got the kit as well, alright? So currently I got on Google, I was paying $50 a day in ads, yet I was making, typically, $102 a day.
I placed $50 in, I obtained $102 back, alright, and all of a abrupt, I began looking, I resembled I am the smartest male to life once again. 30 days challenge clickfunnels. I spent $50, I get back $102, therefore I was back in business, potato weapon sales were cranking, I was having fun, and then I recognized wait a minute, potato weapons are excellent, but the marketplace’s like this little.
Like what various other markets could I do this with? As well as I started thinking, I claimed well, what happens if I did this in rate reading? I met a guy who was the globe’s fastest viewers, Howard Berg, therefore we established a funnel for rate analysis and it worked, and we said, suppose we did this in the dating market? And also I located someone that was a dating expert, we connected it in.
What if we did this with supplements? Suppose we did? As well as we began doing this, as well as the funnels obviously modify every time, however the concepts are the same, and also I became consumed, and over the next 5 or 6 years, I launched over 100 different funnels in 100 different markets and ended up being stressed with it and it ended up being so much fun, yet this concept of a funnel operate in any type of business, and so what I desire you people to recognize is this is how easy it truly is.
It’s not some challenging thing. 30 days challenge clickfunnels. Often we obtain all complicated. It’s extremely easy, so like we buy an ad to sell something. Somebody purchases that point, after that what’s the next sensible thing they need? Well, if they acquired a potato weapon, the next thing they require is they need a potato weapon package, which becomes my funnel, which’s type of what we take people via.
All right, hope you liked that tutorial about just how I transformed one of my hobbies into a sales funnel and turned it into money and also exactly how you can do it too. 30 days challenge clickfunnels. If you don’t have a ClickFunnels account yet, go to iloveclickfunnels.com, obtain a free trial in addition to a entire lot of other really cool incentives that you are gon na love, and on top of that I desire you to stay tuned ’cause the next video is turning up here in about 5 seconds.
I’m gon na stroll you individuals through seven various sales funnel keys that’ll help increase the conversions and also just how much money you make on each of your funnels. 30 days challenge clickfunnels.
30 Days Challenge Clickfunnels